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The power of local radio: Why PR can’t ignore this media opportunity

Agility PR Solutions

Over a century from its invention, radio continues to evolve and has proven its resilience as a broadcast medium. While it has constantly adapted to new tastes and modes of listening, its core goals—to entertain and inform—have never changed.

Radio 156
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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

Local 292
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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 74
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Public Relations Review

PR for Anyone

Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. For more information, go to www.3StepstoPRSuccess.com

Publicity 331
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Helsinki, Finland – Growth Path Ahead

Landis PR

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. For more information on events, check here.

Radio 52
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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Sometimes it’s a large and risk-averse company in a regulated industry that’s scared to release information. The overall impression was terrible, and to make matters worse, no one wanted to tell him.

Agency 227
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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Sometimes it’s a large and risk-averse company in a regulated industry that’s scared to release information. The overall impression was terrible, and to make matters worse, no one wanted to tell him.

Agency 227