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M&A: The Top Reasons Why One Company Acquires Another [PR Tech Sum]

Sword and the Script

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Check out our services.]. He cautions those writing pitches against using a tool like this for a cursory glance or pretending to have read his work. Did you know? Cision announces plans to acquire Brandwatch.

Company 152
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3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

That said, I’m at the point now with this blog where I write for the intermediate to advanced readers / organizations. I aim to push envelopes and inspire further action within my writing. Do your customer service representatives understand their responsibility when it comes to issue management ?

Crisis 133
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. But just 2% said “always.”.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

“We are leveraging sophisticated technology and our amazingly dedicated curation team to set up processes that ensure that customers are always seeing the most current, accurate data,” according to the company’s CTO Vishal Padhy in the product announcement. c) What makes a great pitch?

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4 Ways PR Firms Can Cut Costs and Improve Productivity in the Digital World

Cision

For example, you can achieve higher visibility via Google’s Rich Cards and Rich Snippets, (even without having a very high ranking in organic results): Source: Google Webmaster Central Blog. Social media has always been recognized as a strong customer service facilitator. Bank on Social for SEO & PR. SproutSocial.

SEO 229
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Committed to Cursing

Mindful Marketing

Writing for Psychology Today, Neel Burton, M.D. , Writing for Psychology Today, Neel Burton, M.D. , Almost all of the research and writing of others I referenced above suggests that ‘You should swear because it’s good for you.’ ” Subscribe to Mindful Matters blog.

Writing 114
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The Top 10 PR Measurement Atrocities and how to Avoid them

Katie Paine's Measurement Blog

Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. Most services use Nielsen or ComScore to report viewers, but got help you if you have data from both because their numbers can vary dramatically. Compare the results to the system.