Stern + Associates

APRIL 15, 2022

As TIME Magazine put it, “If there is one man whose opinion matters more than any other on global energy markets, it’s Daniel Yergin.”. A transformative strategist, engaging speaker, storyteller and widely published author, Rawi offers advice on how to strengthen cultures and build a more sustainable, equitable future.

Energy 62

Energy Government Internal International 62

MaccaPR

JULY 24, 2019

The video, and accompanying survey of 6,400 women about how they perceive beauty in themselves, received national media coverage from Fortune to Time magazine and sparked a conversation about what beauty means. Fill Your Storytelling with Purpose. million in school supplies. million in school supplies.

Corporate 116

Corporate Retail Policies Employee 116

Ishmael's Corner

DECEMBER 14, 2014

If a mutiny took place at Modern Drunkard Magazine, which has a circulation of 55,000, it’s a non story. They don’t belong in the same bucket as employees. Twelve employees left the company. Uncategorized fairness in journalism NYT storytelling The New Republic problems unfair journalism' And coming. Here’s the reality.

Journalism 101

Journalism Storytelling Energy Newspapers 101

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. It’s now really a destination for storytelling.

Case Study 113

Case Study Journalism Study Instagram 113

Sword and the Script

SEPTEMBER 8, 2020

Executives (22%) Customer (21%) Employees (12%) Board (11%) Shareholders (11%) Notably, PR ranked media, government officials, influencers and activist groups lower – each with less than the 10% of the votes. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 96

Survey Industry Leadership Study 96

Presspage

APRIL 12, 2018

Here’s a scary stat I read in Wired magazine regarding national election reporting: In November 2012, it took four employees at the Washington Post, 25 hours to compile and post a fraction of the election results. Brands who understand these two sides of the same storytelling coin are going to prosper. ” 4.

Company 111

Company Media Journalism Report 111

Cision

JULY 20, 2015

Through those communities we were able to locate journalists that were able to review our products for magazines like Backpacker and Outside online. Click here activate employees on social and facilitate word-of-mouth. It’s a common understanding that storytelling is an effective way to share ideas. ” – Dr. .”

Energy 120

Energy Viral Storytelling Community 120

Mindful Marketing

JUNE 15, 2015

AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals. So that’s how we approach storytelling in our work as well.

Interviews 50

Interviews Marketing Financial Insurance 50

PR Conversations

AUGUST 17, 2016

Occupational psychology has many crossovers with internal communication and employee engagement. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine. One article is all about storytelling and the use of heroes and villains.

Publicity 46

Publicity Storytelling Study Journalism 46

PR Conversations

AUGUST 17, 2016

Occupational psychology has many crossovers with internal communication and employee engagement. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine. One article is all about storytelling and the use of heroes and villains.

Publicity 41

Publicity Storytelling Study Journalism 41

PR Conversations

AUGUST 17, 2016

Occupational psychology has many crossovers with internal communication and employee engagement. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine. One article is all about storytelling and the use of heroes and villains.

Publicity 40

Publicity Storytelling Study Journalism 40

MaccaPR

MAY 28, 2015

Hyundai’s PR bonanza for the audacious stunt included coverage from Time magazine to ABC-TV News. The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video. AdWeek praised the spot as “a sweet and pretty otherworldly stunt.” Source: Forbes ).

Film 48

Film Marketing YouTube Advertising 48

Ethical Voices

OCTOBER 24, 2022

So, we’re actually working with our client to build a storytelling cohort, a group of individuals that is willing to share their stories. You mentioned the pressure that end-users and employees may feel. The great majority of individuals don’t discuss their salary or how much they spend on everything day to day.

Ethics 51

Ethics Interviews Advertising Advertising 51

Communications Conversations

MAY 3, 2016

She also wrote a promotional story that was recently published in Signature Magazine, a Hattiesburg lifestyle magazine. Kaylea has also interned with Sarasota Magazine in the marketing and events department. Thomas Reese. Thomas is a passionate leader aspiring to work in the sports industry. Elizabeth Arnold, @elizbethashle.

Sports 0

Sports Leadership Internal International 0

Prohibition

FEBRUARY 14, 2023

Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience. By celebrating wins on your blog, you can show appreciation for your customers and employees. It requires an understanding of the audiences and industry trends, as well as excellent copywriting skills.

Strategy 62

Strategy Brand Branding Technology 62

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Patti Temple Rocks is the author of I’m Not Done : It’s Time to Talk About Ageism in the Workplace.

Corporate 274

Corporate Leadership Advertising Advertising 274

Sword and the Script

DECEMBER 22, 2020

Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Data, storytelling and blogging of grow in importance. Source: What Does “Storytelling” Mean to You? ).

Survey 177

Survey Marketing B2B Study 177

Contently - Strategy

OCTOBER 15, 2020

Way back in 2011, some employees at HubSpot had an idea. ” That’s why brands and publishers alike have opted for more personality in their messages, even letting certain employees include their names in corporate emails. We love email,” GE’s Chief Storyteller told us. “It Should’ve been, really.

B2B 145

B2B Trends Video Course 145

Presspage

JUNE 4, 2019

For instance, Disney, discovered its audience – not the children watching their programming, but their moms – was looking for resources on parenting and a place to connect, so the company made the decision to purchase the online magazine and blog Babble , where it could control the content without making it a direct sales opportunity.

Journalism 68

Journalism Strategy Brand Branding 68

Contently - Strategy

OCTOBER 15, 2021

Way back in 2011, some employees at HubSpot had an idea. ” That’s why brands and publishers alike have opted for more personality in their messages, even letting certain employees include their names in corporate emails. We love email,” GE’s Chief Storyteller told us. “It Should’ve been, really.

B2B 85

B2B Content Marketing Trends Marketing 85

Cision

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. Her mentorship shaped my philosophy to be a positive and grateful employee with empathy for others.

Sports 245

Sports Agency Industry Creativity 245

Beyond PR

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. Her mentorship shaped my philosophy to be a positive and grateful employee with empathy for others.

Sports 81

Sports Agency Industry Creativity 81

MaccaPR

MARCH 2, 2017

Don’t miss Buffer podcasts (which range from video marketing and Snapchat strategy to the storytelling secrets of National Geographic Travel) and its case studies, such as: “ How I Grew My Traffic By Almost 50% In Just 30 Days Using Twitter.”. The Buffer Guide to Video Metrics ”. “ All You Need to Know About Instagram Takeovers ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Cision

MAY 21, 2015

Hosted by Chris Brogan and the rest of Owner Magazine’s staff. A show about communicating with clients, prospects and employees – in person, in print and online. The Owner’s Mind. Grow your business by improving your capabilities and connections. Learn from business pros and owners just like you. 4) Brian Solis.

Social Media 120

Social Media Marketing Pinterest Media 120

Contently - Strategy

JULY 31, 2019

Ultimately, marketers and media employees want the same thing— engaged audience members —but we’ve all been taught to talk about attention and audience using industry-specific terms. A lead form for a magazine’s free email newsletter is another. Content marketers never make content for content’s sake. ” Why?

Content Marketing 111

Content Marketing Marketing Media SEO 111