PR Fuel

JUNE 5, 2020

Then it may be time for you to write a press release. His writing was so well-received that The New York Times published the release without any edits of their own. A press release isn’t worth writing if you simply want to spread the word about the features and benefits of your current services or products.

How To 98

How To Ethics SEO Guidelines 98

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. What are your secrets for media relations success?

Pitching 228

Pitching Agency Social Media Creativity 228

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

Cision

MAY 3, 2017

Confidence in the media has recently eroded due to the recent U.S. presidential election, the rising belief that mainstream media is untrustworthy, and other critical factors including shakeups at major organizations. Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year.

Brand 253

Brand Branding Government Ethics 253

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. Share Tweet Share.

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week.

Survey 178

Survey Marketing B2B Study 178

Waxing UnLyrical

OCTOBER 7, 2019

Infographics. It has become a discipline in its own right over recent years, meaning it requires its own specific set of expertise, rules and guidelines. On top of everything, businesses also need to incorporate SEO and a social media marketing campaign. Common ones include: Blogs. White papers. Case studies. Assessments.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Creating this type of content is more of an art than a science, but there are general guidelines you can follow to help you out along the way. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world.

Writing 119

Writing Case Study Study Brand 119

Buzzstream

MARCH 13, 2024

Even some white hat link building strategies rub against Google’s spam guidelines if builders don’t properly check websites for quality signals. Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey.

Digital PR 71

Digital PR Construction Case Study SEO 71

Beyond PR

OCTOBER 5, 2016

This will assist Bloomberg editors with headline writing within seconds of receiving the release. Don’t forget, though, to mind the SEC’s guidelines for the presentation of GAAP and non-GAAP measures when highlighting financials.). How Social Media Fits into the Picture.

Financial 99

Financial Video Guidelines Infographics 99

PRSay

MAY 18, 2016

In June, we saw AMEC upgrade its 5-year-old measurement guidelines to Barcelona Principles 2.0. According to Cision’s State of the Media 2016 Report, 42 percent of reporters said communication professionals could improve their media relations by providing “information and expert sources.”. What would be even better? Conclusion.

Data 106

Data Meeting Measurement Guidelines 106

PRSay

APRIL 19, 2016

I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest. Commercial radio + Instagram – Commercial radio loves this social network. Of course, add posting to social media networks as a third part of this linked tactic set.

Communications 79

Communications Pinterest Reddit Radio 79

Shift Communications

DECEMBER 10, 2015

You know how branding works in writing – promoting unity across a brand’s messaging creates a coherent identity. This can be made easier if there are specified branding guidelines for image creation – rules that tell you things like what colors to use. Think of these images as more similar to in-depth types of writing.

Infographics 60

Infographics Tools Guidelines Writing 60

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Infographics. Once you understand they need: Quotes from experts.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

FEBRUARY 15, 2024

Your Money Your Life (Y-M-Y-L) sites are critiqued even closer for proper E-E-A-T characteristics for Google’s search quality raters per their guidelines. Is the person writing someone with experience in the topic? But your time is better spent writing better content. Write Guest Posts Guest posting sites are a dime a dozen.

How To 71

How To SEO Google Examples 71

Solo PR Pro

JUNE 9, 2015

It is imperative that you know the blog that you’re writing for and are familiar with their readers. Guidelines. Search to see if the blog you’re approaching has guest blogging guidelines. Coming up with topics for a guest blog post is similar to writing for one’s own blog (if you have one). Infographics.

Blogging 40

Blogging Guidelines eBook Viral 40

MaccaPR

OCTOBER 17, 2016

According to its website, “b y using the GRI G4 Guidelines (which will soon transition to GRI Sustainability Reporting Standards – GRI Standards, for short), reporting organizations disclose their most critical impacts – be they positive or negative – on the environment, society and the economy. Write, Tell and Show Your Sustainability Story.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Beyond PR

MAY 3, 2017

Confidence in the media has recently eroded due to the recent U.S. presidential election, the rising belief that mainstream media is untrustworthy, and other critical factors including shakeups at major organizations. Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year.

Brand 55

Brand Branding Government Ethics 55

PR Fuel

MARCH 17, 2020

PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. It might mean providing quick tips in a video or on an infographic.

Publicity 63

Publicity Small Business Advertising Advertising 63

Sword and the Script

DECEMBER 28, 2022

Every year I read and write about dozens of reports on B2B marketing and PR. 13% say not following brand guidelines. Twitter is still a journalist’s favorite social media site. A survey of 2,500 journalists finds Twitter is still their favorite social media network. The cost of B2B marketing content.

B2B 122

B2B Marketing Survey Software 122

Contently - Strategy

APRIL 9, 2024

The stats from a recent white paper you published find new life as a shareable infographic. For example, a blog post you wrote about creative ways to spend time indoors during lockdown could be repurposed as an infographic about fun things to do inside on a rainy day, which could be useful forever. See where we’re going with this?

eBook 52

eBook Video YouTube Blogging 52

Contently - Strategy

JUNE 11, 2020

But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. As the saying goes, write what you know. That partnership can really enrich your content.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. As the saying goes, write what you know. That partnership can really enrich your content.

Healthcare 59

Healthcare Content Marketing Industry Trends 59