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The Thought Leadership PR Strategy: Rule Your Domain

Doctor Spin

Thought leadership might be the right PR strategy for you. What does thought leadership entail? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. As such, thought leadership could be considered a tall order. Source: Journal of Public Relations Research 1 Bourne, C.

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Amid Flood of False News, PR Professionals Must Support Credible Journalism

PRSay

In Greentarget’s “ Fake News 2021 ” report, 84 percent of journalists surveyed agreed that “fake news” — which we define as false information spread unwittingly (misinformation) or intentionally (disinformation) — is a factor that is delegitimizing traditional journalism and news sources.

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Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. In an era plagued by charges of “fake news”, the influence of trusted brand domains and recognizable journalism is more important than ever. What can PR professionals expect in 2018? Here are some we’ve noticed.

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What’s Trending for 2023?

PRSay

From the obvious to the subtle, here are some trends for PR practitioners to watch in the months ahead. New revelations show that pre-Musk Twitter “shadow banned” conservatives by hiding their posts from other users and placed political and COVID dissenters on a “trends blacklist.” Reevaluating Twitter.

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The Best Journalism Movies

Landis PR

Photo courtesy of Pixabay In honor of the 2023 Academy Awards, the Landis team couldn’t resist picking our favorite movies about journalism to be nominated for or win an Oscar. The gripping plot centers on the post-World War II combatting forces of journalism and political extremism.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR pros often hire small teams of writers and editors to help scale thought leadership efforts.

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5 Traits Of A Top B2B PR Specialist

ImPRessions - Crenshaw Communications

On our team we’re following trends and breaking news in ad tech, digital security, SaaS, and more. Then there are the trends in our own PR and comms industry, so there’s plenty of information to digest. . They grasp “thought leadership”. They’re geeks at heart. Supply chain optimization PR? They’re excellent writers.

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