ImPRessions - Crenshaw Communications

MAY 13, 2021

-Daily client communication to update, report on and discuss media relations. Responsible for daily account management activities, such as agendas, recaps, activity reports, media monitoring and coordination of all necessary materials for client accounts. Attend and facilitate media interviews; network with reporters and editors.

B2B 203

B2B Policies Case Study Enterprise 203

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. According to a report from Triggertrap , journalists are the largest group of verified Twitter users. Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Cision

OCTOBER 3, 2015

Cision’s 2015 Social Journalism Study found that 83 percent of reporters prefer receiving pitches via email. Look for what you or your brand has in common with the reporter or influencer. Comment on reporters’ published articles. Images: Lee Nachtigal , Shaun Fisher ( Creative Commons ).

Pitching 120

Pitching Report Social Media Measurement 120

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Media Measurement Reporting on established metrics isn’t enough today. Relationship building takes time.

Training 195

Training Media Training Reputation Crisis Communications 195

Contently - Strategy

DECEMBER 12, 2018

Creativity strikes back. “That really helped me understand a lot of things that I didn’t understand coming from journalism—how I could work with these people and if I could align my KPIs with their KPIs.” The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently.

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

ImPRessions - Crenshaw Communications

JULY 6, 2022

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Take the case of social media; what was once a creative space for brands to engage with customers is now so cluttered that making connections is difficult, and paid media strategies are often necessary. Getting on the phone.

SEO 333

SEO Analysis Meeting Travel 333

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. PR Reporting. Reporting on established metrics isn’t enough today. Data Journalism.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Reporting on established metrics isn’t enough today. Relationship building takes time. Iterative PR Measurement.

Media Training 397

Media Training Crisis Communications Conference Training 397

Sword and the Script

AUGUST 14, 2018

The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. This year the survey polled 1,300 reporters from around the world and a little more than 800 of those respondents are based in the U.S. Below are a few of the statistics that stood out to me in reviewing the report.

Survey 103

Survey Report Media B2B 103

Bianchi Biz Blog

NOVEMBER 6, 2023

Since I graduated in December 2021, I’ve been an associate editor within the engineering field, first for Microwave Journal and since January at EE World Online and all the sites it handles. How long have you been in journalism and how did you get started? Finish this sentence: If I am not reporting, I am … Editing.

Meeting 93

Meeting Engineering Journalism Media 93

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity. Global spending on cybersecurity products and services will exceed $1 trillion by 2021. Know your media targets.

Enterprise 261

Enterprise Privacy Government Software 261

PRSay

MARCH 7, 2024

To achieve their objective, the “Barbie” team deliberately employed a breadcrumb strategy, offering three tips that PR professionals can incorporate into their upcoming campaigns: Small bites of content were released one at a time, beginning in late 2022 through the film’s release in July 2023, as reported by BBC News.

Film 129

Film Marketing Sports Hotels 129

Cision

SEPTEMBER 20, 2017

The recently released Cision 2017 Global Social Journalism Study takes a deep dive into how journalists approach and use social media. The Cision Global Social Journalism Study has a lot of insightful, actionable data about how journalists use social media and their perceptions of social tools. Promoting Content.

Social Media 226

Social Media Media Journalism Study 226

Stephen Waddington

JULY 7, 2022

PRCA report highlights opportunities for the public relations profession to provide professional advisory services on climate crisis related issues. The research project by the PRCA Climate Misinformation Strategy Group reports that almost all respondents (96%) are advising their clients and colleagues on the climate crisis.

Leadership 111

Leadership Publicity Energy Crisis 111

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Holmes Report – Echo Chamber Podcast. Pop Culture/Creativity Blogs. This blog is full of content to help teams be more creative. Industry or Workplace Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

PRSay

DECEMBER 14, 2021

“This is like buying land in Manhattan 250 years ago as the city is being built,” Andrew Kiguel, chief executive of Tokens.com, told The Wall Street Journal. Finding, building and implementing communication opportunities in the metaverse will require creativity, adaptability and foresight.

Real Estate 158

Real Estate Journalism Construction Newspapers 158

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. Post-ChatGPT, our jobs may get easier. Just ask Google.

Analytics 170

Analytics Tools Social Media Trends 170

Doctor Spin

DECEMBER 4, 2023

Source: British Journal of Political Science 1 Marsh, C. British Journal of Political Science, 15, 51 – 74. Source: Journal of Applied Social Psychology 2 Mehrabian, L. Effects of Poll Reports on Voter Preferences. Journal of Applied Social Psychology , 28, 2119–2130. Journal of Communication, 54: 55–70.

Wikipedia 52

Wikipedia Journalism eBook Trends 52

Mindful Marketing

JUNE 22, 2015

Patrick Coffee had insightful commentary on the Holmes Report’s 2015 World PR Report , where he “respectfully disagreed” with the report’s claim that “media relations skills are not seen as particularly relevant.”. We fear for what is going to happen if the industry buys into this report. Creativity is nice.

Media Relations 50

Media Relations Measurement Report Media 50

Shift Communications

MARCH 20, 2015

Building connections is also about taking the initiative and getting creative. If you’ve got your eye on a new job or desired journalist, why not invite someone from that office or your targeted reporter out for coffee? As I’ve worked to expand my professional horizons (i.e. Coffee dates. After answering this, start getting busy!

Creativity 60

Creativity LinkedIn Meeting Interviews 60

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. AirPR: You started your career in journalism. “Nail the elevator pitch.”. Today, Mika runs TMI (The Mas Ink), a boutique PR firm. How did that translate to PR?

Interviews 284

Interviews Radio Small Business Pitching 284

Bianchi Biz Blog

NOVEMBER 19, 2020

Moving beyond the traditional who, what, where, when, how and why, we focus on this question when we’re working to really engage a key reporter to generate that special story for a client. Pro Tip : When putting together a story to pitch, consider what human element you can offer to the reporter. What is the takeaway?” Timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

ImPRessions - Crenshaw Communications

SEPTEMBER 18, 2018

According to USC’s 2017 Global Communications Report , written communications is second only to strategic planning in important skills for future growth in public relations. Meanwhile, an executive byline for a thought leader must not only be a solid piece of journalism, but it should reflect the voice of the executive.

Writing 147

Writing Storytelling Pitching Creativity 147

Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Click here to get the free Social Journalism Study now! Here are five of the report’s findings on social media’s role in journalism: 1.

Social Media 120

Social Media Privacy Journalism Media 120

Landis PR

SEPTEMBER 7, 2021

The 2019 Pew Research Center report on social media use in the United States showed that 72 percent of American adults use some form of social media. billion mark in July 2019, as reported by WeAreSocial. Today, SJSU teaches social media in the Business, Communications and Journalism majors. Social media users passed the 3.5

Social Media 104

Social Media Marketing Media Analysis 104

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The best briefing books offer a go-to reference and “study guide” so an interviewee has full background on the reporter, the outlet, and the best messaging for the opportunity.

Interviews 136

Interviews Construction Report Journalism 136

Cision

JANUARY 2, 2018

In fact, the company’s Ads Manager reports that Facebook has the potential to reach 41 million people between ages 18 and 24 as well as 60 million people between 25 and 34 in the United States alone — even though both of those numbers are higher than demographics counted in the last U.S. Staying Creative With Content.

Facebook 0

Facebook Marketing Journalism Creativity 0

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. .” When it comes to freelance content marketing , however, the parameters are often less clear. When and how was it conducted?

Content Marketing 144

Content Marketing Marketing Viral Study 144

Business Wire

MARCH 31, 2017

If you’re sending a reporter an email, give them a subject line that lets the reporter know you’re a human being and load the first sentence or two with as much pertinent information as possible. It’s tough out there for new media outlets, so creative partnerships are possible. Emily Parkhurst has 20,000 emails in her inbox.

Local 150

Local Media Pitching Report 150

Bianchi Biz Blog

OCTOBER 11, 2022

I tried making up for the poor camera quality by getting creative with my shots. How long have you been in journalism and how did you get started? I have been in journalism since I graduated from Southern Illinois University in 2018. Finish this sentence: If I am not reporting, I am … outside!

Automotive 63

Automotive Meeting Media Journalism 63

Sword and the Script

FEBRUARY 1, 2020

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. million, per the latest research from Kantar (Please note that dollar amounts are different from previous year reports due to a methodology change in the underlying source data.) Does the audience actually watch the ads?

Sports 113

Sports Advertising Advertising Survey 113

Bianchi Biz Blog

OCTOBER 24, 2022

Our newspaper ended up winning an award for our reporting. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? Just this year, FleetOwner won a Jesse H.

Meeting 60

Meeting Automotive Transportation Media 60

5W PR

SEPTEMBER 27, 2019

Whatever the title happens to be, this individual is charged with a variety of responsibilities and reports to an array of bosses. Other responsibilities could include the creation of the organization’s annual report. Public relations specialists are often college graduates who have a degree in journalism, marketing or a related area.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Cision

OCTOBER 16, 2015

According to Reuters Institute for The Study of Journalism’s 2015 Digital News Report , the way people are accessing online information differs from traditional media. Army Europe Images , Alan Levine , Elvert Barnes ( Creative Commons ). It’s a news source, not a news producer. . Images: U.S.

Content Marketing 120

Content Marketing Marketing Radio Media 120

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I Do I love following up with reporters if they haven’t gotten back to us? But when you've got a wedding to pay for you do what you have to do.”.

Meeting 100

Meeting Journalism Interviews Employee 100

Wadds Inc.

JULY 7, 2022

PRCA report highlights opportunities for the public relations profession to provide professional advisory services on climate crisis related issues. The research project by the PRCA Climate Misinformation Strategy Group reports that almost all respondents (96%) are advising their clients and colleagues on the climate crisis.

Leadership 52

Leadership Publicity Energy Crisis 52