Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. How is reporting different at newspapers, TV and wire services? Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW!

Print 58

Print Financial Journalism Healthcare 58

Cision

JUNE 14, 2016

What I want to do in this post is share a list of resources that may help to develop new content ideas. When I shared this resource in the comments of a post, another reader shared that the information that Wordfence shared wasn’t discovered by the Wordfence folks but by a programmer on an industry-specific forum.

Google 120

Google Newspapers Trends Print 120

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 97

Meeting Journalism Employee Storytelling 97

Critical Mention

JUNE 10, 2020

As a result, it’s important to be tracking online news , print, social media and broadcast sources constantly to see which journalists and influencers are most trusted and widely-read in a given subject area. . Social Media is an invaluable Resource for Pitching. Eric Lebowitz.

Media 104

Media Pitching Trends Resources 104

Cision

JANUARY 4, 2016

He is a history buff and read in The Wall Street Journal about a book of letters written by a German soldier during WWII. When he went to look for the book, he found that it had a limited printing and that the book cost hundreds of dollars to buy. Improve your ancillary resources. Get our free PR Starter Kit today!

Resources 120

Resources Journalism Print Pitching 120

Doctor Spin

NOVEMBER 22, 2023

This perspective views attention as a resource that needs to be allocated efficiently, especially in complex tasks requiring strategic planning and organization. PR Resource: Perception Management Our perceptions of reality (click to enlarge). Organization Development Journal. 1 Schweizer, K., Attention as planning.

eBook 52

eBook Groups Biotechnology Resources 52

Stephen Waddington

MAY 5, 2019

The goal of journalism in 2019 is to provide coverage so informative and reliable that people around the world are willing to pay for it. For the second year in a row access to resources is one of the biggest challenges in journalism. Print accounted for 43.8% Edelman reports a massive rise in news engagement.

SEO 60

SEO Media Relations Pitching Report 60

Polaris

DECEMBER 14, 2014

My guidelines were as follows: I wanted a list of 3 books consisting of a favourite novel published this year, the best business book of all time and a favourite offline resource. Most useful offline reference resource: Epic Content Marketing by Joe Pulizzi. Most Useful Offline Reference Resource: Fascinate, by Sally Hogshead.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Flatiron Communications

AUGUST 26, 2018

Hardly a day passes without my seeing a tweet from or about Civil , a new enterprise that will use blockchain technology and the sale of tokens to revive and sustain the badly battered journalism profession. The Wall Street Journal : $15.60/month Vanity Fair : $15/year print and digital. Civil (@Join_Civil) August 24, 2018.

Journalism 38

Journalism Newspapers Media Print 38

Journalistics

SEPTEMBER 13, 2021

Despite denials and indignation from journalists, money does talk at many prints, electronic, and online media sources; often in direct relation to the financial health and business prospects of its corporate owners. Do you completely disagree and believe journalism ethics are alive and well today? Paid stories disguised as editorial.

Advertising 52

Advertising Advertising Ethics Conference 52

PRSay

JUNE 11, 2021

We regularly used this resource to monitor their takes on certain topics (what’s [going on] with testing, what’s the next challenge in the United States or abroad, what are experts saying about the vaccine timeline, etc.). Even today, this remains a valuable resource for us.

Publicity 157

Publicity Social Media Report Fashion 157

Solo PR Pro

JULY 5, 2022

In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning. Just because you’re a solo PR pro doesn’t mean you’re in this alone.

Meeting 98

Meeting Writing Pitching Case Study 98

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. The founder of Moneywehave.com, a personal finance and travel site, simply doesn’t have the time or the resources to shoot video or create infographics himself.

Infographics 54

Infographics Print Video Real Estate 54

Cision

MARCH 29, 2016

According to a survey of the releases distributed by (a certain PR firm) on one day: 78% of public relations people spend extra money to dress up their releases with printed letterheads and color…the 78% broke down into 34% on a simple black letterhead, 16% on a one-color letterhead, and 28% on a letterhead with two or more colors.

Retail 120

Retail Pitching Print Writing 120

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. Especially if it’s about getting print coverage in Bloomberg. Have any other tips to add?

Print 60

Print Product Launch Fashion Report 60

Shift Communications

MAY 6, 2015

Joanne Po at the Wall Street Journal said that the WSJ’s video arm had 32 additional partners, lending a reach that rivals many traditional business broadcast audiences. PR teams spend a lot of time and resources assembling and pitching written bylines and contributed pieces. This was one of my personal takeaways from the PCNY event.

Video 60

Video Print Pitching Mobile 60

Barokas

DECEMBER 5, 2019

Digital and interactive media have largely displaced print. Any company looking to mark 2020 as a milestone year must be ready to bolster its goals with adequate resources. Is a Wall Street Journal mention going to make more of an impact for your business than an in-depth feature in a key vertical publication?

Strategy 78

Strategy Media Storytelling Pinterest 78

Sword and the Script

AUGUST 1, 2023

Among the enhancements, the company says it added are: Cloud resources that scale automatically to meet variable usage demand; Improvements to the user interface for call management; Streamlined the management of the question queue; Single sign-on across various IR products; and Secure speaker access links that make joining easier.

Software 128

Software Pitching Ethics Privacy 128

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Communications Conversations

OCTOBER 15, 2019

It’s easier to build meaningful relationships with reporters who can get to know you as a resource on a specific industry. Cloud) and print (The Minneapolis St. Paul Business Journal). Find an industry and corresponding set of reporters you can work with on an ongoing basis. Get face-to-face time.

Media Relations 100

Media Relations Pitching Media Report 100

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. It will provide practitioners with the assets and resources they need to visit schools, introduce students to PR, and drive awareness of PR as a career option. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century.

Government 103

Government Education Print Ethics 103

Beyond PR

JUNE 8, 2016

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. Be resourceful and respectful. Quality still rules the day in journalism and PR.

Media Relations 40

Media Relations Media Journalism Print 40

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. And, like many, I particularly enjoy the Sunday edition.

Corporate 148

Corporate Fashion Agency Travel 148

PR Conversations

JULY 4, 2016

The next post will look at the transparent age of historical research as I reflect on my paper at this year’s IHPRC that discusses issues arising when using online resources, including social media, as historical artefacts. Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books.

Advertising 71

Advertising Advertising Resources Print 71

Ethical Voices

FEBRUARY 20, 2023

Something that brings back balance to the work that we do and to nature and taking care of Mother Earth and her finite resources. They want to plant trees. They want to help clean up a community garden.

Ethics 82

Ethics Community Conference System 82

Maxim Behar

NOVEMBER 15, 2023

Then at a certain point, I parted ways with journalism. I still think of this quote from Winston Churchill: "One can achieve many things with journalism, but one must know when to leave it". Now, 10% of it is in print, the other 90% is on the social media platforms. They use the resources of the International Monetary Fund.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Cision

APRIL 5, 2017

You’re seeing this at The New York Times, The Wall Street Journal, Slate and The Daily Beast. Chris Lynch: Is print media dead? There is a new creativity in brand journalism but the feel is brand advertising. Adding relevance and being a resource should be the goal, instead of always try to always pitch something.

Report 225

Report Media Advertising Advertising 225

PR Conversations

JULY 4, 2016

The next post will look at the transparent age of historical research as I reflect on my paper at this year’s IHPRC that discusses issues arising when using online resources, including social media, as historical artefacts. Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books.

Advertising 40

Advertising Advertising Resources Course 40

PR Conversations

JULY 17, 2014

Because it’s the biggest one in NZ, and while there’s stuff that could be better, overall it does things pretty well given its available resources. To leave the field of interior design and go into journalism–that eventually led me into PR. Where do you most like to do your professional networking?

Real Estate 71

Real Estate Local Government Internal 71

Bad Pitch Blog

JUNE 3, 2008

CC Says It’s (NOT) Hot News: Celeste copied, I crap you negative, nearly 90 media outlets including The New York Times, Wall Street Journal, USA Today and 15 contacts at the Providence Journal. In the past, providing a one stop resource for our clients was a goal. Call it what you will, but it is most certainly not a pitch.

Print 40

Print Pitching Journalism Trends 40

Cision

MAY 21, 2015

Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America’s leading small business marketing experts – John Jantsch. Each episode ends with THE LIGHTNING ROUND where John extracts priceless resources and action steps for you, FIRE NATION! Profit First.

Social Media 120

Social Media Marketing Pinterest Media 120

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS.

Social Media 120

Social Media Twitter Media Nonprofit 120

Journalistics

APRIL 5, 2016

Cision recently published its annual State of the Media Report , which I find to be one of the most valuable resources for understanding changes in news media environment. If multimedia journalism is the biggest trend in the media environment, it’s safe to assume that multimedia publicists are also an emerging trend.

Media Relations 40

Media Relations Media Mobile Pitching 40

Sword and the Script

MAY 9, 2017

Feld Entertainment, which produced the circus, had the lobbying resources to secure a room in the Rayburn House Office building. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. 2) Snakes on Capitol Hill.

Publicity 89

Publicity Radio Crisis Crisis Communications 89

PR Conversations

JULY 4, 2016

The next post will look at the transparent age of historical research as I reflect on my paper at this year’s IHPRC that discusses issues arising when using online resources, including social media, as historical artefacts. Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books.

Advertising 40

Advertising Advertising Course Print 40