Strong Media Brands: the answer to Native Advertising Concerns
Flack's Revenge
NOVEMBER 10, 2014
So is native advertising (sometimes called brand journalism or, more generally, content marketing) a curse or cure all? Is it good for what ails online advertising? These ads… look like ordinary posts on apps and social networks. Recall the fine print that Carr mentioned in his piece. Well, how, you may ask.
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