Remove 2010 Remove Brand Remove Community Remove Measurement
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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]

Sword and the Script

In 2010, Vocus acquired the Help a Reporter. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. For example, the domain authority (DA) metric invented by Semrush rival Moz, has become the defacto standard for measuring the quality of third-party sites. Case in point?

SEO 132
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”

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Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms [PR Tech Sum]

Sword and the Script

Here’s this month’s summary of the news from the vendor community this month. Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” What does it do? What’s different about that?

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. This policy encourages customers to try products without fear of commitment and builds trust with the brand. Offer pro bono services to a non-profit organisation in your community.

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The MetricsMan Comes To #measurePR

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? Regardless, thanks for visiting! pts Settings.

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When #measurePR Became A Campfire

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When #measurePR Became A Campfire October 1st, 2010 Tweet “Once a jolly swagman camped by a billabong, under the shade of the coolibah tree…&# If you were ever a Girl Guide (I was!)