Wadds Inc.

JUNE 5, 2023

Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions. A preventative approach runs through Amanda Coleman’s Everyday Communications Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand.

Strategy 98

Strategy Communications Crisis Communications Crisis 98

Onclusive

APRIL 4, 2023

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. Responding to crises In times of crisis, a CEO’s personal brand can either help or hurt the company’s reputation.

Reputation 195

Reputation Corporate Brand Branding 195

Wadds Inc.

MAY 24, 2022

A fundamental public relations problem lies at the heart of public relations practice. “We People don’t often understand what we do, and we don’t help ourselves,” said Chris Foster, CEO, Omnicom Public Relations. The public relations function had a good COVID-19 pandemic. The public makes no such distinction.

Publicity 59

Publicity Reputation Study Crisis 59

Presspage

FEBRUARY 15, 2024

This instant analysis capability marks a significant shift from traditional, slower approaches, enabling IR professionals to swiftly react to market changes. Data Analytics Pitfalls and Challenges in Investor Relations While integrating data analytics into IR offers significant advantages, it also raises ethical challenges and considerations.

Analytics 78

Analytics Data Ethics Privacy 78

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Stephen Waddington

JULY 1, 2021

These include failures of systems, including the Post Office Horizon scandal, and the misuse of personal data such as the facial recognition system removed from London’s King’s Cross in 2019 amid protests from the public and privacy campaigners. Communications professionals often get involved when a crisis arises, but this is too late!

Corporate 141

Corporate Report Privacy Government 141

Presspage

JUNE 16, 2023

While AI brings numerous advantages, it cannot replace the human touch in certain critical aspects, such as relationship-building, crisis management, and strategic decision-making. These tools can process large volumes of data and provide comprehensive insights into financial performance, market trends, and competitor analysis.

Financial 78

Financial System Ethics Data 78

Waxing UnLyrical

OCTOBER 2, 2018

Ali, APR, has a 15+ year career in communications and marketing, and is adjunct faculty in Georgetown University’s Corporate Communication and Public Relations program. As September is Ethics Month at PRSA, the discussion revolved around the topic of ethics in PR Measurement. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018.

Ethics 47

Ethics Measurement Reputation Guidelines 47

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I grew up in West Monroe, Louisiana.

Ethics 80

Ethics Data Crisis Apparel 80

Landis PR

JANUARY 9, 2023

A currently free tool from OpenAI that was released to the public in November as a research preview, ChatGPT can be asked to help with everything imaginable, such as writing high school essays, crafting haiku, drafting cover letters for specific jobs, writing contracts, creating code for a new app, or explaining the theory of relativity.

Ethics 52

Ethics System Crisis Management Data 52

Reputation Specialist Michael Toebe

FEBRUARY 14, 2022

Holmes’ errors in judgment, ethics, risk management and decisions are well known. A comprehensive internal strategy aimed at opening lines of communication with employees and promoting company culture could have gone a long way toward addressing concerns and containing the ill will before it seeped into the public realm,” he wrote.

Ethics 98

Ethics Employee Crisis Internal 98

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 100

Interviews Publicity Technology Social Media 100

Wadds Inc.

FEBRUARY 28, 2024

Though it’s explicitly billed as a marketing book, the advice covering strategic, ethical and commercial issues is highly applicable to public relations practitioners. It’s organised around themes: situational analysis, objectives and goals, strategy, tactics, measurement and Key Performance Indicators (KPIs).

Marketing 52

Marketing Ethics Internal International 52

Sword and the Script

JUNE 25, 2020

We presented a sampling of the findings – along with analysis – from the 3 rd Annual JOTW Communications Survey for 2020. Here’s the recording: Also, see these pieces related to this year’s survey: PR Measurement: How is Communications Proving Value? 105 Answers from Communicators Why Have the Top Challenges Facing PR and Comms Shifted?

Survey 78

Survey Communications Public Affairs Ethics 78

Offleash

JULY 19, 2023

I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. While AI can automate, streamline, and improve the work we do, it can’t bring the same level of creativity, intuition, and certainly not the relationships (putting the “relations” into public relations.)

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. Most of the public relations programs have similar courses.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Neglecting either or both of these aspects of your crisis readiness leaves a vulnerability gap that you can otherwise protect against. Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

Burrelles Fresh Ideas

JANUARY 23, 2024

Your marketing and public relations (PR) campaigns are vital methods of connecting and communicating with consumers. To build meaningful relationships, consumers often prioritize brands that are aligned with their ethical standards , cultural perspectives, and other components.

Technology 76

Technology Training Data Consumer 76

Newsfile

FEBRUARY 28, 2024

Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. It serves as a communication tool to reach journalists, media outlets, and the public. Sentiment Analysis : Assessing whether coverage is positive, negative, or neutral. What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

NewsWhip

JUNE 2, 2021

Through the right analysis, the chaos yields considerable predictability and confidence for those navigating it. Predictive Crisis Management . It’s used by reporters and communications professionals wherever advance knowledge of a story’s impact can assist in a decision – such as a crisis or time sensitive opportunity. .

Media 88

Media Data Reddit Crisis 88

Stephen Waddington

JUNE 26, 2018

It’s a sophisticated application of technology whereby a machine demonstrates human behaviour or cognitive functions such as learning, analysis and problem solving. It’s essential for reputation monitoring and crisis management. You can read my analysis of Valin's work and download his paper here. AI goes a stage further.

Ethics 69

Ethics Analysis Technology Data 69

Stephen Waddington

JULY 11, 2018

It’s an issue at the heart of the future of PR and public discourse. It was high on the agenda of this year’s BledCom , the international public relations research symposium. We’ll also fail to understand its impact of media and public discourse. It’s essential for reputation monitoring and crisis management.

Analysis 60

Analysis Ethics Technology Crisis Management 60

Sword and the Script

AUGUST 1, 2022

More and more crisis communication events that interrupt the general flow of work in our area. Michelle Garrett , PR consultant, Garrett Public Relations. Reports and analysis from the JOTW survey in prior years: 2021 JOTW Communications Survey. Blog: Code of PR Ethics? Taken more seriously by the C-Suite.”.

Survey 132

Survey Communications Measurement Internal 132

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Representing the public that we serve 4.

Government 103

Government Education Print Ethics 103

Sword and the Script

APRIL 2, 2019

Nearly half of respondents (47%) in a recent survey of public relations pros found many are observing more PR work being taken in-house. I’d like to believe, PR agencies that specialized in crisis communications can identify here. At the time I did that Five Forces analysis, I didn’t mention the Big Four explicitly.

Agency 95

Agency Trends Marketing Survey 95

Communications Conversations

MARCH 6, 2018

I’m on the front lines helping drive messaging, strategy and crisis management. Finally, I advise and assist with insights, analysis and social listening. It eliminates time zone issues and gives us real bench strength, crisis capabilities, language capabilities and cultural knowledge.

Social Media 102

Social Media Media Corporate Resources 102

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10. Audiences know the difference. AI loss of luster “Two-fold: AI fatigue is real.

Writing 194

Writing Communications Marketing B2B 194

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 190

Marketing Content Marketing Data Social Media 190

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards.

Ethics 82

Ethics Publicity Guidelines Technology 82

Reputation Us

JANUARY 4, 2016

Meanwhile, “Healthcare executives must consider another potent, and often more far-reaching risk of suffering a mega-breach,” explains Casey Boggs, president of LT Public Relations, a communications firm that specializes in healthcare, legal and crisis communications. ” Strategy #3 Get Ready for New Attack Methods.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Wadds Inc.

JULY 23, 2023

A comprehensive assessment of how institutions, including governments and businesses, fail to listen to their publics effectively, and the damage that results. He is one of the world’s leading public relations evaluation authorities – his academic rigour and pioneering approach are well in evidence here.

Publicity 52

Publicity Communications Government Airlines 52

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. They had an obligation to share their knowledge with the public. Some of the top-performing stories in our dataset came from companies putting a unique spin on the public conversation. The year 2000 feels like a different lifetime.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. They had an obligation to share their knowledge with the public. Some of the top-performing stories in our dataset came from companies putting a unique spin on the public conversation. The year 2000 feels like a different lifetime.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

PR Conversations

MAY 3, 2016

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. risk analysis. By Dr Kevin Ruck. In addition, governance is back in the spotlight.

Employee 40

Employee Leadership Communications Internal 40

NewsWhip

FEBRUARY 26, 2021

Earlier in the pandemic there was an initial rise in public trust but the bubble has burst. People needed help, knew we had a big national crisis, a global crisis, and said, “We really are going to need our institutions to step up.” Tonia: I would love to see that when you have that analysis. Read transcript.

Brand 78

Brand Branding Media Government 78