Solo PR Pro

DECEMBER 17, 2021

The agency beat Atrium Health and another smaller comms firm to take top honors in the category for their work on a three-month campaign for Pat's Place Child Advocacy Center. When she started her business in the summer of 2001, she was pregnant, had just been laid off following the dot-com crash, and had no idea what the future would hold.

Banking 96

Banking Film Transportation Financial 96

Sword and the Script

JANUARY 5, 2021

Going public gives us access to its historical financials, which I’ve long wondered about. However, the exchange posted an announcement and YouTube video , which contained some interesting facts: Jørn Lyseggen founded Meltwater “in shack number 15 on Tjuvholmen, Oslo in 2001.”. billion on its second day of trading.

Pitching 151

Pitching YouTube Community Company 151

ImPRessions - Crenshaw Communications

JULY 14, 2016

When PR agency professionals plan a product launch or news announcement, we do it with close attention to detail. Truly catastrophic events like the terrorist attack on 9/11 or key events during the 2007 financial crash, have ramifications that make PR considerations recede in comparison. (I Consider a media exclusive.

Product Launch 120

Product Launch Trade Shows Government Comparison 120

Sword and the Script

APRIL 16, 2019

While they did and still do cover some financial transactions, there just wasn’t a whole lot of appetite for product announcements among the media when I was in that role. Financial transactions such as a round of funding or M&A. I may also consider an Off Script Q&A interview , but probably no more than a couple per year.

Survey 72

Survey Technology Corporate Financial 72

Communications Conversations

MAY 30, 2018

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. But, these three people did.

Apparel 106

Apparel Public Affairs Training Corporate 106

Mindful Marketing

JULY 28, 2015

Paul is active in the community, serving as vice chair of the River City Brass, on the boards of Fragasso Financial Advisors, The Rivers Club and the IABC Pittsburgh Chapter. One that particularly stands out came in 2000-2001, the Firestone tire crisis. To us, storytelling is the fundamental essence of how people communicate.

Interviews 50

Interviews Communications Storytelling Marketing 50