Stern + Associates

AUGUST 16, 2023

Today, we’re taking a look back at the fascinating conversations we had with our expert guests to bring you the best of the season. In this episode: We revisit our conversation with technology analyst, investor and author of “The Exponential Age”, Azeem Azhar.

Meeting 102

Meeting Ethics Energy Technology 102

Sword and the Script

FEBRUARY 28, 2023

Guest post: From short-termism to hard-selling, Kathy Casciani identifies six common, but avoidable, public relations mistakes Public relations (PR) is a valuable part of the marketing mix, and an essential tool when it comes to building trust and authority for your brand or company. (OK OK OK, so I’m biased.)

Company 113

Company Publicity Leadership Pitching 113

Buzzstream

FEBRUARY 15, 2024

A quality link is a mid to high-authority link relevant to your business. The terms authority and relevancy deserve some specific consideration, however. The terms authority and relevancy deserve some specific consideration, however. Remember, links serve as an authority signal. If anything, it will confuse Google.

How To 71

How To SEO Google Examples 71

Buzzstream

DECEMBER 28, 2023

You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch. Pricing: $99/mo for Lite Version 3.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch. Pricing: $99/mo for Lite Version 3.

Tools 71

Tools Blogging Pitching Google 71

Flack's Revenge

AUGUST 3, 2021

We’ll interview guest who are experts – renowned authors and practitioners who can shed light on the latest strategies, tactics and best practices. Hopefully not too dumb ; or overdone ). The show is hosted by Fusion PR principals (and tech PR veterans) Bob Geller and Jordan Chanofsky. You have PR questions? And doner).

Interviews 177

Interviews SEO B2B Reputation 177

ImPRessions - Crenshaw Communications

APRIL 30, 2020

The list of remarkable featured guests includes Martin Sorrell, Ndaba Mandela (Nelson Mandela’s Grandson) and Lisa Gilbert, CMO at IBM Japan, among other industry leaders. . His list of inspirational guests includes CMOs of Uber, Roku, KFC, Lowe’s and the list goes on. . The CMO Podcast with Jim Stengel. Renegade Thinkers Unite.

Marketing 306

Marketing Advertising Advertising Industry 306

Axia PR

MARCH 29, 2022

Guest: Our episode guest is Scott Miller, Special Advisor on Thought Leadership for the Franklin Covey Company and host of their weekly podcast series, On Leadership with Scott Miller. Scott is also the author of several books. If you’re enjoying the vodcast, would you please share it with others and leave us a review ?

Brand 71

Brand Branding Leadership Marketing 71

Buzzstream

DECEMBER 28, 2023

You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch. Pricing: $99/mo for Lite Version 3.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. Example, intitle:guide Inbio – Search through authors with keywords in their bios.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. Example, intitle:guide Inbio – Search through authors with keywords in their bios.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 20, 2023

You can then reach out to the authors or website owners to request the addition of a link. Google – Identifying Guest Post Opportunities with Advanced Search Operators Google’s search operators are the easiest way to find guest post opportunities in your niche. Pricing: Alerts Are Free 4.

Tools 71

Tools SEO Analysis Google 71

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Crenshaw client Robert Glazer of Acceleration Partners penned one of the first in-depth books about performance marketing , which led to a national television appearance, podcast guest ops, and keynotes at marketing conferences. And being a best-selling author can’t hurt when pitching bylines or features to the media.

Case Study 178

Case Study SEO Film Video 178

Deirdre Breakenridge

MARCH 9, 2020

In this #PRStudChat session, guest Jennie Donohue ( @jenniedonohue ), senior lecturer and director of the PR curriculum at the University of Massachusetts Amherst, will be joined by @UMassJournalism students to offer tips and insights to kick start your PR career and prepare for your future now. About Our Sponsor, Spin Sucks. Our mission?

Community 293

Community How To Interviews Blogging 293

Buzzstream

DECEMBER 1, 2023

Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry. When you do this, you can include a link to your website in the author bio or the post itself. Be wary of low-quality sites that offer guest posting.

Examples 133

Examples Software Pitching Tools 133

Buzzstream

DECEMBER 20, 2023

You can then reach out to the authors or website owners to request the addition of a link. Google – Identifying Guest Post Opportunities with Advanced Search Operators Google’s search operators are the easiest way to find guest post opportunities in your niche. Pricing: Alerts Are Free 4.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

You can then reach out to the authors or website owners to request the addition of a link. Google – Identifying Guest Post Opportunities with Advanced Search Operators Google’s search operators are the easiest way to find guest post opportunities in your niche. Pricing: Alerts Are Free 4.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

JANUARY 9, 2019

And, unfortunately, average tactics such as blogging, keyword-optimized landing pages and the occasional guest post will only get you average results (at best!). By working together with other guest bloggers on content creation and helping each other get mentioned, we’re building useful, long-term relationships. Please be warned!

Content Marketing 134

Content Marketing Marketing How To Resources 134

The Proactive Report

OCTOBER 21, 2020

The next step is to look for guest blogging opportunities and guest spots on podcasts. If Dr. Ekberg’s team were to pitch him as a guest to a health podcaster, his audience of half a million would be a great endorsement for the value of his content. They have the authority and the audience you want to reach.

Leadership 162

Leadership Pitching Social Media YouTube 162

Buzzstream

FEBRUARY 1, 2024

Guest Post Outreach Email Template When pitching a guest post idea, the golden rule is to follow the writer’s guidelines on the target site. For example, here are the guest post guidelines from the Hubspot blog. I’m [Your Name], and I would like to propose a guest post titled [title]. Let me know!

Pitching 87

Pitching Infographics Survey Resources 87

Deirdre Breakenridge

NOVEMBER 11, 2019

A Guest Post by Christy Maguire, Graduate Student at American University, PR Expanded Blog Contest Winner. It’s an intimate medium that builds trust and authority, offers inclusiveness and provides both information and inspiration. Get listeners involved by inviting them to ask questions of future guests. Image Credit: Pixabay.

Community 206

Community Nonprofit Conference Social Media 206

Stern + Associates

FEBRUARY 28, 2024

But what makes contributed content – as in byline articles, guest blog posts, etc. By having ready-to-go content with high standards and authority, you can consistently get placements that are narrowcast to the people you need to reach, whether it’s based on industry, profession or special interest.

How To 98

How To SEO Strategy Social Media 98

Cision

MAY 9, 2017

You know that guest blogging on other authority websites is one way to establish your thought leadership and expertise. But did you also know that accepting guest bloggers on your business blog is a way to get great content that they’ll help you promote? But it took a while to attract the right kinds of guest bloggers.

Blogging 159

Blogging How To Guidelines Social Media 159

PRSay

MARCH 22, 2023

To truly engage our next generation of guests, it’s not enough to create great brands,” said senior Target marketer Rick Gomez. “We So, we’re using our brand power to connect with our young guests, amplify their voices and support their great ideas for the future.” We need to cultivate communities and have real conversations.

How To 150

How To Employee Leadership Nonprofit 150

Axia PR

JANUARY 19, 2021

Learn why marketing is the most important department in any enterprise with our guest Jeffrey J. Guest: Our episode guest is Jeffrey J. Fox, founder of Fox & Company Marketing Consultants and author of 11 bestselling books. Topic: The one with Jeffrey J.

Enterprise 62

Enterprise Marketing Company How To 62

Axia PR

DECEMBER 1, 2020

Learn how you can improve yourself and your relationship with the media and your customers with our guest, Peter Shankman. Guest: Our episode guest is Peter Shankman, entrepreneur, author, keynote speaker, Help A Reporter Out (HARO) founder, and Pelton enthusiast.

Report 62

Report Company Media 62

Mindful Marketing

OCTOBER 21, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing From $11,000 Taylor Swift concert tickets to $37,500 Chiefs-Eagles Super Bowl seats , people are increasingly willing and eager to pay, sometimes incredible amounts, for experiences.

Ethics 98

Ethics Trends Analysis Financial 98

Flack's Revenge

OCTOBER 21, 2021

Kevin offered learnings based on his many years working as a consultant, top journalist and co-author of Play Bigger. In Episode 3 , which just dropped this week, guest Mark Traphagen, VP of Product Marketing and Training for SEOclarity, joined me to discuss the state of SEO and relevance for PR.

SEO 156

SEO YouTube Interviews B2B 156

Flack's Revenge

OCTOBER 21, 2021

Kevin offered learnings based on his many years working as a consultant, top journalist and co-author of Play Bigger. In Episode 3 , which just dropped this week, guest Mark Traphagen, VP of Product Marketing and Training for SEOclarity, joined me to discuss the state of SEO and relevance for PR.

SEO 156

SEO YouTube Interviews B2B 156

Deirdre Breakenridge

SEPTEMBER 14, 2017

A guest post by Jacqueline Jensen, author of Travel Isn’t the Answer: Live With a Sense of Curiosity, Passion, and Awe Anywhere and Everywhere. Even better, many of challenges I heard from experienced authors seemed to be helped along with a new approach, too. Authors have used Publishizer to earn over $1 million in funds.

Writing 0

Writing Travel Film Creativity 0

ImPRessions - Crenshaw Communications

APRIL 30, 2020

The list of remarkable featured guests includes Martin Sorrell, Ndaba Mandela (Nelson Mandela’s Grandson) and Lisa Gilbert, CMO at IBM Japan, among other industry leaders. His list of inspirational guests includes CMOs of Uber, Roku, KFC, Lowe’s and the list goes on. The CMO Podcast with Jim Stengel. Renegade Thinkers Unite.

Marketing 204

Marketing Advertising Advertising Industry 204

Deirdre Breakenridge

FEBRUARY 15, 2017

Joining us as our special guests and co-hosts will be Jess Ostroff, CEO and Director of Calm at Don’t Panic Management, Laura Petrolino, Chief Client Officer at Arment Dietrich and Joe Colon, Social Media Manager at Atlantic Health System. What is most gratifying about a career in communications? And much more!

Twitter 281

Twitter System Community Healthcare 281

ImPRessions - Crenshaw Communications

JUNE 23, 2020

A piece of content like a guest post, bylined article, or op/ed is a useful way to keep a brand executive relevant and generate exposure for his organization. The author might offer meaningful advice to business owners or share a point of view about the impact of the pandemic on productivity and service.

Guidelines 293

Guidelines Advertising Advertising Pitching 293

Maxim Behar

APRIL 25, 2023

At the event, guests will have the opportunity to meet the author Maxim Behar, get a personally signed copy of the book, and hear more interesting stories about his journeys to the Seychelles. In addition, the author shares interesting facts about the local flora and fauna, which is rich in endemic species unique to these islands.

Local 52

Local Travel Meeting 52

PR for Anyone

MARCH 31, 2020

In this week's episode, Christina Daves welcomes her special guest to talk about newsjacking. David Meerman Scott is a marketing strategist, entrepreneur, advisor to emerging companies, VC strategic partner, and bestselling author of 10 books, including "The New Rules of Marketing & PR."

Real Estate 214

Real Estate Video Report Twitter 214

Buzzstream

JUNE 10, 2021

Around one year ago, we started a brand new authority site in the pets niche. To achieve these numbers, we mainly did guest posting, the shotgun skyscraper technique, and HARO (Help A Reporter Out). For example, most of our exchange or guest post type backlinks don’t need more than one follow-up to shake hands on a deal.

Google 71

Google Report Case Study Examples 71

Buzzstream

FEBRUARY 9, 2024

Look at the Page Authority or URL Rating and your target resource page’s estimated organic traffic to better determine the quality. Including a link to our post would provide an excellent resource for your readers wanting to learn more about [topic](and boost the contextual authority in Google’s eyes, which can help SEO).

Google 71

Google Infographics Pitching Resources 71