NewsWhip

JUNE 14, 2023

G2 is the largest and most trusted software marketplace, assisting 80 million individuals annually in making informed software choices through authentic peer reviews. Every year, they evaluate and rank the top companies worldwide by analyzing up-to-date reviews provided by real users. So we’d greatly value a review on G2 here.

Leadership 78

Leadership Software Customer Service Small Business 78

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Reputation Crisis Communications 195

Melissa Agnes

JANUARY 18, 2017

One important aspect of your organization’s successful crisis management, is being able to reach out to, and communicate with, all impacted and relevant stakeholders, in a timely and efficient fashion. Who’s responsible for these communications? Fool-proof this system, in the event that systems are down.

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

Cision

JULY 6, 2016

While Independence Day may be more about securing our freedom from England back in the day, as PR and communication professionals, we can also celebrate strategies to free up our time so that we can focus on running our campaigns smoothly. This month, freedom is on all our minds.

Marketing 159

Marketing Customer Service Software Tools 159

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Because of the longer selling cycle for business products like insurance or software, engagement through social channels may actually pay greater dividends for B2B products and services. But for business customers, the stakes are higher, and the products more expensive, so they need real answers and information.

B2B 170

B2B Social Media Media Education 170

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. Everyone loves a story of customer service that goes above and beyond.

B2B 120

B2B Customer Service Software Technology 120

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

PR 20/20

JUNE 6, 2023

The platform is now a comprehensive suite of tools and services to help businesses with their marketing, sales, customer service, and operations. It’s ultimately designed to enable businesses to attract, engage, and delight customers throughout their buyer's journey.

Knowledge Base 52

Knowledge Base Customer Service System Analytics 52

Cision

MAY 3, 2016

You’ll need robust media monitoring software and an understanding of these three types of mention volume: 1. With social listening software, you can track how often your brand’s name is mentioned, whether referenced by your social media handle or not. Ready to increase share of voice, build brand reputation and drive sales?

Brand 120

Brand Branding Software Nonprofit 120

Cision

FEBRUARY 12, 2016

Social has permeated all business operations, from customer service to sales, and must be treated as part of the overall brand strategy. Communication, especially on social media, is a two-way street. To get started, here are three ways to build a more successful social strategy: 1.

Strategy 120

Strategy Customer Service Social Media Software 120

Reputation Us

APRIL 12, 2023

These “Generative Pre-Trained Transformers” offer software responses that simulates human-like conversations. The same goes for your customer service and sale departments. The upgrade, Chat GPT Plus, was released last month. Open up the discussion with your Chief Marketing Officer, for example, and your CRO.

Reputation 88

Reputation Financial Training Enterprise 88

Solo PR Pro

NOVEMBER 9, 2021

Tishia Lee , along with member Amy Spencer of Evo Communications , who has worked with a virtual assistant for the past four years. Some may be more technical and can help with website or software-related tasks while other virtual assistants might be skilled in social media management, research or even customer service support,” says Tishia.

Software 104

Software Social Media Customer Service Travel 104

Sword and the Script

AUGUST 4, 2020

Look for our session titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.” The company cites ease-of-use, filtering tools and a focus on customer service as distinguishing qualities. Back then, communication was just one of the ways to achieve that.”

Media Relations 152

Media Relations Media Print Software 152

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Entrepreneur and presidential contender Andrew Yang has used his 15 minutes to warn us of the hollowing-out of key industries like retail, customer service, and trucking as a result of AI. Sure, we’re motivated to gather as much data as possible when it comes to products that require education, like software or probiotics.

Marketing 173

Marketing Storytelling Creativity Privacy 173

Reputation Us

APRIL 12, 2023

These “Generative Pre-Trained Transformers” offer software responses that simulates human-like conversations. The same goes for your customer service and sale departments. The upgrade, Chat GPT Plus, was released last month. Open up the discussion with your Chief Marketing Officer, for example, and your CRO.

Reputation 78

Reputation Financial Training Enterprise 78

Onclusive

JANUARY 10, 2018

Gini Dietrich, CEO, Arment Dietrich and founder and author, Spin Sucks: “It’s difficult to say this is a prediction because it’s a necessity, but communicators continue to get better and better at PR metrics , which will continue in 2018. There are so many other thing that can tie content and PR to ROI beyond sales.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Shift Communications

AUGUST 28, 2017

Public relations, marketing, and communications aren’t known for their futurist perspectives. More often than not, we’re reacting to the latest and greatest, from crisis communications (when the news is bad) to rapid response/newsjacking (when the news is good). However, relying on just what’s happening now isn’t enough any longer.

Analytics 96

Analytics Software Technology Data 96

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. ” We need to shed some light on employee communications. By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Cision

FEBRUARY 11, 2016

Social media dominates the communication landscape. By investing in social listening software , you’ll be able to help all departments, including solving customer service issues, monitoring rising crises and identifying sales opportunities. In fact, 98 percent of Fortune 500 companies rely on social media. Gain new ideas.

Enterprise 120

Enterprise Strategy Pinterest Customer Service 120

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2016

Promoting marketing automation software to corporate executives is very different from marketing luxury shoes or helping a whole-grain snack bar reach health-conscious women, for example. They want excellent customer service, corporate transparency and responsibility, even cultural relevance. Nerds, after all, have become cool.

B2C 120

B2C B2B Software Consumer 120

5W PR

NOVEMBER 23, 2020

A recent study by Kibo Commerce said that ROI could increase by as much as 300% when personalization hits as many customer touchpoints as possible in both marketing and shopping channels. A thorough and well-planned digital and omnichannel strategy is needed for brands to thrive in today’s environment.

Retail 88

Retail Mobile Study Web 88

ImPRessions - Crenshaw Communications

APRIL 24, 2018

A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. The post Influencer Relations For B2B Brands appeared first on Crenshaw Communications. Business partners. The worst thing that happens is they say no.

B2B 136

B2B Brand Branding Trade Shows 136

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. You can find the survey answers from 483 communicators here: PR measurement.

Interviews 101

Interviews Publicity Technology Social Media 101

Sword and the Script

NOVEMBER 3, 2020

The new product also offers integration to “Office365 or Google Workspace to send and record emails to the media and keep a centralized record” of team communication. business is now supporting Instagram Messaging, which will provide a “unified inbox” for customer service teams with “high-volume” messaging.

Instagram 141

Instagram Technology Resources Employee 141

Cision

MARCH 7, 2016

Break down silos by having the communication team sit down with representatives of each department to understand their individual needs and discuss how social can further the company’s overall objectives. Too many brands unknowingly set up structures that keep them from meeting their goals. Why the major gap?

How To 120

How To Enterprise Social Media Customer Service 120

Critical Mention

FEBRUARY 22, 2019

Customer service and Chatbots (15%). Image recognition software (4). Community building (27%). Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. Content research & creation (15%). None (27%).

Marketing 118

Marketing Data B2C Big Data 118

Shift Communications

JUNE 20, 2018

It now goes by the name of Customer Relationship Management or CRM. As a result, the CRM software was developed in 1995 and has been modified for betterment ever since. CRM software have brought the business prospects to a new stage where profits have soared because of better client-company relationships.

Software 76

Software Tools Data Technology 76

Cision

MAY 18, 2015

This is a big deal for PR practitioners and marketers as Altimeter reports that a quarter of all social media falls under the purview of communication , and another 40 percent is the responsibility of marketing. Probably the least exciting aspect of social listening is customer service.

Customer Service 120

Customer Service Social Media Analysis Data 120

Cision

MAY 6, 2015

There are plenty of different software packages that offer unique ways to capture and measure PR data, but there is still an unsatisfying aspect to these. Marketing is responsible for X, Customer Service for Y, PR for Z. And of course that reasoning informs very little about how PR drives business objectives.

Engineering 120

Engineering How To Measurement Analytics 120

Cision

JULY 27, 2017

New mergers and acquisitions likely mean that your product line will expand, so ensure that your brand messaging is still on target to communicate what your business stands for. Research and development can use the data to tweak new and existing products to better serve customers. Monitor the Online Chatter.

Brand 231

Brand Branding Employee Data 231

Sword and the Script

MARCH 2, 2021

AI is something that is missing from most of the incumbent PR software tools. Muck Rack is a comprehensive all-in-one tool – and it puts customer service front and center. However, Brandwatch claims it uses “artificial intelligence” to analyze social media, which is perhaps the motivation. Catch up time in AI.

Company 152

Company Tools Technology Software 152

Critical Mention

APRIL 8, 2018

Once you hook leadership to incorporate media monitoring into the PR budget for the fiscal year, you can start running the software for your clients. You can impress your clients with this software and even use it as a pitch for prospective clients by differentiating yourself from other PR firms. Increased lead generation.

Media 64

Media Software Leadership Customer Service 64

Presspage

SEPTEMBER 19, 2017

” In the PR professionals world this would encompass devising communications strategies, building relationships with journalists, and producing content. Sure, you may prefer speaking to a human over a robot customer service representative now - but these technologies are still currently in their early developmental or clunky phase.

Software 83

Software Technology Knowledge Base Creativity 83

Waxing UnLyrical

AUGUST 18, 2014

Carving out the Modern Day Communicator. Why: The new roles and responsibilities of the modern-day communicator can seem daunting. 4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. But bored to the point where we make customers feel uncomfortable? To the point where our body language communicates such negativity that they’d rather be anywhere else but in front of us?

Technology 92

Technology Customer Service Retail Software 92

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96