Sword and the Script

OCTOBER 25, 2022

I have colleagues who also layer on Trello and other content management systems as well. The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More internal comms. More internal comms.

Communications 123

Communications Crisis Internal International 123

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. Consider ways to expand editorial placements with personal branding campaigns for c-suite leadership and your subject matter experts !

Corporate 100

Corporate Leadership Brand Branding 100

PRSay

JUNE 18, 2020

For centuries, systemic and structural racism in the United States constrained and prevented opportunities for Black Americans and other communities of color to live long, healthier and prosperous lives. This alignment will strengthen your communications and boost credibility with your external and internal audiences.

How To 164

How To System Internal International 164

Buchanan PR

FEBRUARY 14, 2024

In this blog post, we will explore strategies for effective crisis communication in healthcare settings. It should outline how information is cascaded and approved through the organization, and through which channels internal and external communications will be deployed. Currently dealing with a reputational issue?

Healthcare 63

Healthcare Crisis Communications Crisis Communications 63

ImPRessions - Crenshaw Communications

MARCH 21, 2019

Speaking engagements are an effective way to shape executive thought leadership. To take action and amplify its push for gender diversity, it created its own women’s leadership half-day conference called Empower , held on International Women’s Day. See this earlier post for more on better PR with third-party partnerships.

Company 174

Company Conference Corporate Leadership 174

Deirdre Breakenridge

FEBRUARY 13, 2015

Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT. For her day job, she leads a team of digital content strategists for Providence Health & Services, the third largest not-for-profit health system in the U.S.

Healthcare 150

Healthcare Community Twitter Communications 150

wiredPRworks

APRIL 6, 2022

Gregorek AV Consulting, Ted Gregorek delivers a mastery of A/V system flow schematics design and interpretation to every sound experience. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. About Ted Gregorek.

How To 52

How To Engineering System Insurance 52

Katie Paine's Measurement Blog

MARCH 9, 2023

Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. Too often, PR people define success as a big pile of clips, or a lot of neutral coverage, when in fact senior leadership thinks success is more leads or more messages communicated.

Measurement 52

Measurement How To System Comparison 52

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 101

Interviews Publicity Technology Social Media 101

Katie Paine's Measurement Blog

MAY 25, 2023

You need the PR equivalent of a customer relationship management (CRM) system that can keep track of all your media contacts, what you’ve pitched them on, and whether they’ve run any stories. A high quality alert system will cost at least $1000 a month. Typically that should include blogs, podcasts, video, digital, print, and social.

Measurement 52

Measurement Communications Survey System 52

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

Scott Public Relations

FEBRUARY 1, 2019

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Communicators play a big part in helping their organizations stay focused and on the same page.

Insurance 49

Insurance Insurance Healthcare Communications 49

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. These metrics may be both internally facing (like efficiency) and business oriented (like leads closed or the number of campaigns managed). Technology.

Marketing 52

Marketing Technology Internal International 52

Stern + Associates

FEBRUARY 1, 2024

When we think about robotics, how do we give people in their own communities the choice to figure out what the values are of their robotic systems, what it should do, what it should not do? has one perspective versus Japan, versus Europe, versus Africa.

Technology 112

Technology Policies Government Community 112

Sword and the Script

JULY 14, 2020

If you don’t have a system for measurement , create one that captures effort, engagement and outcomes. If you have such a system already, continuously seek to improve it. New platforms, news sites, and blogs – along with links, images, videos, and optimizations, oh, it’s endless. Don’t overlook anecdotes either.

Survey 139

Survey Measurement System Education 139

NewsWhip

DECEMBER 5, 2019

Melisa Miller, Alliance Data Systems. Rometty, International Business Machines (IBM) Corporation. Glossier has also seen coverage at every turn during its journey from a blog to full-fledged beauty brand. Vicki Hollub, Occidental Petroleum Corporation. Margaret Keane, Synchrony Financial. Mooney, KeyBank. Patricia K. Virginia M.

Pharmaceuticals 78

Pharmaceuticals Corporate Energy Nonprofit 78

Cision

JULY 11, 2017

Perhaps you have a widespread international pickup to consider. Whatever your brand’s media footprint, a robust system that includes both monitoring and targeting tools is a must for capturing media pickup and converting it into actionable strategy. Do you need to track social media mentions, online influencers, and hashtags?

How To 265

How To Media Software Agriculture 265

Mindful Marketing

JULY 16, 2022

fined EY $100 million , “the largest ever imposed by the Securities and Exchange Commission against a firm in the auditing business” and “twice the sum that KPMG, another big auditing firm, paid in 2019 to resolve an investigation into similar allegations of cheating by auditors on internal training exams.”

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Mindful Marketing

JUNE 27, 2020

These statements not only reflect sound leadership, they have allowed conversations against injustice to continue in the marketplace. It will take hard, long-term work and commitment in order to combat deep-seated and systemic racism. ” ​ Subscribe to Mindful Matters blog.

Real Estate 111

Real Estate Community Employee Education 111

Stephen Waddington

MARCH 15, 2021

Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict.

Google 119

Google Data Government Social Media 119

Stephen Waddington

APRIL 29, 2020

She kindly agreed for me to post it on my blog. Grief and loss - not just from deaths but from job losses, life changes, separations and scarcity Fear - of circumstance, of deprivation, of change Anger - at system failure, leadership, challenges to leadership, intolerance and inequity And what might be the ultimate test of success?

Leadership 96

Leadership Construction Resources Community 96

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. Trends in advanced safety systems and more efficient equipment technology. I created a blog, In the Driver’s Seat, to document my entire experience ( [link] – scroll to the bottom for the beginning of the series).

Groups 55

Groups Meeting Transportation Media 55

PR 20/20

JULY 31, 2018

We’ve helped many change agents implement inbound tactics, and prove MROI to leadership. If you tell leadership that you want to double your team because you want to go from a catalog-based program to a content-based program, it can be a costly outlay before seeing results. Here at PR 20/20, we call these champions change agents.

Marketing 42

Marketing Leadership Engineering Education 42

Scott Public Relations

MARCH 4, 2020

Converting existing energy systems to meet better environmental standards will in many cases increase their efficiency and stability, reducing the risks of blackouts in medical facilities caring for patients. But as we fight to save the environment and ourselves, we will be able to improve health outcomes and the healthcare system as well.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

PR 20/20

AUGUST 9, 2016

And your project management system has been stacked with all the standard elements of a successful content marketing campaign, such as: An eBook: All of the brilliant (and statistically valid) research and insights you’ve gathered have been neatly packaged into a downloadable eBook. Personas have been defined. Databases have been segmented.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Scott Public Relations

APRIL 2, 2020

Non-voters are more likely to lack faith in the election system and feel their vote doesn’t matter. They are less likely to trust the validity of the election system or to believe it represents the will of the people. Those who are less inclined to vote include people of color, people who are poor—especially women—and young people.

Insurance 71

Insurance Insurance Healthcare Technology 71

Scott Public Relations

MARCH 4, 2020

Income inequality is a terrible companion for a healthcare system based on a fee-for-service model. Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook.

Healthcare 69

Healthcare Insurance Insurance Policies 69

PR 20/20

AUGUST 16, 2018

Marcus Sheridan ( @TheSalesLion ), Acclaimed International Keynote Speaker. “We A good example: Apple did this by establishing a face-to-face support system through its Genius Bar. That is the essence of inbound leadership.”. Subscribe to our blog. an experience that is ever-evolving based on key performance indicators.

Conference 40

Conference Leadership Agency Community 40

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. The report provides an international perspective on the challenges facing the PR business. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns. Happy New Year.

Government 103

Government Education Print Ethics 103

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR 20/20

MAY 12, 2016

Large enterprises commonly look for niche expertise in core digital disciplines such as content marketing, paid search, SEO, social media monitoring, and analytics to complement internal marketing teams. 6) Seek Systems for Success. Vision means that your leadership team sees opportunities where others see obstacles.

Agency 40

Agency Marketing Financial System 40

Sword and the Script

NOVEMBER 21, 2017

In an ideal world, the leadership is able to consolidate and align people, process and technology for a more efficient organization. Sales Beware the Buyer’s System; Josh Pitchford in Off Script #10. In my experience, budgets were rarely, if at all, moved between the internal business departments, so dollars didn’t provide influence.

Technology 61

Technology Data Interviews Marketing 61

Sword and the Script

DECEMBER 13, 2016

Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content. This works best if this is part of marketing operating system. This becomes a theme or column for a monthly blog post.

B2B 60

B2B Infographics Interviews eBook 60

Landis PR

JANUARY 3, 2022

Note: PRGN originally posted this blog on its website. So, clear, consistent and powerful communications, both on internal and external fronts, will be more important than ever for leaders.”. Second, internal communications and communicating with employees will be central to the success of every organization. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. Long form blog posts? In the fifties, Toyota wrote the book on production systems and continuous improvement.

How To 60

How To Software System Employee 60

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. He’s a good listener, helps other students with ideas and critique, and is looked up to for his natural leadership abilities. Pete/Clearwater. Michael Johnson.

Groups 60

Groups Internal International Conference 60

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. 7) What blogs or publications do you follow regularly?

Marketing 50

Marketing Wireless Software Journalism 50