Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. TV will soon feel newspapers’ pain.” CEO Les Moonves. CEO Les Moonves. There’s something from everyone.”

Television 28

Television Newspapers Conference Retail 28

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Any good PR person knows that we consume news very differently than we did a decade ago, thanks to social media. Yet television talk and news has been surprisingly resilient. Most earned media specialists want that coveted booking for their client and every PR person is pitching. Cable news, in fact, is booming.

Print 245

Print Pitching Television Newspapers 245

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. Finally, the header image was created using DALLE-2.

Interviews 106

Interviews Publicity Technology Social Media 106

Newsfile

JUNE 28, 2023

By Melissa Strle Table Of Contents What is media monitoring? What is the difference between media mentions and media coverage? Why is media monitoring so important? What are the benefits of media monitoring? What Is Media Monitoring? What Is The Difference Between Media Mentions & Media Coverage?

Media 52

Media Analytics Radio Google 52

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. They do not read newspapers and magazines or watch traditional television.

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Television Instagram Consumer Newspapers 158

Prakkypedia

MAY 31, 2015

Have you recently gained some positive media coverage? Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? Media coverage can be an important part of your promotional plan. share your media success on your social media channels.

Media 60

Media Television Radio Newspapers 60

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 249

Crisis Chemicals Crisis Management Television 249

5W PR

AUGUST 19, 2019

Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media. In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television.

Digital PR 76

Digital PR Print Construction Television 76

Shift Communications

MARCH 24, 2017

Getting in depth knowledge of the media landscape is one of the many perks of working in public relations. This year I challenged myself to use my media knowledge to help one of my closest friends. I thought, if I can get his story in widely read New York paper or even on television, it could help him reach his goal.

Pitching 110

Pitching Television Newspapers Financial 110

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

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Pitching Radio Newspapers Print 150

Cision

APRIL 27, 2016

In this interview, Holly shares her thoughts on the effect of technology changes on the entertainment industry, the need for new and innovative content and the importance of connecting with your industry’s influencers. Television series are a great example of this – now people are binge watching entire seasons.

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Real Estate Television Technology Agency 120

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. You need a cadre of people within your organization who have media relations as a backup skill set… so the core team can catch their breath.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 133

Crisis Crisis Management Chemicals Television 133

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. I get hit up all the time through my website and social media with appeals to bring the show to their neck of the woods. The show itself was born out of a local station, Twin Cities Public Television (TPT), in Minnesota.

Storytelling 60

Storytelling Tourism Travel Local 60

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. It’s opinions on social media all day long, 24/7.

Ethics 90

Ethics Journalism Radio Television 90

Maxim Behar

JANUARY 11, 2024

There is competition, there is free relations, there is media, there is social media, my favorite topic. Because we get up in the morning we go on social media and we are bombarded with information, with news. We can't say we're not going on social media because someone might lie. It's the same with social media.

Leadership 59

Leadership Social Media Creativity Ethics 59

PR Insiders

APRIL 13, 2021

For one, they use different business models – some charge monthly retainer fees while others are pay-for-performance, meaning you pay only for actual media coverage. I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage.

Radio 78

Radio How To Public Affairs Print 78

Mark My Words

MARCH 9, 2021

Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. And yet, the UK media is not the Sussexes’ game at all.

Interviews 60

Interviews Pinterest Privacy Film 60

Bad Pitch Blog

SEPTEMBER 18, 2011

When I am speaking about a media interview, say on television, they assume I’m on camera. When I say I am working with a newspaper reporter on story, they ask me why my clients don’t just advertise in the publication because: ”PR and advertising are the same, right?” That’s power.

Advertising 108

Advertising Advertising Newspapers Education 108

Maxim Behar

JANUARY 28, 2024

Maxim: I would compare what's been happening in the last year with AI to the appearance of social media 20-22 years ago. But here we are, in 2024, we are all in social media, sharing pictures all day and night. I am very happy that technologies are developing in this way, building upon what started with social media 20 years ago.

Radio 59

Radio Ethics How To Writing 59

Maxim Behar

JULY 5, 2023

But it was so big that I started getting dozens of emails, social media messages saying, "give me this recipe, give me that recipe," and I said, wait a minute, let me pick out 25 good recipes and put them in a book. Host: I listened to an interview of yours in which you say that Seychellois cuisine is very different.

Radio 52

Radio Hotels Course Social Media 52

Bad Pitch Blog

FEBRUARY 8, 2009

When I am speaking with them about a media interview, say on television, they assume I’m on camera. When I say I am working with a newspaper reporter on story, they ask me why my clients don’t just advertise in the publication because: ”PR and advertising are the same, right?” That’s power.

Advertising 54

Advertising Advertising Education Newspapers 54

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference.

Media Relations 76

Media Relations B2B Media Conference 76

Bianchi Biz Blog

JUNE 21, 2021

Several months after I left my job at my hometown newspaper, The Vindicator , I got some texts from friends who still worked there with some ominous-sounding news. This month, June, marks seven years working full-time for local newspapers. Meet the Media: John Baxter, Freelance Writer. I worked there for about 4.5

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Meeting Report Automotive Real Estate 96

Flatiron Communications

APRIL 23, 2015

” In its coverage, Media Matters rattled off TV outlet after TV outlet calling out BP for what they felt is a most disingenuous campaign. ” In its coverage, Media Matters rattled off TV outlet after TV outlet calling out BP for what they felt is a most disingenuous campaign.

Tourism 28

Tourism Corporate Case Study Television 28

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Our guest has had a remarkable career beginning as a newspaper correspondent. Media drives the communication between people around the world. What is this network?

Hotels 64

Hotels Newspapers Journalism Ethics 64

PR for Anyone

JUNE 29, 2021

Watch the video below and read the post to see how Antrina Curry, RN who owns a home healthcare company in Virginia Beach, VA landed in the media. Why this pitch appealed to the media : The news at this time were mostly putting stories out that revolved around COVID-19 information. Free PR Interview Transcript.

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Pitching Skype Healthcare Guidelines 130

PR Fuel

MARCH 17, 2020

PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. Television and radio’s quick ads made it fall from favor for a few decades. You post uplifting or funny or thoughtful memes on social media for them to like and share. ” What is it?

Publicity 63

Publicity Small Business Advertising Advertising 63

Sword and the Script

SEPTEMBER 29, 2015

It does so through a who’s who list of interviews and case studies from brands big and small. Major brands have transitioned from product companies, to media companies that happen to have products, by focusing on teaching and relevance. So usually that was traditional publishing, so perhaps a newspaper or a magazine.

Content Marketing 60

Content Marketing Marketing Agriculture Newspapers 60

Maxim Behar

FEBRUARY 19, 2024

Maxim: My name is Maxim, and I have been involved in public communications and media for the past 30 years. Alright, tell us, as an expert, what are the common mistakes the media make when communicating what you are currently explaining in accessible language? You can find the entire interview here. Welcome to our podcast!

Energy 59

Energy Communications System Hotels 59

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news story to generate media coverage, get sales leads, and grow one’s business.

Television 40

Television Corporate Infographics Radio 40

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

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Crisis Communications Transportation Conference Social Media 148

PRSay

JULY 31, 2019

After covering nine presidents and breaking the Watergate story with Carl Bernstein in the early 1970s, he has ample advice for working with the media, including his thoughts on “no comment,” pitching reporters and building trust. You have to start with the reality that lots of people distrust the media. I certainly don’t know.

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Journalism Conference Internal International 121

Cision

JULY 2, 2015

In an age where digital news is becoming increasingly more relevant and popular, and news is gained more by referral from friends and colleagues, via social media, than directly from journalists and publications, we should wonder if the importance of impartiality is diminished. The Growth of Social Media as a News Source.

Journalism 120

Journalism Facebook Social Media Consumer 120

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 29, 2016

The post gained traction in social media, which was the intended effect, but then something else happened: it earned links and mentions from several news outlets. Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Maxim Behar

NOVEMBER 16, 2020

You are right that our social media was a bit like modern obituaries. At the time, there were whole pages of such obituaries in the newspapers. The third part is when they show interviews with people who say the exact opposite. You have media, you have no one to ask you awkward questions. It’s a pity.

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Government Measurement Crisis Radio 52