PRSay

NOVEMBER 10, 2022

According to a 2021 study by researchers at Portland State University in Oregon, workplace incivility is rising, too. Employees who experience or witness incivilities are more likely to be uncivil toward others, the study found. How can communications professionals show leadership to help counter this epidemic of incivility?

Employee 155

Employee Crisis Reputation Creativity 155

Reputation Us

DECEMBER 9, 2020

In 2020, organizations like credit unions, which are rooted in their communities, have had to confront issues that may not have been part of their 2019 strategic plans, from the pandemic to natural disaster and civil unrest. The post Resilience Amid Crises is Critical in Building a Positive Brand Reputation appeared first on ReputationUs.

Reputation 88

Reputation Brand Branding Crisis 88

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. You’re seeing brands forced to use more user-generated content.” Listen To and Welcome Employees on Social. What about Twitch? Never fear!

Social Media 62

Social Media Trends Marketing Viral 62

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Year of the employee. 2022 is going to be known as the year of the employee. This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Shift Communications

FEBRUARY 8, 2022

2021 was a whirlwind year in terms of keeping up with events that shook our country. The cries from consumers for cultural awareness and DEI initiatives from brands was incredibly hard to navigate. . In the height of this, SHIFT polled consumers to see what they thought about brands statements. The findings?

Employee 78

Employee Leadership Consumer Internal 78

Victorious PR

FEBRUARY 14, 2023

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52

Brand Branding Reputation Employee 52

Victorious PR

FEBRUARY 14, 2023

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52

Brand Branding Reputation Employee 52

Victorious PR

FEBRUARY 14, 2023

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52

Brand Branding Reputation Employee 52

Reputation Us

OCTOBER 4, 2021

Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. This can affect your employees, customers and community—and your own reputation.

Reputation 78

Reputation Crisis Management Employee Government 78

Reputation Us

OCTOBER 4, 2021

Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. This can affect your employees, customers and community—and your own reputation.

Reputation 78

Reputation Crisis Management Employee Government 78

Shift Communications

JANUARY 3, 2022

As employees continue to look for opportunities to do more within their role, achieve internal mobility and/or find ways to pursue their passions (since the pandemic ignited pretty strong feelings of “living your best life”), learning a new skill(s) is one way they’re finding happiness in their current roles. Stop going into the office.

Technology 78

Technology Trends Employee Mobile 78

Wadds Inc.

MARCH 2, 2023

A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%). He lamented its abuse as a means of community engagement with a variety of marketing audiences or publics.

Engineering 98

Engineering Television Travel Financial 98

Stephen Waddington

SEPTEMBER 7, 2021

The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team. The corporate communication or public relations function is underserved an area of study, in contrast with other areas of management.

Corporate 135

Corporate Communications Public Affairs Resources 135

Stern + Associates

MARCH 3, 2023

Last month, Stern Strategy Group employees were fortunate to participate in an in-house workshop led by Zoe Chance , Yale School of Management professor and client of Stern Speaking & Advisory, who specializes in persuasion and decision-making. She explained that our responses to influence might be tied to our experiences with rejection.

Leadership 62

Leadership Employee Policies Groups 62

Reputation Us

MARCH 27, 2023

Viewed in this light, ESG can be presented as a public relations move, or a way to profit from the higher motives of customers, investors and employees. ESG can sometimes become good for the brand, but not foundational to company strategy. Some have cast ESG efforts as “greenwashing,” “purpose washing,” or “woke washing.”

Reputation 78

Reputation Corporate Survey Employee 78

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Invest in your future! The Next Phase of Growth. We will, in large part, continue to function independently.

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

SEPTEMBER 19, 2022

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”

Survey 81

Survey Corporate Communications Financial 81

Offleash

NOVEMBER 19, 2020

Despite the events of 2020, I see example after example of people charging ahead with their lives — continuing to work hard, still dreaming big, standing taller than ever for their families and their communities. At Offleash, our technology clients depend on us to get their stories told and build their brands.

Employee 100

Employee Agency Travel Community 100

Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

DECEMBER 7, 2021

The company has “five full-time and four part-time employees, of which seven hold Ph.D. Below is a rundown of announcements from the PR tech community over the last 30 days: Signal AI became the latest media monitoring vendor to white label TVEyes for podcast monitoring. Content picks from the PR tech community: . The “top 0.3%

Software 85

Software Publicity Technology Data 85

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The SaaS database GetLatka says Digimind didn’t raise any funding, was founded in 1998 and finished 2021 with $18 million in revenue and 600 customers. Cision US Inc.

Publicity 85

Publicity Survey Enterprise Pitching 85

Communications Conversations

DECEMBER 7, 2021

Most brands, I would argue, rarely or never perform these types of audits. I don’t see this one all that often–but this is the approach I believe more brands should adopt. 1: Start by reviewing and analyzing the branding of your social media accounts. Is the branding consistent? How often is the brand posting?

Social Media 104

Social Media Media LinkedIn Facebook 104

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities.

Company 189

Company Employee Internal International 189

Sword and the Script

JULY 6, 2021

The service will no longer be available as of August 1st 2021 [sic].” According to the Meltwater announcement, “Owler has grown its user base exponentially to become the second largest online business community in the world, next to LinkedIn. Employee comms merger. However, the listings tend to be UK-centric. Media monitoring.

Pitching 89

Pitching Report Software Survey 89

Doctor Spin

APRIL 17, 2023

2021, September 8). 2021, August 11). Southwest Airlines employees celebrate passenger’s 104th birthday. This policy encourages customers to try products without fear of commitment and builds trust with the brand. Offer pro bono services to a non-profit organisation in your community. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Reputation Us

MARCH 19, 2021

Article originally published in the March 19, 2021 issue of CU Insights. In the wake of the pandemic and the challenges that surfaced as a result, 2021 appears to be another year that credit unions consider merging with another financial institution. Refining Your Communication and Reputation Strategy. One For All.

Reputation 78

Reputation Financial Banking Employee 78

PRSay

JANUARY 6, 2021

Right now, that advice is more crucial than ever as we begin 2021. Audiences, craving authenticity, are calling out brands when they smell hypocrisy. L’Oréal Paris stands in solidarity with the Black community, and against injustice of any kind. The importance of elephant-whispering. Take L’Oréal, for example. Black Pride.

Communications 198

Communications Viral Fashion Public Affairs 198

Sword and the Script

FEBRUARY 2, 2022

Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. It raised $140 million in cash from an IPO in 2021. According to the announcement, Mr. Dean “and his colleagues will continue to grow the Semrush community by creating and curating original content for the Semrush Academy.”.

SEO 132

SEO Content Marketing Marketing Software 132

5W PR

NOVEMBER 21, 2022

There are brands that make business decisions for the greater good. For a community-minded brand, it is not just the sales process that is important. These brands are concerned about helping the wider community. They focus on socially conscious activities as much as they focus on employee productivity.

Community 88

Community Brand Branding Healthcare 88

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Invest in your future! The Next Phase of Growth. We will, in large part, continue to function independently.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

MAY 4, 2021

It gave the product high marks for analytics, which can be used to parse social data to find social media influencers a brand may wish to engage. The company will monitor 35,000 podcasts to the sources it monitors for brand mentions for it’s customers. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio.

Tools 100

Tools Survey Pitching Analytics 100

Offleash

FEBRUARY 12, 2021

We’re deeply humbled by the opportunity to further the principles the company was founded on — big agency services in a boutique model, a relentless focus on driving results, and a fierce commitment to employee happiness. And we couldn’t be more excited about helping to write the next chapter for Offleash.

Agency 52

Agency B2B Employee Community 52

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. In 2021 it went on a $100 million buying spree: In June, it made a $24.5 million in November of 2021. My last PR tech sum went up in early November – and there’s a lot that happened between then and now. What does it do? What’s different about that?

Software 78

Software Case Study Technology Tools 78

Communications Conversations

NOVEMBER 12, 2020

I’ll never forget working shoulder to shoulder with the Minnesota Somali community to raise money and pack meals for their people during the East African famine. I was attracted by FMSC’s need for a solid communication infrastructure. Later, they did some important pro bono branding work for me at FMSC. Do you ever regret it?

Publicity 174

Publicity Leadership Corporate Agency 174

Victorious PR

OCTOBER 18, 2022

A savvy PR professional will be able to pitch journalists in a way that the crypto community wants to read it. A go-to agent will help build the credibility and hype of an upcoming project, but also be able to keep the community informed. It’s also about serving a community that feels heard. That is important.

Real Estate 52

Real Estate Community Social Media Leadership 52

Victorious PR

FEBRUARY 6, 2023

What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but They help businesses build their credibility and their brand, making their image stronger, more accessible, and reputable. Brand awareness and promotion. Community relations.

Real Estate 52

Real Estate Small Business Local Reputation 52

Sword and the Script

OCTOBER 4, 2022

It claims it saw “75% year-over-year revenue growth in 2021, and more than 300% revenue growth over the three-year period from 2018-2021.”. If a publication puts your logo on its site without mentioning the brand name, you may never see it. While the company hasn’t shared hard numbers it did put out percentage growth.

Technology 81

Technology Company Analytics Writing 81