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Small Business Public Relations

5W PR

As the social web expands and the power of consumers continues to grow, small businesses that want stay relevant, attract customers and retain their loyal followings must find new, compelling ways of communicating their brand messages. When it comes to building trust and credibility, PR is king.

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PR Tips and Hacks for a Small Business

The Proactive Report

That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Alignable has local groups you can connect with. Look for local groups on MeetUp. What are some networking tips.

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Monday Roundup: Celebrating Your Community

Waxing UnLyrical

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. How to Build Creativity and Self-Expression with Your Community. ” 6.

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How COVID-19 will impact PR practice and skills

Stephen Waddington

PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Those insights will lead to better briefs to inform creative and content. Invest in building communities, customer databases and influencer networks. Sneeze guards top the list. This is a big lesson for the future.

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7 creative ways to promote your company’s corporate volunteer efforts

Communications Conversations

Driving traffic to the web site. Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? One of my favorite local Instagram campaigns is #onlyinmn. Good story. Great, model employee. All good things.

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4 Solo PR Pros on How They Knew It Was The Right Time to Start Their Business

Solo PR Pro

Learn from the experiences of: Kathy Casciani, Azul Communications. Emily Myers Duke, Pretty Creative PR. Elisa Smith, senior communications consultant. I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area.

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Letter from Tarset: Management isn't for everyone, but foreplay is

Stephen Waddington

Sending a thoughtful package in the mail is a personal and creative means of engaging a prospect. The book describes the technology and workflow for a modern campaign, using content to engage audiences in a conversation via the web. Please sign up to the community and get involved. ?? 10 will buy dinner for a local family.

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