OnePitch

NOVEMBER 17, 2022

What’s the best pitch of yours that resulted in coverage and what elements made it successful? We did localized business and trade pitching to demonstrate how this FAA legislation was going to impact those regions and industries and we ended up securing some great pieces that moved the needle for the client.

Strategy 52

Strategy Real Estate Media Pitching 52

PR Breakfast Club

JULY 31, 2014

So let’s assume you have a great story to share, and have crafted a great pitch to get it out the door. Construct a Highly Targeted Media List. Media list building and research is the foundation for which your pitch will either thrive or crumble like a shaky tower of Jenga. Now it’s time to pitch.

Pitching 47

Pitching Construction LinkedIn Engineering 47

The Proactive Report

JUNE 18, 2021

Articles and press releases were written and pitched to influencers and the media in the target area that cater to that demographic. And they paid $500 a month for strategy and measurement. And you certainly can’t measure results. This way you can measure success and course correct, if necessary, as you go along.

Small Business 213

Small Business Fashion Groups Local 213

Cision

MAY 4, 2016

Before you pitch a journalist, you must think about how your story adds value for your audience. What are some of the biggest pitching mistakes communication professionals make? How many pitches is he likely to read? If you do, you always spot ideas for pitches, find clues to where a reporter is headed. Everyone wins.

Newspapers 120

Newspapers Journalism Pitching Report 120

Sword and the Script

NOVEMBER 11, 2017

Assumptions are essential within the construct of a well-defined decision-making process that puts them on the table and encourages a team to challenge assumptions. If a publisher is looking at pageviews and bounce rates, they are definitely measuring it all wrong.”. When assumptions are right, everything goes smoothly.

Study 65

Study Marketing B2B Apparel 65

Communications Conversations

DECEMBER 16, 2014

I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. When Verizon pitched me initially on this event, I was kinda perplexed. If I had any constructive feedback, it might be to showcase fewer products (man they flew through a lot in 20 minutes).

Case Study 131

Case Study Wireless Company Local 131

ImPRessions - Crenshaw Communications

MARCH 6, 2018

Let’s use this model to get the scoop on pitching media exclusives for B2B technology programs. PR pros don’t pitch exclusives for the biggest stories – those will typically drive enough coverage without making the first-crack commitment to one journalist. The $ pitches are no-brainers. Whom do you pitch the story to?

Pitching 189

Pitching How To Media Interviews 189

Doctor Spin

NOVEMBER 16, 2023

This measure is based on mental capacity (genetics, epigenetics, and neuroplasticity). Suggesting that knowledge is constructed from experiences and ideas. Fat Pitch —Borrowed from baseball, this concept refers to waiting patiently for the perfect opportunity—a situation where the chances of success are exceptionally high.

eBook 52

eBook Analysis System Data 52

Waxing UnLyrical

DECEMBER 14, 2010

My own ability to listen has given me story ideas , helped when dealing with journalists and been infinitely beneficial in pitch meetings. Show that you’re resilient, open to constructive criticism and have an ability to bounce back from disappointment. Not as common is a genuine interest in the things around them.

Publicity 90

Publicity How To Course Facebook 90

ImPRessions - Crenshaw Communications

DECEMBER 12, 2017

Clients have a right to expect that the staff on the pitch team are the same players they’ll be working with once the deal is sealed. The savvy client can usually determine this and will want to consider how much faith they will have in such a construct. No attention to outcomes measurement. Staff turnover.

Agency 159

Agency Meeting Measurement Construction 159

Buzzstream

JUNE 30, 2021

As one of the only chances you have of getting your campaign seen by a journalist, subject lines are arguably the most important part of a pitch. We’ll start with the most important aspect, which is crucial to your pitch standing a chance of getting picked up. It’s also crucial to understand sectors when pitching pieces.

Writing 71

Writing Pitching Study Data 71

Buzzstream

FEBRUARY 15, 2024

Above Average Page Authority or URL Rating Page Authority (PA) is Moz’s measure of a page’s ability to rank based on several factors, and URL Rating (UR) is Ahref’s based again on the strength of the backlink profile. Building and Pitching New Content New, fresh content is one of the best ways to get quality links.

How To 71

How To SEO Google Examples 71

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. In contrast, traditional PR has broader metrics to measure public perception and sentiment.

Digital PR 71

Digital PR Construction Case Study SEO 71

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” On the contrary, it’s meaningful content to excite your audience with measurable impact.

Creativity 100

Creativity Pitching Writing Conference 100

Buzzstream

MARCH 21, 2024

If you aren’t reaching the correct person, a media pitch , no matter how good, will not matter. According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Not personalization, timing, or pitch length; relevancy is the main driver of success.

Construction 62

Construction How To Media Google 62

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind.

Digital PR 170

Digital PR Industry Strategy Film 170

Stephen Waddington

MARCH 15, 2021

Why PR is finally getting its share of SEO budgets - Angharad Planells, head of client success, Radioactive PR PR unleashed: why the value of PR is being recognised by organisations in 2021 - Koray Camgoz, director of communications and marketing, PRCA Please follow this link if you’d like to pitch to present at a future event.

Google 119

Google Data Government Social Media 119

Bad Pitch Blog

MAY 31, 2007

Instead of telling the whole world how bad a PR person you think this girl is, why not offer something constructive so that she can help better the profession. Bad pitches happen to all of us at some point. It’s how we respond to the bad pitches we make that set us apart. Here’s the unintended secret behind The Bad Pitch Blog.

Pitching 40

Pitching Blogging Construction Media Relations 40

prTini

SEPTEMBER 1, 2014

NickWestergaard : We’re big fans of innovating work beyond the typical 9-5 construct, so we’re all ears whenever Nick Westergaard and co-host DJ Waldow talk work habits, work-life balance and everything in between during their podcast, Work Talk Show. especially when it comes to PR metrics and measurement. That person is Nicole Spears.

Meeting 67

Meeting Social Media Construction Creativity 67

Masters in Communications

JULY 22, 2019

Having to ask people to repeat themselves, talk slower, or experience difficulty making out certain consonants or higher pitches. When it comes to exposure, employees in specific industries may be at higher risk of hearing loss, including construction or factory workers or those in the military.

Communications 45

Communications Construction Television Radio 45

The Proactive Report

JANUARY 30, 2015

Every piece of content has to thoughtfully constructed and delivered. Pitching reporters is not the same as it was 10 or even 5 years ago. Monitoring conversations, Analyzing content, SEO and keyword research, Visual content production, and the ability to track, measure and report ROI are just a few.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100