Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career?

Ethics 79

Ethics Nonprofit Community Examples 79

Ethical Voices

APRIL 3, 2023

What is the most difficult ethical challenge you ever confronted at work? The good thing is I had a great leadership team and we were able to sit there for sometimes hours and just talk about what’s not only right and wrong, but what’s ethical and really kind of debate it. I go back to technology, data privacy, and AI.

Ethics 78

Ethics Privacy Data Financial 78

Stephen Waddington

FEBRUARY 24, 2020

They must work in tandem with tech developers to ensure new technology is sufficiently regulated and ethically implemented. Google and Facebook are part of the partnership. Our members are often the intermediaries between organisations and the public. They hold an extremely powerful - and privileged - position.

Government 78

Government Policies Ethics Media 78

Mindful Marketing

NOVEMBER 6, 2021

The recent decision of the planet’s most widely used social media platform to rename itself Meta surprised many; yet, it’s a move we’ve witnessed before, one of the most notable happening in 2015 when Google grew into Alphabet. There are undoubtedly more, but here are four main moral concerns related to the metaverse: 1.

Facebook 73

Facebook Google Privacy Tools 73

Melissa Agnes

SEPTEMBER 4, 2020

Have you put strategic thought into what people find when they google your name? Google you. The average ReputationGrower experience takes about four weeks, from on-boarding to approval, and then you typically begin to see the results appear in Google within an average of a month from publication.

Brand 234

Brand Branding Reputation Crisis 234

Flatiron Communications

JULY 9, 2019

I’ve been following with more than a passing interest the big debate over whether it’s an ethical breach to receive a read receipt from a sent email without the recipients’ knowledge. Ironic, given Twitter’s role in fomenting all kinds of ethical quandaries. It also criticizes the ? where I first read about ?

Ethics 38

Ethics Privacy Policies Twitter 38

Waxing UnLyrical

MAY 13, 2011

A couple of days ago, The Daily Beast broke a story about Facebook spreading a smear campaign against Google. According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy.

Privacy 95

Privacy Facebook Google Policies 95

PR Conversations

AUGUST 7, 2014

We are not just talking about a few people sporting Google Glasses, or measuring their heartbeats via the latest wristband or smart watch. Yet I wonder how well equipped practitioners are when it comes to deal with the ethical dimensions we will find ourselves exploring? The wake up call.

Publicity 87

Publicity Ethics Technology Government 87

Mark My Words

JULY 29, 2016

Either we weather this storm or perish, invent the new google or go back to selling double glazing. In Pokemon’s case this throwback quality of the content puts a technology that raises a number questions on the ethics of data use and privacy in a package that is reassuringly familiar. Take Jeremy Corbyn.

Privacy 60

Privacy Ethics Technology Leadership 60

Waxing UnLyrical

DECEMBER 24, 2020

As businesses increase their use of data, it is critical that they do so ethically, and proactively address the many significant, and valid, concerns around consumer privacy. Twitter Facebook Google+ LinkedIn The post 2020: The Year Data Saved The World appeared first on Shonali Burke Consulting.

Data 106

Data Analytics Privacy Ethics 106

PR Job Coach

FEBRUARY 24, 2012

Just Google the term networking and you are likely to be inundated with information on how to do it and profit from it. Just do it in the privacy of your own home, a deserted beach or empty hallway. There is no debate what so ever, networking is the chief avenue to landing a new job , hands down.

How To 141

How To Web Groups LinkedIn 141

Ethical Voices

NOVEMBER 2, 2023

Another week, another round of ethics issues including articles that touch on AI risks, AI biases, and bird ethics. This has set off a firestorm of articles, and there are so many ethical issues here – from what the order is trying to address, should government be involved in these and is this the right way to do it?

Ethics 86

Ethics Privacy Guidelines Government 86

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.

Agency 84

Agency Enterprise Technology Analytics 84

NewsWhip

JUNE 2, 2021

Predictive media intelligence can transform communications work – bringing Google Maps-level confidence to navigating that media storm. Data from that landscape can be gathered with zero latency, in a fully privacy compliant manner, and made meaningful immediately to enterprises.

Media 88

Media Data Reddit Crisis 88

Contently - Strategy

APRIL 14, 2021

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. Their remonstrations have led to proposed legislation and, in some cases, new laws like the General Data Protection Regulation (GDPR), a sweeping privacy policy update implemented in the UK in 2018.

Privacy 96

Privacy Google Advertising Advertising 96

Ethical Voices

AUGUST 21, 2023

I recently read how Cision created a code of ethics for AI development and I wanted to have him on to talk about it. Ant discusses a number of important issues, including: Cision’s AI ethics policy The ethics implications of the use of AI in public relations How much human agency do we require in public relations?

Agency 80

Agency Publicity Ethics Analysis 80

PR in High Definition

MAY 24, 2023

With over 80% of the search market share, Google is the household favourite, but even Google has its limitations. Google is set up to search by keywords, but not to dive into granular and complex questions. Google provides results to our keyword searches based on the algorithm it uses to deem information credible.

Google 62

Google Engineering Tools Privacy 62

PRSay

JANUARY 16, 2020

As if threats of massive data breaches, technology outages or consumer-privacy rebellions weren’t worrisome enough; now, a new cause for cyber-insomnia looms: “reputation exploitation.”. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks.

Reputation 180

Reputation Privacy Banking Ethics 180

Sword and the Script

DECEMBER 26, 2023

By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. E.g. Epic Games’ successful lawsuit against Google will encourage others in their efforts to reign in big tech.” ~ Bob Geller , President, Fusion PR 26. ” ~ Prof. That’s an AI application.

Writing 190

Writing Communications Marketing B2B 190

Stuart Bruce

SEPTEMBER 16, 2017

Amazon Echo is a voice activated speaker powered by ‘Alexa’ Amazon’s automated digital assistant which competes with Microsoft’s Cortana, Apple’s Siri and Google’s less than imaginatively titled Google Now. Unfortunately, I can’t imagine either Google or Apple being this smart. Alexa, surely you can’t be that good?”.

Google 111

Google Corporate Local Privacy 111

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! If you’ve not yet come across the General Data Protection Regulation (GDPR), where have you been hiding?

Privacy 82

Privacy Brand Branding YouTube 82

PR 20/20

NOVEMBER 29, 2018

But, machine learning continues to “learn” (thus the name) and alter its predictions as new data becomes available, much in the way Google Maps recommends alternate routes in real-time as traffic patterns change. It’s more profound than, I don’t know, electricity or fire," Sundar Pichai, Google CEO ( Recode/MSNBC ). Be curious.

Marketing 47

Marketing Technology Training Privacy 47

PR in High Definition

DECEMBER 17, 2018

FAANGs will keep being bitten : Governments will continue to see privacy and data handling infringements and continue to prosecute brands like Facebook, Apple, Amazon, Netflix and Google – but the megabrands will also throw their weight around. And we’re sure that 2019 will be no different; in fact, here’s how we think it’ll shape up.

Trends 48

Trends Privacy Ethics Government 48

Buzzstream

MAY 23, 2018

The important thing to remember is that the GDPR is primarily concerned with handling data ethically and according to the intended purpose. You must include details of your legitimate interests in your privacy information. limited to the Privacy Shield framework ) as providing adequate protection. Put simply, if a U.S.

Privacy 48

Privacy Data Policies Tools 48

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

PR teams will be measured by inputted organic brand conversion lift and Google Trends. Google will continue to reduce organic click traffic sent to external websites early in the user shopping process. Think Google Hotels, Flights, weather, etc.). 15) Ethics in PR revisited. Also see Off Script Q&A No.

Social Media 90

Social Media Marketing Media Creativity 90