Stephen Waddington

AUGUST 19, 2019

Critical review is an important part of the creative process. International working, being always on, and a 24/7 economy are the drivers for employers. Do not get hung up by peer level comparisons. Continuous learning and development is important. If you’re precious about your craft you need to get over it.

Comparison 102

Comparison Privacy Employee Construction 102

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Marketing turns to creative to stand out from the clutter .

Marketing 196

Marketing Content Marketing Data Social Media 196

Buzzstream

DECEMBER 17, 2020

As an expert with using it, having done a step-by-step guide on it here , he explains, “For anyone running international PR, BuzzSumo is a great way of understanding what content will and won’t work in different countries. This will force you to get creative with the sorts of terms you think your coverage will fall under.

Digital PR 161

Digital PR Tools Pitching Film 161

Sword and the Script

DECEMBER 24, 2019

Read more: Would you Run Your Internal Data Through this Media Monitoring AI? Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML]. Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML]. 30) Companies build in-house creative agencies.

Marketing 78

Marketing Publicity Survey Study 78

Buzzstream

AUGUST 29, 2018

Before investing heavily in creative campaigns or contentless link building tactics, you’ll want to know if an increase in organic revenue is likely or if the changes needed are closer to home (i.e. If you want to read more about how these metrics are calculated, you can check out this comparison on the BuzzStream blog.

Comparison 113

Comparison Data Analytics Tools 113

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. 7 Shift to newsroom workflow.

Publicity 164

Publicity Ethics Data Community 164

Buzzstream

MARCH 13, 2024

Internal Datasets. Tip: Brands get creative and overlap hero content types. Digital PR provides a creative alternative to bring authoritative links and relevant traffic to a site primed to convert. This piece, created by auto insurance comparison site The Zebra, analyzes the most dangerous roads in the U.S. Animations.

Digital PR 71

Digital PR Construction Case Study SEO 71

PR 20/20

MAY 24, 2018

But in reality, how much time are marketers really devoting to these types of roles in comparison to planning ? The key is to gather a group of creative people with shared interests who want to collaborate, and learn from each other. First things first on your road to pre-hackathon prep— assemble your team of internal allstars.

Marketing 40

Marketing Comparison Internal International 40

Sword and the Script

JULY 2, 2019

Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.

Trends 60

Trends Media Report Technology 60

Sword and the Script

FEBRUARY 11, 2017

By comparison, users make an estimated two trillion searches on Google per year. Indeed, I maintain a pin board for this blog along with other topics that interest me including B2B marketing , creative marketing stunts , and of course scuba diving and skydiving , among many others. Is your PR agency bring creative ideas to the table?

Tools 60

Tools Pinterest Marketing Media 60

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Waxing UnLyrical

JULY 18, 2011

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. Where does the mainland Europe market fit into this US/UK comparison? CK: Historically, America has done more creative, and just plain “more&# with digital for brand marketing. So I moved here from San Francisco.

Creativity 74

Creativity Local Comparison Groups 74

Ethical Voices

OCTOBER 17, 2022

I have an undergrad in creative writing and then a master’s degree from the New School for Social Research in Liberal Studies, where I got a chance to acquaint myself with some of the ethical models that I think we may even encounter today. ” So, I’d say that idea of creating shared belief is an ongoing ethical challenge.

Ethics 80

Ethics Employee Communications System 80

Maxim Behar

JULY 5, 2023

And it's not just social media, international exchange of goods, open borders, maybe 90% of the ingredients of the recipes that I've described in the book can be found in Bulgaria, and the other 10% can be ordered from a European online store, so they don't come from Africa or America or somewhere far away. Maxim: That's definitely.

Radio 52

Radio Hotels Course Social Media 52

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed. Instead, you want to focus on a few key results that your internal stakeholders care about.

Content Marketing 145

Content Marketing Marketing Case Study Internal 145

PR 20/20

DECEMBER 10, 2019

In other words, we are creatives, strategists, communicators, and storytellers. Here are some filters to consider for your marketing technologies: Filter out internal IP addresses (Google “What is my IP address?”). Comparing the cleaned data against old data won’t offer accurate comparison. sites.com).

Report 52

Report How To Marketing Analytics 52

PR Fuel

AUGUST 7, 2018

This is because as opposed to a blog post or other more creative piece, a press release is highly dependent on form. You want to be interesting and creative to keep readers’ interest, sure, but at the same time the press release form has been around for a long time for a reason. It’s a beautiful comparison that I’ve taken to heart.

Writing 40

Writing How To Report Comparison 40

Masters in Communications

FEBRUARY 12, 2022

This is most news media Interpretation : To interpret information in ways that would suit the audience - whether that is social bias in presentation, comparison to regional or personal experiences, or communicating complex ideas in layman's terms. This includes op-eds and talk radio Instruction : This comes in two forms.

Ethics 52

Ethics Communications Print Television 52

Contently - Strategy

DECEMBER 5, 2019

The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. Get creative with compliance. However, this pales in comparison to the CPC on Google for top finserv keywords. Trust me.).

Financial 111

Financial Industry Report Insurance 111