ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

Sometimes, that means simple tweaks to make a generalization more specific, like when our digital publisher client wanted to share expertise on storytelling in healthcare marketing. The best thought leaders offer real value because they share insights that educate and help others succeed. Or it can be a complete overhaul.

Leadership 149

Leadership Trade Shows Healthcare Education 149

Masters in Communications

NOVEMBER 14, 2018

Bosses who lack empathy are likely to subject their employees to unfair practices. Managers who are without empathy may push employees to work beyond what is healthy and reasonable or may be unduly harsh when an employee makes a mistake. Empathy is a part of education known as "emotional intelligence."

Groups 92

Groups Employee Study Training 92

Stephen Waddington

MAY 16, 2019

She’s motivated by working on projects that can make a difference for their community and audiences. She urged encouraged students to hone skills in creativity, storytelling and pitching. The DWP role led to an agency role focused on the Higher Education sector before joining the Newcastle University press office.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. Psychobiology informs us about the intersection of cognition and physiology and may explain certain inherent communication styles.

Publicity 46

Publicity Storytelling Study Journalism 46

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. Psychobiology informs us about the intersection of cognition and physiology and may explain certain inherent communication styles.

Publicity 41

Publicity Storytelling Study Journalism 41

Cision

JUNE 2, 2015

“We know as humans the process of education isn’t best done by passive means. “A list is the community you have the opportunity and pleasure to serve.” It educates, it inspires, it challenges them to grow. If your goal is to educate, you can’t overwhelm with entertainment.” Click to tweet!

Content Marketing 120

Content Marketing Marketing SEO Education 120

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. Psychobiology informs us about the intersection of cognition and physiology and may explain certain inherent communication styles.

Publicity 40

Publicity Storytelling Study Journalism 40

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. ” ~ Morgan McLintic , CEO, Firebrand Communications 6.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 190

Marketing Content Marketing Data Social Media 190

Prohibition

FEBRUARY 14, 2023

Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience. Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing.

Strategy 62

Strategy Brand Branding Technology 62

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman. And her rock star tendencies don’t stop there.

Sports 0

Sports Leadership Internal International 0

Stern + Associates

JANUARY 6, 2022

Award-winning Harvard Men’s Basketball Coach and Transformative Educator Focused on Building Inclusive and Innovative Organizations, Leaders and Teams. While it all seems ingenious, most technology developers are unaware of the biases their employees build into programs. Everything is smart these days. Smart apps. Smartphones.

Leadership 62

Leadership Policies Engineering Technology 62

5W PR

JANUARY 31, 2024

Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. Employee Advocacy Encourage employees to be brand ambassadors, fostering a positive internal culture and promoting the company’s values.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stephen Waddington

NOVEMBER 26, 2018

Fairy tales are one of the most original forms of storytelling, a way of sharing stories from generation to generation, often with an important message. Her reflections on their use as a means of education kickstarted a conversation in the national media last year. It was a very easy list to come up with.

Publicity 76

Publicity SEO Education Community 76

Sword and the Script

DECEMBER 28, 2022

97% of respondents said video content and communication were useful after making a purchase. Ask 10 PR pros what their top communications challenges are and about three in 10 will say: 1) cutting through the noise (35%); 2) too many priorities (31%); and. 3) lack of employee experience (25%).

B2B 118

B2B Marketing Survey Software 118

Stephen Waddington

JUNE 15, 2017

Along the way she’s developed a worldwide community of several thousand people and published two books. Central to the overall management and direction of the IPC, they are masters of storytelling and, at a time of crisis, are trusted with navigating us through choppy waters to calmer seas.”. Sir Philip Craven, IPC President.

Publicity 118

Publicity Corporate Reputation Community 118

Stern + Associates

FEBRUARY 9, 2023

A dynamic storyteller , Charo shares case studies and deep insights into what we must consider when making decisions around new technologies so we can extract the many benefits offered by scientific breakthroughs without harming society. We made STEM a thing – you were either In or Out,” she reveals.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Critical Mention

OCTOBER 24, 2019

Luckily, the internet provides many educational resources to them in the loop. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Adjusting to new trends is part of the business for PR professionals. Share Tweet Share.

Blogging 68

Blogging Education Resources Creativity 68

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Yet, true to its brand character, once it fully grasped the community and reputation impact of the incident, Starbucks engaged fully, leveraging its size, presence, and brand voice. Starbucks followed up by announcing it would close 8000 stores on May 29 for a half-day of employee education around racial bias.

Fashion 255

Fashion Reputation Social Media Brand 255

Sword and the Script

DECEMBER 10, 2019

The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. ” Jo Detavernier , SCMP, APR | Detavernier Strategic Communication. “Content marketing will revolve more around individuals and storytelling components.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PR 20/20

AUGUST 11, 2016

Read on for the 11 specialists to target during employee recruitment. The Visual Storyteller. Visual storytelling through video marketing and graphic design is the key to enhancing the value and shareability of content assets such as infographics, photos and comics. These roles can be filled by your team in a variety of ways.

Marketing 43

Marketing Mobile Engineering Technology 43

PR 20/20

AUGUST 11, 2016

Read on for the 11 specialists to target during employee recruitment. The Visual Storyteller. Visual storytelling through video marketing and graphic design is the key to enhancing the value and shareability of content assets such as infographics, photos and comics. These roles can be filled by your team in a variety of ways.

Marketing 40

Marketing Mobile Engineering Technology 40

Landis PR

JANUARY 3, 2022

Communicating will always be important, but now more than ever taking a role as communicators and advisers being conciliators, raising values such as the ability to listen to the other, the value for the environment and respect for the communities. Robert Bauer, Managing Partner, accelent communications , Vienna, Austria.

Trends 52

Trends Trade Shows Agency Communications 52

Contently - Strategy

JUNE 11, 2020

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. Companies can reroute part of these massive budgets to digital content that helps educate consumers while staying within industry rules and regulations. Once the coronavirus hit, that all changed.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. Companies can reroute part of these massive budgets to digital content that helps educate consumers while staying within industry rules and regulations. Once the coronavirus hit, that all changed.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

MaccaPR

MARCH 2, 2017

Don’t miss Buffer podcasts (which range from video marketing and Snapchat strategy to the storytelling secrets of National Geographic Travel) and its case studies, such as: “ How I Grew My Traffic By Almost 50% In Just 30 Days Using Twitter.”. Social Media Today – This online community portal published by a Washington, D.C.-based

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. of employees worked from home during the pandemic. You’d be welcome to join us.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . 2021 will see an increase in podcasts, with more brands and institutions harnessing the power of this very intimate form of communication as some consumers attempt to ration their screen time.

Marketing 169

Marketing Employee Content Marketing Training 169

Stephen Waddington

NOVEMBER 19, 2017

It’s an issue that she’s sought to promote over the past two years through the #FuturePRoof community. Finally, there’s a growing community of practice between academics, teachers and practitioners, around issues such as diversity, gender and fake news. They lie at the heart of inspiring conversations and storytelling.

Publicity 164

Publicity Ethics Data Community 164