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The Financial Drain of Misinformation

PRSay

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

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How Public Relations Impacts Finance Companies

5W PR

Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena.

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How Brands Handle Crisis Management Successfully

5W PR

Amidst a crisis, a customer-centric approach that addresses their concerns and prioritizes their well-being can foster loyalty and encourage them to stay with the brand. Legal and financial risks Crises can lead to significant legal and financial consequences.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. How often does the Financial Times write stories about itself? c) Donald Steel.

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Navigating Miscommunications Around Your Health & Wellness Brands

5W PR

Clearly disclose any financial relationships with endorsers. Crisis communication plan Develop a robust crisis communication plan to address miscommunications promptly. Avoid overhyping or making unverified claims. Work with legal and regulatory experts to ensure compliance.

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How Much Should You Be Paying Your PR Freelancer?

Remote PR Jobs

In this blog, let’s focus on how to determine the costs of such services, once you have found a good match. In such a competitive industry, finding a PR Freelancer that best suits your needs can be difficult. How do you know who to choose? How much should you pay them? How do you know what is considered "good?"

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Public Relations vs Marketing

Doctor Spin

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. In this blog post, let’s look at the differences between public relations and marketing. It also involves crisis communication to mitigate damage to the company’s reputation.