Deirdre Breakenridge

OCTOBER 8, 2018

Public relations professionals must understand and embrace artificial intelligence (AI), machine language, and big data, from the resources that keep them up to speed to how brands are using advanced technologies that may affect their roles in communications. On Thursday, October 25 th at 12:00 p.m. You can learn more about Martin here.

Community 148

Community Big Data Media Resources 148

5W PR

SEPTEMBER 14, 2023

Brand loyalty goes beyond transactional interactions and involves advocating for the brand and building a sense of community. Storytelling Incorporate storytelling into campaigns to create emotional connections. Storytelling engages customers and allows them to connect on a deeper level.

Consumer 148

Consumer Brand Branding How To 148

PRSay

FEBRUARY 12, 2024

And Dr. King perfected the art of storytelling, something that’s crucial to being a minister.” Storytelling is not only you sharing your story; storytelling is also listening and absorbing information. Browne asked how PR professionals can incorporate King’s communications approach into messages of corporate purpose today.

Communications 86

Communications Storytelling Government Community 86

Onclusive

NOVEMBER 8, 2023

Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Managing PR Agencies Remember when we mentioned PR pros at the Director level?

Training 195

Training Media Training Reputation Crisis Communications 195

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. Among her favorites are narratives focused on polio eradication and HIV/AIDS mitigation, where she witnessed the resilience of communities facing significant challenges.

Storytelling 130

Storytelling Airlines Film Energy 130

Konnect Agency

MAY 11, 2023

Exploring Gen Z’s Digital Domain with a Social Media Agency Gen Z uses social media for a wide variety of purposes, including staying in touch with friends and family, following influencers, discovering new products and services, and even building their personal brands.

Social Media 52

Social Media Agency Media Mobile 52

Burrelles Fresh Ideas

APRIL 9, 2024

Crafting stories that resonate One key aspect of merging PR with digital strategies is the art of storytelling. Brands are no longer faceless entities; they’re storytellers vying for the audience’s attention amidst a sea of content. Here’s where PR shines, crafting narratives that not only inform but also entertain and engage.

Social Media 92

Social Media Marketing Media Storytelling 92

5W PR

JANUARY 26, 2024

Influencer relationships involve ongoing engagement, effective communication, and shared values, creating a symbiotic alliance that resonates with the influencer’s audience. Access to target audiences Influencers have established communities of engaged followers that align with specific demographics or interests.

Social Media 78

Social Media Media Storytelling Creativity 78

The Hoffman Agency

FEBRUARY 9, 2021

Picture this: a recent college graduate with a passion for storytelling and flair for writing searching for a job amid a global pandemic. Enter me: an intern at The Hoffman Agency, ready to dive deep into the world of media relations and social media for AI, robotics and semiconductors. Sounds nothing less than crazy, right?

Agency 68

Agency Internal International Storytelling 68

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The most common approach to social media management is an agency or junior member armed with a monitoring tool and limited ability to feedback to operational areas of the business.

Storytelling 78

Storytelling Internal International Social Media 78

ImPRessions - Crenshaw Communications

JULY 28, 2023

This is a key reason sales sees a deficit of conventional outlets, but a surge in insider media (like podcasts by sales tech companies, LinkedIn communities, etc.), produced by the sales community itself. This is what we do at Crenshaw Communications. Sales-related topics just aren’t sexy to *most* media.

B2B 156

B2B Journalism Enterprise LinkedIn 156

5W PR

JANUARY 3, 2024

By crafting messages that resonate with emotions and beliefs, strategic communicators can establish a connection and relevance. Storytelling The power of storytelling can’t be overstated in this context. Interactivity allows for a two-way dialogue, transforming communication into a dynamic and participatory experience.

Communications 78

Communications Storytelling Nonprofit Measurement 78

5W PR

MARCH 4, 2024

Storytelling Let go of the travel marketing jargon and tap into the power of authentic voices. Host live Q&A sessions, spark engaging discussions, and create polls that build a community around the brand and destination. Community Organize online or offline events like travel meetups, photo contests, or volunteer trips.

Travel 78

Travel Consumer Strategy Tourism 78

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Internal Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

MARCH 11, 2024

Enter influencers, with their engaged communities and credibility, they serve as a bridge between brands and their desired audience. Engagement rates, content quality, and community attributes are true determinants of an influencer’s impact. Storytelling, not selling Forget the hard-sell tactics of the past.

Marketing 78

Marketing Guidelines Fashion Data 78

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Captivate key communities? Get to know digital marketing and storytelling. You’re in the right place! What if you could effortlessly. Attract more of the right attention AND. Your life would be a-m-a-z-i-n-g!

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

5W PR

AUGUST 18, 2023

Authentic storytelling Authenticity is key when marketing to the Sober Curious audience. Authentic storytelling allows individuals in the Sober Curious community to connect with a brand on a deeper level. Authentic storytelling allows individuals in the Sober Curious community to connect with a brand on a deeper level.

How To 78

How To Resources Storytelling Community 78

Landis PR

SEPTEMBER 21, 2023

Landis Communications’ president Sean Dowdall appeared on the Public Relations Global Network (PRGN) podcast to discuss how he runs the agency as a values-aligned company. Sean is in conversation with Abbie Fink from partner agency HMA Public Relations. My parents supported tribal growth and success.

Company 64

Company Employee Community Healthcare 64

Ethical Voices

JUNE 12, 2023

Folks who worked at that organization bring a very different perspective to advocacy communications. I’ve brought that lens to the agency space and as a consultant. I have been on the client and agency side of the relationship. The easiest way out is one of the two paths that a lot of agencies take.

Ethics 69

Ethics Storytelling Communications Training 69

The Hoffman Agency

NOVEMBER 13, 2023

A challenge Brenda faces every day is the caution that Chinese brands have when working with global correspondents — especially those writing for news agencies that are blocked, like Reuters. The post Visiting Hoffman in China — a global agency, locally relevant appeared first on The Hoffman Agency.

Local 36

Local Agency Government Travel 36

Onclusive

AUGUST 9, 2021

It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Multimedia Development & Visual Storytelling.

Training 370

Training Media Training Reputation Crisis Communications 370

5W PR

JANUARY 3, 2024

Storytelling with purpose Craft narratives around a brand’s commitment to sustainability. Community building Build and nurture online communities where beauty enthusiasts can share tips, experiences, and product recommendations. These partnerships bring authenticity to the brand and help reach a wider audience.

Product Launch 78

Product Launch Consumer Community Interviews 78

5W PR

SEPTEMBER 11, 2023

Importance of communicating health and wellness research Health and wellness communication in terms of research studies offers insights into a wide range of topics, from new treatments and interventions to lifestyle recommendations and disease prevention strategies. Storytelling Every research study has a story behind it.

Publicity 78

Publicity Communications Study Storytelling 78

5W PR

JUNE 20, 2023

Storytelling One of the most powerful ways to maintain compassion in marketing campaigns is through authentic storytelling. It can be used to demonstrate the center’s commitment to supporting the community. Transparent Communication Maintaining compassion requires transparent and honest communication.

Marketing 88

Marketing How To Ethics Insurance 88

5W PR

FEBRUARY 22, 2024

Storytelling principles, writing skills, graphic design basics, audio and video editing techniques, and even coding for interactive projects are valuable assets in the digital toolbox. Finding an audience Facebook, Instagram, YouTube, and TikTok are bustling with diverse communities.

Media 78

Media YouTube Transportation eBook 78

5W PR

JANUARY 17, 2024

Defense tech storytelling But transparency alone is not enough. In a time where public perception is critical, storytelling acts as the guiding light. The post How Public Relations Can Help Build Trust In Defense Tech Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Publicity 78

Publicity Brand Branding Ethics 78

Deirdre Breakenridge

MARCH 8, 2017

ET, the #PRStudChat community will gather to discuss how storytelling and content help to build relationships with your community. Several of the topics and questions answered by our special guests and our community members on the 22nd will include: How much time/attention do you give to the content you share and why?

Radio 170

Radio How To Community Storytelling 170

5W PR

OCTOBER 9, 2023

Local partnerships Collaborating with local PR agencies, influencers, and media outlets can provide invaluable insights and connections. Storytelling that resonates Crafting brand stories that resonate with the values and aspirations of target audiences is essential. This demonstrates a commitment to local communities.

Strategy 78

Strategy Brand Branding How To 78

5W PR

FEBRUARY 19, 2024

Offer apps, guides, or online communities to support their progress. Building a community Humans are social creatures, and consumer health marketing should consider that. Let the community be a source of inspiration and motivation. Sometimes it’s best to let the customers be the storytellers.

Consumer 78

Consumer Industry Brand Branding 78

wiredPRworks

APRIL 27, 2020

Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? What happens when we build brands with STOP marketing as a customer design experience, not storytelling?

Storytelling 52

Storytelling Brand Branding Marketing 52

Ishmael's Corner

MARCH 8, 2015

Taking a page from the music industry, I introduced our “greatest storytelling hits” in 2013 pulling from posts published before 2011. An Open Letter to the PR Community to Help Restore the Credibility of Journalists. The Periodic PR Agency Plea, “Help Me Help You.”. It takes strength of conviction to get to the finish line.

Storytelling 60

Storytelling Conference LinkedIn Pitching 60

Landis PR

FEBRUARY 26, 2024

Unlike those involved in federal politics, local and state officials are more regularly out and about in their communities, presenting frequent opportunities for direct, ongoing engagement. It is not merely to make our clients known in their community but also to contribute to constructive dialogue and policy change.

Policies 59

Policies Publicity Community Construction 59

5W PR

NOVEMBER 15, 2023

Chains can get involved in local communities through sponsorships, charity partnerships, or environmental initiatives that can enhance the brand’s reputation. Storytelling and brand narrative Crafting a compelling brand narrative can humanize a fast-food chain and build an emotional connection with customers.

Strategy 78

Strategy Marketing Ethics Mobile 78

5W PR

SEPTEMBER 20, 2023

Tapping into culture for travel PR strategies requires a thoughtful approach that combines authenticity, storytelling, and engagement to create memorable and immersive travel experiences. Storytelling Authentic storytelling is the cornerstone of successful travel PR campaigns.

Travel 78

Travel Strategy How To Local 78

The Hoffman Agency

MAY 27, 2020

Not only do I love listening to their music, but I really enjoyed the tribal community of Deadheads that attended their concerts. The post Storytelling Through The Universal Language appeared first on "What's HAppening" Blog. I first heard the Grateful Dead in high school and have been a fan ever since.

Storytelling 36

Storytelling Groups Community Blogging 36

Stephen Waddington

JULY 14, 2021

The Institute of Development Studies has developed guidelines for inclusive storytelling. Natalie Orringe, head of communications and engagement, Institute of Development Studies Statues, the Royals, gender identity, rainbow flags. Subjects should have an active part in how their story is told.

Guidelines 171

Guidelines Ethics Study Community 171

5W PR

FEBRUARY 24, 2023

They can also build up more credibility within the fashion community. Public relations Fashion brands can use public relations efforts and storytelling to get their name out there and reach customers. When paired with storytelling, companies can connect with even more people.

Fashion 88

Fashion Storytelling Social Media Instagram 88