Bianchi Biz Blog

JANUARY 21, 2021

For communication professionals interested in exploring a virtual trade booth for their company, Kleiner and Scheuer offered the following insight: Take the time to evaluate the pros/cons of using an outside vendor for the virtual booth development versus using your company’s own existing tools to develop. Have a tip to share?

Automotive 70

Automotive Training Travel Meeting 70

Onclusive

FEBRUARY 15, 2024

And they collect invaluable insights by utilising AI tech such as smart tagging, sentiment analysis, and visual listening. These insights help brands understand what’s being said about them. Additionally, these insights reveal emerging industry and consumer trends. Let’s delve more into this below.

Trends 195

Trends Marketing Analysis Leadership 195

Onclusive

OCTOBER 5, 2023

We speak to seasoned PR & Media Monitoring experts to gain actionable insight into the main challenges faced by Comms and Marketing professionals. The post Onclusive Clips #5 – Get Your News with AP Planner appeared first on Onclusive. We also use the space to shine a light on what we do and why we do it!

Video 195

Video Blogging Marketing Communications 195

Agility PR Solutions

FEBRUARY 22, 2024

Asking for and analyzing it provides valuable insights for businesses. With consumer expectations at an all-time high, this feedback lets you […] The post 5 ways to use customer feedback analysis for a more targeted PR strategy appeared first on Agility PR Solutions.

Analysis 113

Analysis Strategy Consumer Brand 113

Agility PR Solutions

APRIL 11, 2024

We’ve gathered valuable advice from a few of the 2024 Bulldog PR Awards journalist judges to help you craft winning entries by asking them 5 essential questions. Renowned global columnist Christopher Elliott, Pulitzer Prize-winning Oregonian journalist Tom Hallman, Jr.

How To 78

How To Publicity 78

Agility PR Solutions

AUGUST 13, 2023

Unlike their predecessors, Gen Z has come of age in a purposeful world, where rights and values have been under a bright spotlight, and with their digital prowess, they have acquired an abundance of insights about how they want their world to work, compared to prior generations at their age—and as they enter the workforce, […] The post Gen Z (..)

Trends 148

Trends Publicity 148

Contently - Strategy

OCTOBER 24, 2019

Below are the insights we were able to glean from finance content’s top contenders, from mainstays like NerdWallet down to independent bloggers who have amassed large followings of their own. The post 5 Insights From The Best Emails Newsletters in Financial Services appeared first on Contently.

Financial 46

Financial Banking Content Marketing Writing 46

Onclusive

DECEMBER 7, 2023

To effectively measure the impact of your campaigns, assess earned media coverage, and gain insights into content topics, you must rely on a range of PR metrics and data points. Now, there is no standard metric for PR. Want insight into how the audience perceives campaign messaging? This is the metric for you.

Measurement 195

Measurement Analysis Reputation SEO 195

Onclusive

DECEMBER 7, 2023

To effectively measure the impact of your campaigns, assess earned media coverage, and gain insights into content topics, you must rely on a range of PR metrics and data points. Now, there is no standard metric for PR. Want insight into how the audience perceives campaign messaging? This is the metric for you.

Measurement 195

Measurement Analysis Reputation SEO 195

Agility PR Solutions

SEPTEMBER 19, 2023

Social listening emerges as the solution, offering immediate insights into public sentiment, […] The post 5 reasons why social listening is now critical in PR appeared first on Agility PR Solutions.

Reputation 113

Reputation Brand Branding Publicity 113

ImPRessions - Crenshaw Communications

JANUARY 14, 2021

Make sure your spokesperson is providing new and intriguing insights instead of reiterating what the reporter has likely heard, especially since they might have multiple quotes to consider. In addition, make sure every insight is relevant to the story and topic at hand. The comments were too promotional.

Interviews 360

Interviews Government Report Pitching 360

Onclusive

MARCH 23, 2020

MMM – provides high-level insights into specific marketing tactics over a longer period of time. On the other hand, MMM can measure that information, but also lacks individual channel-level insights. MMM allows high-level insights into campaign effectiveness. Each type of modeling has its own benefits and drawbacks.

Media 221

Media Measurement Analysis Television 221

Wadds Inc.

APRIL 29, 2024

Communication practitioners must develop strategies to cut through the noise, identify relevant insights and deliver meaningful content to their stakeholders. This paradox is at the heart of corporate communications and media business models.

Corporate 97

Corporate Trends Communications Ethics 97

Onclusive

MARCH 23, 2020

MMM – provides high-level insights into specific marketing tactics over a longer period of time. On the other hand, MMM can measure that information, but also lacks individual channel-level insights. MMM allows high-level insights into campaign effectiveness. Each type of modeling has its own benefits and drawbacks.

Media 195

Media Measurement Analysis Television 195

Onclusive

MARCH 23, 2020

MMM – provides high-level insights into specific marketing tactics over a longer period of time. On the other hand, MMM can measure that information, but also lacks individual channel-level insights. MMM allows high-level insights into campaign effectiveness. Each type of modeling has its own benefits and drawbacks.

Media 195

Media Measurement Analysis Television 195

NewsWhip

NOVEMBER 22, 2023

Here’s the top 5 features they use to better understand live issues, inform whether or not to respond, and to help keep their team and stakeholders informed at all times on key topics of public interest. The timeline widget is three years old and has quickly become a go-to source of rapid insights for many of our users.

Viral 78

Viral Analysis Comparison Trends 78

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

As a thought leader, your goal is to provide authentic insights into industry trends and business. Glaringly obvious brand and company promotion can turn off your audience and detract from your message.It’s far more impressive to focus on insights and indirectly on career achievements. Minimize self-promotion .

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Bianchi Biz Blog

DECEMBER 14, 2023

Strategic Insights for Auto Suppliers to Rock PR at CES2024 5. You might also be interested in: 2023’s Top 10 Meet the Media Profiles New Insights into the Processes, Motivations Driving Media Relations Ron Cogan, Editor, Publisher & Writer at Green Car Journal The post 2023’s Top 10 PR Blog Posts appeared first on Bianchi PR.

Automotive 102

Automotive Blogging Mobile YouTube 102

Bianchi Biz Blog

APRIL 15, 2024

Being new to the industry (see question 5), I have limited experience. Currently, I’m putting together a show diving into the broad scope of the Medium-Duty trucking industry. Describe the craziest or most fun story you have worked on. What story or stories are you most proud of? I look for personality and real-world impact in a story.

Meeting 102

Meeting Media Journalism Interviews 102

Bianchi Biz Blog

APRIL 3, 2024

Now in its 118 th year, WCX is North America’s largest technical mobility event and has a sharper focus on the engineering side of the business, bringing together experts to share insight on the latest technical advancements, regulations, standards, and consumer expectations impacting the industry.

Automotive 97

Automotive Mobile Trade Shows Engineering 97

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Click To Tweet 2.

Reddit 176

Reddit Software B2B Technology 176

Agility PR Solutions

JANUARY 2, 2023

Media intelligence gathered through media monitoring is an insightful and informed way to make good sales, marketing, and PR plans, as well as help brands track, manage and recover from crisis (if not prevent one altogether). The post 5 smart ways to use media intelligence in the year ahead appeared first on Agility PR Solutions.

Crisis Communications 85

Crisis Communications Media Crisis Strategy 85

Agility PR Solutions

AUGUST 12, 2020

There’s no shortage of PR-suitable tools out there in the online world, as a simple search in any decent engine will make abundantly clear—so many ways in which you can glean valuable insight for your PR campaigning: vast resources such as the Agility PR Solutions media database that let you rapidly discover things that would […].

Tools 155

Tools Engineering Resources Media 155

Bianchi Biz Blog

DECEMBER 7, 2023

Through this series of profiles, the featured journalists have shared their thoughts and insights for more beneficial interactions and relationships with public relations professionals in this exciting mobility space. Jerry Hirsch, Technology and Innovation Editor, Automotive News 5. Hannah Lutz, Reporter, Automotive News 2.

Meeting 89

Meeting Automotive Transportation Mobile 89

Onclusive

JUNE 24, 2020

In our last blog , we shared some insights on consumer behavior with the media. The post 5 Powerful Owned Media Strategies (Part 2 of 2) appeared first on Onclusive. We also covered some of the tactics that smart companies are using to create and control the narrative through owned media strategies.

Strategy 418

Strategy Media Advertising Advertising 418

Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. Want more insights?

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. Want more insights?

Consumer 195

Consumer Brand Branding Media 195

The Hoyt Organization

JANUARY 25, 2024

5 Best Practices For Your Cannabis Business’s Brand Strategy 1. Conduct a market analysis of your target audience to gain key insights into consumer habits and interests. They will also have a harder time building brand awareness and establishing customer loyalty. Here are some best practices to consider.

Strategy 96

Strategy Brand Branding SEO 96

PRSay

JANUARY 2, 2024

Here are some of the insights: 1. Several workplace trends might require organizational leaders to revamp their strategies, a recent Gallup report says. Worker stress remains high. Employee stress has remained at record-high levels since the pandemic, with implications for worker productivity, well-being and longevity.

Trends 95

Trends Employee Leadership Training 95

Agility PR Solutions

DECEMBER 4, 2020

These insights are a direct result of the key takeaways and lessons learned from navigating 2020’s first-of-its-kind challenges together […]. The post Hindsight is 2020: Matter shares 5 comms predictions for 2021 appeared first on Agility PR Solutions.

Trends 121

Trends Agency Marketing Communications 121

Sword and the Script

OCTOBER 3, 2023

According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” According to Muck Rack , 75% of podcast producers “prefer receiving pitches before noon,” and “receive 1-5 pitches per day. Quick copy polishing and captivating headline generation.

Analysis 144

Analysis Tools Software SMB 144

ImPRessions - Crenshaw Communications

JULY 18, 2023

Be sure you’re signed up for our newsletter to gain valuable insights on how PR can elevate brand visibility. The post 5 Essentials For PR Campaigns Tied To Holidays appeared first on Crenshaw Communications.

Examples 293

Examples Consumer Software Analysis 293

Onclusive

OCTOBER 19, 2021

Using a robust media monitoring and measurement solution can help you extract a lot of the data and insights that you need, such as the current industry trends, what has worked or not worked well for your audience, and what the competitors are doing. Step 5: Write the business case. Step 2: Evaluate the alternatives.

How To 396

How To Measurement Data Writing 396

NewsWhip

SEPTEMBER 22, 2022

Beyond staying ahead, brands can predict the importance of these stories and identify emerging content and insights about their reputation that come as a result. . Let’s take a look at 5 different ways brands can use this vital strategy to find success. . But just how exactly can you measure brand reputation with RTMM?

Reputation 88

Reputation Measurement Brand Branding 88

Bianchi Biz Blog

FEBRUARY 29, 2024

The insights gained for the survey provided key details on the current earned media environment, highlighting the challenges faced in national, local, and trade media. Note: Special thanks to our Philadelphia-based PRGN affiliate, Buchanan Public Relations , for leading this insightful study.

Report 101

Report Automotive Media Local 101

Buzzstream

JANUARY 15, 2024

We also look at the insights and data generated from our recent BuzzStream-powered analysis of 1,000 subject lines sent to 29,095 journalists. To put it shortly, gaining useful insights from all of our outreach and digital PR data will help us earn more and better pieces of coverage for our clients.

Case Study 83

Case Study Digital PR Study Tools 83

Landis PR

FEBRUARY 5, 2024

Unleashing the Power: The Advantages of AI in PR The advantages of using AI in PR are manifold: Enhanced Targeting: AI-driven analytics provide deep insights into audience behavior and preferences. Hootsuite Insights: For social listening and sentiment analysis. Embrace the power of AI to revolutionize your PR efforts!

Publicity 59

Publicity Privacy YouTube Analysis 59