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Meet the Media – Dan Rosenheim

Landis PR

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Performance isn’t typically an issue in print — using prose to tell a compelling story is. Wire service news is typically cut-and-dried, just the facts, please, and fast!

Meeting 98
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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131
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Meet the Media: Jim Park, Freelance Editor at Heavy Duty Trucking & TruckNews

Bianchi Biz Blog

I test drive new equipment offerings in print and video formats. I’m not boasting here, but nobody was more surprised than me to win that award, as I had not formal training in writing. My foray into journalism began by writing “letters to the editor” to several trucking trade pubs. Wilson award for business journalism.

Meeting 87
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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. In my role today, the most fun stories I get to write come from test-driving trucks. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 60
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Spotlight on a Solo PR Pro: Meet Bernadette Adams Davis

Solo PR Pro

Bernadette went on to hold positions at print publications like the Orlando Business Journal and worked as a website producer at a TV news station before deciding to make the jump to PR. A lot of that comes from my background as a reporter where often it's, okay I didn’t know about this an hour ago, but you want me to write about it?

Meeting 97
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Meet the Media: John Baxter, Freelance Writer

Bianchi Biz Blog

I work out of my home and call my freelance writing business Baxter TechWrite. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. Hence my desire to write such a piece.

Meeting 65
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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41