Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent.

Trends 62

Trends Social Media Consumer Video 62

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent.

Social Media 62

Social Media Trends Consumer Video 62

Karen Freberg

FEBRUARY 8, 2021

The time has come where we have all gathered around our TVs – to watch a game being played out on the field for the world to watch. Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom.

Social Media 104

Social Media Trends Media Reddit 104

Sword and the Script

DECEMBER 15, 2020

If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021. Too often marketers become enamored with the latest trends and tools. It’s not just what we think will happen, but also a reflection in some way, shape or form, of what we hope will happen. PR and communications predictions.

Marketing 167

Marketing Employee Content Marketing Training 167

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. b) More pay-to-play opportunities to participate in national media relations opportunities. I see a few things.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

JANUARY 31, 2023

Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. In 2021 it went on a $100 million buying spree: In June, it made a $24.5 which is a privately held “special acquisition vehicle.”

Software 78

Software Case Study Technology Tools 78

Prohibition

AUGUST 15, 2022

It’s definitely an emerging trend that has caught our eye! As the Metaverse is becoming an increasing large part of the social and digital landscape, the metaverse is constantly providing new opportunities for content creators and influencers alike, but Influencer marketing in the Metaverse is an area often gone unnoticed.

Brand 116

Brand Branding Fashion Marketing 116

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Million and Eyes the U.S. Since editorial coverage cannot be purchased, it can’t be controlled. And neither can vendors.

Software 118

Software Case Study Advertising Advertising 118

Communications Conversations

JANUARY 4, 2022

2021 was a blur, wasn’t it? But, 2021 went VERY fast for me. It could have something to do with the fact that I had a lot going in 2021. And, as I reflected back on exactly what I did in 2021 it actually surprised me a little. I helped long-time friend Emily Negrin at Inari with social media strategy and content.

Meeting 60

Meeting Groups Social Media LinkedIn 60

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 81

Meeting Automotive Media Transportation 81

Sword and the Script

JULY 6, 2021

Then it analyzes those pitches, matches it against contacts in its database, and suggests media contacts for you to pitch that have written about related topics. In a marketing email, ResponseSource said it’s shutting down it’s curated list of media requests submitted on Twitter and tagged with the hashtag #journorequests.

Pitching 88

Pitching Report Software Survey 88

Sword and the Script

AUGUST 3, 2021

Candidly, I’ve used content marketing as a highly successful vehicle for earned media for more than a decade now. For example, it has a similar partnership with Industry Dive, which owns titles like Marketing Dive and Social Media Today. First, this is an opportunity for brands to fill the void.

Software 85

Software Case Study Pitching Technology 85

Sword and the Script

JANUARY 19, 2021

In media relations , you are constantly on the hunt for reporters and influencers writing about your industry. Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. Recommendations suggesting contacts to pitch.

Technology 167

Technology Publicity Software Pitching 167

Solo PR Pro

DECEMBER 22, 2020

10 PR conferences you can’t miss in 2021. 10 PR conferences you can’t miss in 2021. Despite the challenges presented this year, 2021 offers tons of virtual and in-person opportunities for you to develop your skills and meet like-minded PR pros who can help you advance in your career. PRSA ICON 2021. Yes, we know.

Conference 58

Conference Content Marketing Community Education 58

NewsWhip

MAY 12, 2021

MAY 7, 2021 | 11:30am EST / 4:30pm GMT. How PepsiCo’s Creators League transforms trends into brand activations. Watch webinar. Lauren Powell, Analytics & Social Listening Lead, Creators League Studio at PepsiCo. PepsiCo’s global insights framework | 3:46-4:40. Read transcript. Lauren Powell: Sure.

Trends 78

Trends Brand Branding Reddit 78

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Onclusive announced it acquired the media monitoring platform Critical Mention. along with a validated media contact database,” according to the press release.

Software 85

Software Internal International Pitching 85

Maxim Behar

DECEMBER 16, 2021

PR expert Maxim Behar and psychologist Mladen Vladimirov commented on the most googled names by Bulgarians for 2021, the discussion took place in the studio of "Bulgaria this morning", and focused on the likes of Kiril Petkov, Juliana Gani and the Covid vaccine. Good morning. Host 2: Good morning to both of you. Maxim Behar: Good morning.

Google 52

Google Engineering Sports Comparison 52

PR 20/20

OCTOBER 4, 2018

Cleveland HubSpot User Group (HUG): Working Video into Marketing from PR 20/20. , or read on as we highlight four trending tactics PEG presented during the HUG event that marketers should incorporate into their 2019 video marketing strategy. Incorporating videos into your social media feeds certainly isn’t a new idea.

Video 78

Video Trends Strategy Marketing 78

NewsWhip

MAY 27, 2021

May 21, 2021 | 11:30am EST / 4:30pm GMT. Watch webinar. Becky Vonsiatsky, Practice Leader of Media & Engagement, Real Chemistry. Becky Vonsiatsky is a seasoned media strategist leading Real Chemistry’s 50-person earned media team with more than a decade of storytelling experience in the health media space.

Healthcare 78

Healthcare Storytelling Communications Local 78

Konnect Agency

DECEMBER 2, 2019

Working in Social Media / Digital Marketing , you always have to stay up with the latest trends. Summer is when most long-lead publications (read: print magazines) begin conversations about their December issues. For Holiday Stress , and Beyond. Treat yourself to deep sleep all year long with the chiliPAD or OOLER from chili.

Travel 78

Travel Agency Print Social Media 78

Sword and the Script

APRIL 9, 2024

If you watched a webinar that was hosted on their platform, your interactions are probably included in this tally. >>> If you watched a webinar that was hosted on their platform, your interactions are probably included in this tally. >>> The question that remains is – how are webinars performing now?

B2B 122

B2B Study Report Product Launch 122

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. As a magazine journalist, I received up to 300 emails per day. Their responses? Getting Pitch Perfect. However, I’ll explain exactly why this is in point 9.

Pitching 164

Pitching Writing Digital PR How To 164