Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. I coordinate a lot of TV segments and print/online interviews across the country. Starting in late-February, our task force got going, communicating with clubs and with members. I then spent two years at the Minneapolis St. People thought something was wrong with me.

Radio 167

Radio Journalism Interviews Energy 167

Cision

APRIL 27, 2017

People who work in the marketing communications field have grappled with a very existential question in recent years: If marketing comms is becoming a more data-driven profession, then what happens to the art of storytelling I’ve cultivated my whole career? The science of data and the art of storytelling shouldn’t be mutually exclusive.

Storytelling 146

Storytelling Data B2C B2B 146

PR in High Definition

MARCH 26, 2020

There’s no question that the media landscape has changed significantly since the start of the coronavirus outbreak – outlets are providing daily online live feeds, newspapers have stopped physically printing and reporters from all over the world are covering the stories and situations from every angle possible.

Media Relations 83

Media Relations Media Newspapers Print 83

Ishmael's Corner

JANUARY 25, 2015

The same concept holds true for communications, although I’m not advocating that you read 500 pages every day. Still, one could make the argument that real reading — setting aside time to read articles from start to finish annotating along the way — holds even more value in the communications industry. Happy reading!

Communications 60

Communications Storytelling Web Journalism 60

Stephen Waddington

MAY 9, 2020

COVID-19 has led to a massive upheaval in how organisations communicate. Organisations typically have one of two responses to a crisis: they either go silent or they over communicate. The crisis has led to a massive shift to digital communications as organisations pile into email, social and web. Here's the issue.

Brand 157

Brand Branding Travel Crisis 157

Polaris

NOVEMBER 22, 2014

Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. If you’re skeptical, Cuddy’s research isn’t just a lab exercise.

Publicity 190

Publicity Training Interviews Media Training 190

Stephen Waddington

JUNE 9, 2020

Recovering from a broken hip he had previously only been able to exercise indoors. The entire series of events that occurred can be traced back to that initial press release, supported by ongoing authentic communication, a compelling story, a hero, a strong sense of purpose, and an emotional pull that resonated with much of the population.

Radio 89

Radio Skype Print Local 89

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. This is a big lesson for the future.

Crisis 151

Crisis Government Energy Community 151

Stephen Waddington

APRIL 18, 2020

Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers. Impact on home working the home workspace There’s been a shift to home working in the UK over the last decade as communication and technology has eliminated the barriers between home and office. Please come and join us.

Media 83

Media Crisis YouTube Television 83

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. In the lead-up to last year’s Super Bowl, our team learned that an injured football player would possibly wear a 3-D printed brace produced by WhiteClouds. There’s a very smart exercise to be done when floating an idea internally.

Airlines 120

Airlines Exercises Fashion Print 120

Shift Communications

OCTOBER 22, 2015

Here are few tips for last minute pitching before the opportunities close: Don’t bother with long lead: Know who writes for the print issue of the publication and who writes for online. Most glossies have already put their holiday print issue to bed by September, so focus your outreach on online contacts. Peter McCormack.

Pitching 60

Pitching Print Exercises Fashion 60

ImPRessions - Crenshaw Communications

MAY 4, 2017

Try this simple exercise to gauge readability – can you substitute a common phrase for an “insider” term and still have the piece make sense? T his piece written for a 3D printing company , does just that. The post Improve B2B PR With Better Bylines appeared first on Crenshaw Communications.

B2B 136

B2B Guidelines Writing Pitching 136

PRSay

AUGUST 30, 2016

Ten years as a print journalist didn’t push me toward grad school, and even when I entered the public relations field, I continued to cling to my spot on the sidelines, focusing on tactics rather than a wider scope or the spotlight. The Readiness Review was a great exercise for me. I had all the elements down.

Exercises 74

Exercises Print Groups Conference 74

Cision

AUGUST 3, 2016

Roger Sametz, president and CEO of Sametz Blackstone Associates, emphasizes the importance of establishing communication goals to succeed. In this interview, Roger discusses how to create effective communication for diverse channels, develop a messaging framework and take advantage of new opportunities as they arise.

System 120

System Newspapers Technology Brand 120

PRSay

JUNE 11, 2021

Fourth and perhaps most frequently, we worked with communications colleagues around the school as well as trusted doctoral candidates to help our social team quickly secure technical reviews/accuracy checks on our social media content. What are some best practices for other communicators?

Publicity 157

Publicity Social Media Report Fashion 157

PR in High Definition

DECEMBER 14, 2016

So, we’re all in PR and comms which means we communicate and influence through the written word. Print it out! Further to point one, print out the document you are proofing. Take your printed document, a red pen, a ruler and a highlighter to your secluded proofing space. It’s a concentration interruption. An irritation.

Print 48

Print Exercises Writing Communications 48

Stephen Waddington

JUNE 21, 2018

Print, not news, in decline The quarterly Audit Bureau of Circulations (ABC) data is a depressing read. Print has ceded to digital in all but a few niches. According to The European Communication Monitor 2018 , the main sources of misleading content are social media (81.3%), but mainstream media (59.6%) also plays a huge role.

Social Media 73

Social Media Print Study Advertising 73

Scott Public Relations

JUNE 26, 2020

There are two major issues here that impact the practice of communications. Of particular relevance to this content is Section 230 of the Communications Decency Act, which makes it clear that content is the responsibility of the writer, not the publisher. It’s an exercise in futility. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Beyond PR

APRIL 28, 2017

People who work in the marketing communications field have grappled with a very existential question in recent years: If marketing comms is becoming a more data-driven profession, then what happens to the art of storytelling I’ve cultivated my whole career? It’s another thing to actually to do it. Product Preference. Be Emotive.

Storytelling 45

Storytelling Data B2C B2B 45

Shift Communications

SEPTEMBER 17, 2015

For example, one of my favorite clients is Print Syndicate, owner of sites like LookHuman.com, that sells quirky, sarcastic apparel and home goods based on social media trends. It’s definitely an exercise in prioritization. Big risk can mean big, positive change for a company looking to make its name in the media.

Agency 60

Agency Apparel Pitching Creativity 60

Karen Freberg

MARCH 2, 2018

This third book (titled Social Media for Strategic Communication: Creative Strategies and Research-Based Applications ) is primarily focused on bridging the art and science of social media and strategic communication. I know seeing the physical book printed out will be truly exciting! How I decided to write a textbook.

Social Media 40

Social Media Exercises Resources Writing 40

Sword and the Script

JANUARY 3, 2017

His experience sitting on both sides of the table, and a conceivably comparable pressure for clicks, has given him a balanced and long-term perspective on business communications and marketing. Know a PR, marketing or sales leader with compelling ideas fit for print? Want to be part of the Off Script series? Far harder.

Journalism 62

Journalism Content Marketing Creativity Leadership 62

Buzzstream

FEBRUARY 27, 2024

The idea is to ensure that the most pertinent information is communicated within the first paragraph, so even if a person only reads the beginning of an article, they have a clear grasp of the story. Repeat this exercise until you have at least 25 subject lines – I guarantee there’ll be a good one in there.

Pitching 83

Pitching Writing Film How To 83

PR Fuel

JULY 24, 2018

Instead, communicate your story as if you were telling it to close friends. To me, a well-written press release (or anything else for that matter) is one that clearly communicates the message in a way the intended audience can easily understand. Here’s a good exercise. 6. Know Your Audience – But which close friends?

Pitching 40

Pitching Media Small Business Writing 40

Frederik Vincx

DECEMBER 11, 2015

The goal is to make your team adaptable for increasingly fast changing communication requirements. A large part of your audience communicates via this medium. All communication teams are striving for the attention of the fickle consumer. Add to that the high turnover in communication teams. The result?

How To 60

How To Software System Employee 60

ZudePR

DECEMBER 30, 2016

.” This book, his fourth, is a compilation of the most insightful verbatim unscripted answers he’s given to his community during the live q+a element of his YouTube show. Hot off the printed press. Great writers know how to communicate. All the exercises and activities I want to do with my family.

Writing 84

Writing Google Meeting Airlines 84

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

Blogging 90

Blogging Facebook Twitter Writing 90

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist.

Media Relations 40

Media Relations Media Mobile Pitching 40

Contently - Strategy

DECEMBER 5, 2019

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. If you’re looking for more efficiency, here are a handful of help exercises that can help you increase productivity. Brands spend large sums of money on content marketing. Report Methodology.

Financial 111

Financial Industry Report Insurance 111