Deirdre Breakenridge

FEBRUARY 1, 2022

A Guest Post By Michael Matheny, MA candidate at American University and FEEL Blog Post Winner. War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. Let’s hone in on more recent years, however.

Blogging 213

Blogging Ethics Leadership Course 213

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. As you can see, when you start to explore the waters of guest blogging for backlinks, things get very muddy quickly. To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder.

Blogging 62

Blogging Google SEO Writing 62

Onclusive

MARCH 31, 2021

Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis communication strategies need to be designed for both internal stakeholders – employees, teammates, management – as well as a variety of external stakeholders – customers, partners, and of course the media. No brand is immune.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities?

Measurement 195

Measurement How To Analysis Data 195

Onclusive

APRIL 27, 2020

This week, we conclude our April blog series focused on shifting to data-driven PR and communications with the last two steps in this important process. Typically, monthly reports serve internal communications measurement and analytics purposes, while quarterly and annual reports are presented to or shared with executives and board members.

Data-Driven PR 286

Data-Driven PR Measurement Data Report 286

Doctor Spin

DECEMBER 15, 2023

In other words: The intranet is the organisation’s central nervous system. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization.

System 52

System Employee Meeting Internal 52

PRSay

JUNE 18, 2020

For centuries, systemic and structural racism in the United States constrained and prevented opportunities for Black Americans and other communities of color to live long, healthier and prosperous lives. This alignment will strengthen your communications and boost credibility with your external and internal audiences.

How To 164

How To System Internal International 164

Onclusive

JANUARY 20, 2020

This blog was originally published on AdAge.com on December 18, 2019. In my last article , I laid out the three steps to introduce marketing ventriloquism into your organization: focus on what you can control; install control systems; amplify earned media. Free yourself from your media snobbery, and you will be rewarded.

Marketing 195

Marketing How To Measurement Advertising 195

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. It means that systems are failing. It’s an “indictment of an entire system of accountability.” It’s a red flag.

Corporate 272

Corporate Reputation Policies Employee 272

Onclusive

MARCH 2, 2021

Culture also includes the organization’s vision, systems, symbols, language, assumptions, environment, and location. We can all agree that there are a myriad number of reasons across the business transformation dimensions of people, process, and technology that lends itself to this very common scenario.

Data 312

Data Communications Data-Driven PR Analytics 312

PRSay

SEPTEMBER 16, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. In the plan, the Department of Veterans Affairs (VA) opted to implement a system where VA facilities operate as two separate “zones” (Standard and COVID-19) for inpatient care.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

Sword and the Script

JANUARY 9, 2024

A blogger from some tech company’s blog will always be included. Further, some vendors, like HubSpot, actually run their blogs like a news site. Propel tallied up data from pitches sent through their system and revealed some interesting findings. Staffbase has started a podcast dedicated to internal comms. Sober AI edits.

Brand 152

Brand Branding Reddit Pitching 152

Sword and the Script

OCTOBER 25, 2022

I have colleagues who also layer on Trello and other content management systems as well. considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. More internal comms. Higher demand for internal coms due to max telework schedules.”.

Communications 123

Communications Crisis Internal International 123

Buzzstream

OCTOBER 21, 2021

Being in the forefront of all conversations with clients, I quickly realized that simply writing down notes, searching for conversations buried in emails and chasing people for deliverables would be risky if I didn’t have a more structured system. Research if a system has been implemented before. So talk benefits, not features.

Software 151

Software How To SEO System 151

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. It means that systems are failing. It’s an “indictment of an entire system of accountability.” But the most far-reaching recent example is that of Susan Fowler.

Corporate 156

Corporate Reputation Policies Employee 156

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Data security at the user level Internal vulnerabilities can also be exploited by hackers, cybercriminals can misuse privileges to access the core files of an application.

Software 135

Software Enterprise Data Internal 135

Waxing UnLyrical

MARCH 8, 2012

I experienced it again last night when I participated in #TGChat (many thanks to Janet Fouts for bringing in my client Victoria Marzilli of Oxfam America to help spread the word about their International Women’s Day campaign ). In addition to being International Women’s Day, today is also the Hindu festival of Holi.

Internal 70

Internal International Energy Healthcare 70

Onclusive

JANUARY 6, 2020

Second, install control systems, also known as media monitoring systems, that keep you informed about the media environment and what messages are working. The goal of these systems is to convert the messy world of media, mindshare and ideas into metrics and measures that executives understand.

Advertising 195

Advertising Advertising Marketing How To 195

ImPRessions - Crenshaw Communications

DECEMBER 11, 2020

For B2B clients like those we represent, it can include the topics and suggested resources for bylined articles, blog posts, social media posts, digital video, and longer-form content like white papers, among other elements. Planning and time management are very important in PR, so any system to help stay on track and on schedule is useful.

How To 259

How To Social Media Product Launch Construction 259

Sword and the Script

MAY 2, 2023

This allows PR pros to publish media mentions identified by Muck Rack’s monitoring system to a company Slack channel automatically. Prowly published a list of 10 Must-Read PR Blogs To Follow In 2023. The list includes this blog – thanks, folks! PR tech mentions Muck Rack announced an integration with Slack.

Pitching 125

Pitching Study Technology Report 125

Onclusive

SEPTEMBER 27, 2017

Think of your monitoring and measurement tools as your early warning system that will activate your crisis communications strategy. Check out how Boingo CEO Dave Hagan quickly addressed an email campaign error on the Boingo blog with an apology, diffusing the situation before it became a crisis. Create a Hub.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Deirdre Breakenridge

SEPTEMBER 3, 2014

When you want to share your news with the media, bloggers and influencers, Marketwired ’s Resonate platform, allows you to take advantage of a three step system: Distribute, Social Share and Publish. Being on the go means you can be anywhere and have an idea for a blog post or want to brainstorm on a topic. I discovered.

Communications 383

Communications Tools Google Resources 383

Shift Communications

OCTOBER 26, 2015

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Beginner's Guide to Blogging Series: Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. Part 2: The Kennedy. In Media Res.

Blogging 60

Blogging Enterprise System Media 60

5W PR

OCTOBER 11, 2023

Lastly, Host Defense’s Mycobotanicals Immune Powder combines mushrooms and herbs like astragalus, goji, schizandra, and acerola cherry to boost the immune system. Fun and innovative food for the youngest Globowl showcased organic purees with international flavors at the Natural Products Expo East.

Trends 78

Trends Consumer Retail System 78

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size.

Communications 210

Communications Measurement Tools Enterprise 210

Communications Conversations

OCTOBER 7, 2014

They ran their systems on Lotus Notes. For those of you born after 1985, Lotus Notes is an operating system that runs all sorts of programs internally for big organizations, including email. And it’s systems like Lotus Notes that are killing employees. It’s actually surprisingly easy to use, and simple.

Employee 157

Employee Corporate Communications System 157

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 101

Interviews Publicity Technology Social Media 101

Presspage

JULY 25, 2023

Presspage's new CRM is a comprehensive contact relationship management system that streamlines the management, targeting, and engagement of your press and investor relations. Utilize our fine-grained filtering system to refine your audience selection, avoiding a scattergun approach and increasing your chances of success.

Media 78

Media System Analytics Privacy 78

PR in High Definition

OCTOBER 28, 2021

The company blamed an internal technical issue , that on top of affecting the functioning of Facebook’s platforms, resulted in issues with internal employees’ work passes and email. One thing almost nobody missed was that Facebook, WhatsApp and Instagram experienced an outage that lasted almost six hours.

System 62

System Social Media Policies Google 62

The Hoffman Agency

OCTOBER 4, 2022

By Sarah Rodden, Intern. I think the saying, “time flies when you’re having fun,” truly encapsulates my time interning for The Hoffman Agency. I can’t believe how quickly the past three months have flown by and that I’m already sitting down to write my final blog. My favorite part of this experience has been the people.

Internal 36

Internal International Policies Resources 36

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Data security at the user level Internal vulnerabilities can also be exploited by hackers, cybercriminals can misuse privileges to access the core files of an application.

Software 78

Software Enterprise Data Internal 78

ImPRessions - Crenshaw Communications

MARCH 6, 2017

This comes after Susan Fowler, who spent an eventful year as an Uber engineer, wrote a blog post detailing a culture of relentless sexual harassment, gender bias, and cutthroat competition at the company. Institutionalized whistleblowing is typically about a serious and systemic problem. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

Katie Paine's Measurement Blog

MARCH 9, 2023

Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. A good vendor will have systems in place to screen for duplicates, spam, and inappropriate content (wedding announcements, incorrect names or references, police blotters.

Measurement 52

Measurement How To System Comparison 52

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

Marketwired

MARCH 8, 2016

This is post 4 of our 5-part #CreativePR blog series. Blogs, feeds, and podcasts are endless sources for triggering ideas, but at the end of the day, the concepts that we know will work for our clients and bring the results we want are often born in the brainstorm that takes place within our own team. Prep your team for success .

Internal 100

Internal International Exercises Tools 100

Sword and the Script

MARCH 2, 2021

Over the course of my career, I’ve lived through two acquisitions, contributed to internal and external comms for several more, and at different organizations, and even did a divestiture. This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Did you know?

Company 152

Company Tools Technology Software 152

Landis PR

DECEMBER 12, 2022

Note: This is a reposted blog by our Public Relations Global Network Party, Mark Paterson – Currie. For the original blog, please visit here. The press will look beyond initiatives and internal communications. Photo courtesy of Pexels. The move will set them up as individuals or companies for success.

Financial 52

Financial Government Storytelling System 52