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The Importance of Ethics and Authenticity in a PR Career

5W PR

In the world of public relations, ethics, and authenticity stand as cornerstones that not only define the profession but also dictate its long-term success and impact. To achieve these goals effectively and responsibly, adhering to ethical principles and embodying authenticity are paramount.

Ethics 88
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Blog Contest Winner: How The FEEL Model Can Get You Closer to Your Goals

Deirdre Breakenridge

A Guest Post By Keke Ellis, American University Grad Student, FEEL Blog Post Winner. I scored lowest (love of mission) in the area that I expected and higher (or highest) in those areas that I expected (empathy and ethics), as well. Back in 2014, I made a comment on Facebook about the movie Dear White People. It’s okay to be open.

Blogging 239
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Legal and Ethical Dimensions: Using Online Data for PR Strategies

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 100
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Understanding the Defense Tech Industry and the Role of Public Relations

5W PR

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. They want to create a future where security and ethics work together, where innovation saves lives, and where defense tech companies are seen as responsible partners working towards a safer world.

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[Checklist] AI compliance for PR pros

Landis PR

Note: This is a reposted blog by Kristen Dunleavy from Muck Rack. For the original blog, please visit here. AI compliance refers to adhering to a set of guidelines, regulations and ethical standards in the development, deployment and usage of AI technologies. What is AI compliance?

Privacy 64
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The State Of AI In PR: Takeaways From Muck Rack’s 2024 Report

ImPRessions - Crenshaw Communications

Midway through 2023, I wrote a blog post on why tech is important to PR , including a section on “the chatbot in the room,” aka generative AI. While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics.

Report 182
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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

Meltwater announced six principles to govern the ethical development of AI. These include principles such as “Safety, privacy, and security as first-class citizens” and “Use open source whenever possible; vet everything else and assume it is unsafe.” Content picks PR ethics. Kick-ass” PR blogs. Trust but verify.

Analysis 142