Wadds Inc.

JANUARY 12, 2023

A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. A chapter on charities is a stand-out, looking at how their public image has been collectively hit by some high-profile scandals and persistent misrepresentation in some sections of the media.

Reputation 98

Reputation Public Affairs Case Study Internal 98

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. We recently had a conversation with a public affairs client.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Stuart Bruce

JULY 15, 2014

He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few. The finding was consistent across every region in the study, including North America, Europe, Asia Pacific and Latin America.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

PRSay

NOVEMBER 17, 2016

When I first learned about Accreditation in Public Relations (APR), the requirements involved seemed like a mountain of work that I did not have the energy to attempt. After a few years of working with military public affairs, I was selected to spend a year as a fellow with the Army public affairs Training with Industry program (TWI).

Public Affairs 60

Public Affairs Study Case Study Course 60

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The more contemporary the case study, the more applicable it can be to situations in the workplace.

Communications 120

Communications Case Study Training Reputation 120

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. How is a submarine thriller a study in PR? Willy Wonka and the Chocolate Factory (1971) – PR-Driven Promotion.

Tools 170

Tools Government Crisis Public Affairs 170

Reputation Us

NOVEMBER 3, 2019

Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. The CRO is a newly created position, but an increasingly influential addition to the corporate lexicon. Managing your reputation crosses over communications, public affairs and public relations. The CRO’s Role .

Reputation 79

Reputation Public Affairs Survey Financial 79

Cision

MAY 12, 2016

In this interview, Nick discusses why you should never assume you have all the answers, how bringing in an outside perspective can reveal new insights on a topic and how social media has transformed political and public affairs research. That dynamic led us to release our Third Annual Business and Politics study earlier this year.

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Solo PR Pro

JUNE 8, 2021

During her undergraduate studies, Nicole loved learning about and retelling people’s stories, and she enjoyed strengthening her skills as a writer — both opportunities afforded to her through her academic majors. No stranger to hard work. I jumped at it,” she said. “I

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Communications Conversations

MAY 30, 2018

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

Apparel 106

Apparel Public Affairs Training Corporate 106

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. They then approached SA to create a public awareness campaign to help reduce the stillbirth rate in the state of Iowa. Dawn Buzynski leads the award-winning public relations team at Strategic America.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Landis PR

SEPTEMBER 11, 2023

Guard Your Mornings Many studies have shown that looking at your phone first thing in the morning can leave you feeling more stressed and overwhelmed. Studies show that taking breaks can actually boost your productivity. In a career defined by busy, unpredictable days, PR pros are always looking for ways to be more productive.

Energy 64

Energy Study System Writing 64

Reputation Us

OCTOBER 12, 2015

My best public affairs advice: Employees should be addressed first and foremost, not last. For example, if employees receive corporate emails regularly, an important announcement may be overlooked. Communicate with them before the media, and before social media. Consider the frequency of your communications.

Employee 60

Employee Communications Public Affairs Internal 60

Solo PR Pro

NOVEMBER 17, 2015

One of our Solo PR PRO Premium members , Kevin Anselmo of Experiential Communications, has done just that by conducting a comprehensive research study of a segment within his target audience: higher education. Using a Survey for New Business – A Case Study. The full results of Kevin’s study can be found in more detail here.

Creativity 40

Creativity Public Affairs Policies Survey 40

Cision

FEBRUARY 17, 2016

My first position was at the Center for Strategic and International Studies (CSIS), a foreign policy and international security think tank. When I worked for the Army, one of my civilian colleagues in public affairs made a misstep about how she portrayed an issue very sensitive to those serving in uniform.

Policies 120

Policies Internal International Public Affairs 120

Communications Conversations

DECEMBER 8, 2022

LeeAnn is an excellent case study in the art of the pivot. Holly is now the vice president of corporate branding and partnerships at Polaris. Molly is the chief communications and public affairs officer with Shipt. And, the fact that you really can do anything if you set your mind to it. Anna White Lovely. Bank and Optum.

Marketing 60

Marketing Leadership Creativity Internal 60

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. Yeah, I couldn’t hack the math, but I ended up being assistant secretary of the Treasury for Public Affairs and the chief spokesman for U.S.

Enterprise 69

Enterprise Ethics Engineering Technology 69

Stuart Bruce

JUNE 24, 2015

Using full page display advertising (paid) in trade magazines in 30 countries to explain a corporate merger that created the biggest company in the world in that sector. That PR is just getting on and doing the business of modernising how it works. But that’s perhaps because that’s what I do.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Sword and the Script

JUNE 16, 2020

Bridging the gap of human connection that goes beyond economic and corporate status.” Putting a face or personalizing public affairs issues so that people understand relevance and importance to them.” Sharing a case study, use case, benefit or scenario in terms that your audience can relate to.” A skill that not all have.

Storytelling 131

Storytelling Communications Survey Case Study 131

Doctor Spin

MAY 21, 2023

Key Services Provided by PR Agencies PR agencies typically provide services following the stakeholder model: Corporate communications. Public affairs (PA). No case studies or references. Investor relations (IR). Media relations. Digital PR. Internal communications. Crisis communications. Marketing PR. Industry PR (B2B).

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Beyond PR

OCTOBER 14, 2016

The study identified relative gender bias found within primetime and morning television shows during the first quarter of this year. This is in line with previous studies that found women represent roughly a quarter of roles in news media and receive about the same amount of screen time. When Cision published an analysis of U.S.

Public Affairs 40

Public Affairs Analysis Television Infographics 40

PR Conversations

DECEMBER 19, 2014

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation.

Social Media 90

Social Media Trends Communications Crisis Management 90

Landis PR

DECEMBER 4, 2023

Here’s what that report revealed: 70% of customers expect AI to play a greater role in brand interactions over the next five years 60% of marketers are concerned that AI could impact the integrity of their brand(s) 66% of customers say AI-generated content doesn’t hold the same value as human stories Only 28% of customers find content generated and/or (..)

Marketing 59

Marketing Content Marketing Storytelling B2B 59

PR Conversations

MARCH 19, 2015

At 70 years of age, the conversation skills, intensity and passion remain undimmed in this long-time professor of media studies, who is also chair of the department of communications at Hunter College. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen. The selfie as self-expression.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

At 70 years of age, the conversation skills, intensity and passion remain undimmed in this long-time professor of media studies, who is also chair of the department of communications at Hunter College. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen. The selfie as self-expression.

System 40

System Construction Public Affairs Publicity 40

Communications Conversations

MAY 13, 2015

Demi was so motivated to be our PRSSA Chapter president that she produced a campaign video at multiple sites in Europe ( [link] ) while studying for a semester in Maastricht, campaigning from more than 5,000 miles away from her home campus. Nominated by Marlene Neill, Baylor University. Demi Busby, @Demi_Busby.

Groups 60

Groups Internal International Conference 60