Deirdre Breakenridge

MARCH 2, 2020

Jennie, UMass Amherst PR students (#DonohuePRCases) and the #PRStudChat community will discuss how to find and land your first PR job. In 2009, it began with a simple question asked by Angela Hernandez , then President of PRSSA at Central Michigan University (CMU). “ About #PRStudChat. Is PR Right for me? About Our Sponsor, Spin Sucks.

Community 60

Community Twitter Blogging Resources 60

Sword and the Script

NOVEMBER 1, 2016

Such traditional marketing examples – the influence of young people on consumer sales – demonstrates that influence in the sense of marketing is highly contextual and therefore difficult to universally define. Recently, KPS Digital, a marketing organization in the UK, named me to a list of the Top 100 Influencers in Content Marketing.

Marketing 60

Marketing Study Survey Content Marketing 60

Sword and the Script

MARCH 9, 2021

For example, I remember kicking that terminology around in 2009 or so, but it never really took hold. If the community is inclined to put the “relations” back into PR, and they’ll need new tools designed to help managed the process. How has that experience helped or hindered you in building Propel?

Software 146

Software Agency Pitching Analytics 146

wiredPRworks

JANUARY 13, 2022

He is the producer of The Rainmaking Podcast and has produced podcasts since 2009. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. He speaks professionally on the topic of positive influence. Let’s Connect!

Strategy 52

Strategy Training Insurance Insurance 52

Solo PR Pro

SEPTEMBER 21, 2021

It was in that role where she had her first experience owning crisis communications for a major brand, when the retailer came under fire on Black Friday by an anti-fur demonstration group. Since then, the firm has withstood the test of time, making it through The Great Recession from 2007 to 2009 and the COVID-19 pandemic in 2020.

Meeting 92

Meeting Retail Groups Hotels 92

Sword and the Script

DECEMBER 5, 2017

Regular readers know I bought into the concept of “ content marketing ” many years ago. It was in effect the coining of a term that characterized a strategy my team and I was already working on across traditional PR, digital marketing and social media. However, these all stem from the usual suspects for marketing case studies (i.e.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Sword and the Script

MAY 21, 2019

That experience also sparked an interest in marketing. That led her down a series of paths including content marketing, ecommerce and today, in B2B marketing. BH: When I stepped into the world of content marketing to understand what was happening there, it was in healthcare.

B2B 81

B2B Social Media Company Marketing 81

Flack's Revenge

APRIL 24, 2018

The NY Tech Meetup mail list is a great way to keep up with the local tech community and make connections. The answer could be the subject of another post; but heck, while we’re at it, here are three ( From Madmen to PR’s Holy Grail ; PR 2009 – The Color of Brand ; and Fighting PR’s Public Relations Problem ). see this post ).

Agency 159

Agency Strategy Crisis Management Pitching 159

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 99

Tools Marketing Nonprofit Mobile 99

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. We will also be providing advice and insight on how to build a better PR profession through diversity and inclusion.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

ZudePR

MAY 22, 2015

I had a great time at Weber Shandwick, latterly heading the firm’s Glasgow office between 2009 and 2014. But, and such are the necessities of running a small business, I really feel like I’m contributing to the wider PR community now. Get The Latest Digital Marketing Developments By Email. Giving something back.

eBook 113

eBook Crisis Management Small Business Training 113

Sword and the Script

OCTOBER 4, 2022

On one side, we have giants, which are backed by PE firms, holding companies, and in a couple of cases have access to the liquidity of public markets. They may in fact have the decisiveness to spend marketing or R&D where it matters. The PR technology space can be in some respects, divided into Davids and Goliaths.

Technology 81

Technology Company Analytics Writing 81

Waxing UnLyrical

MAY 23, 2019

A study released by Johns Hopkins University in 2009 revealed that volunteers increased their brain functioning. This is the start of building a real community. Of course, you will be communicating on social media. Develop a sense of community. Of course, the real sense of community is built off-line. Reward them.

Communications 59

Communications Nonprofit Training Community 59

Waxing UnLyrical

OCTOBER 20, 2010

Photo of the 2009 Silver Inkwell awards merriment courtesy Marvin T. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Jones & Associates. So here are 10 reasons for you to attend the IABC/DC Metro Silver Inkwell awards gala on October 26, Letterman-style: 10.

Measurement 72

Measurement Tourism Blogging Writing 72

Sword and the Script

JANUARY 8, 2019

Media references tend to take a back seat to the mad pace that is often B2B marketing. In addition, the account management model many B2B shops follow means marketing has to lobby an enterprise account manager (AM) who would really prefer not to spend a favor asking for something that doesn’t advance a specific deal.

B2B 77

B2B Media eBook Interviews 77

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Read All About It! Wanna Subscribe?

Measurement 102

Measurement Blogging Tourism Social Media 102

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). The company has raised $37 million in venture capital, in four rounds of funding since 2009, according to Crunchbase. Marketing technology company 4C has acquired a stake in TV media monitoring company, iQ Media.

Industry 86

Industry Media Technology Employee 86

Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Measurement 79

Measurement Tourism Blogging Resources 79

Karen Freberg

AUGUST 11, 2019

This actually marked the first conference I went to where I 1) presented teaching research and 2) won my first teaching and national association research paper award as a doctoral student back in 2009. It’s been 10 years since then, and a lot has changed and evolved in the public relations field.

Conference 48

Conference Education Groups Journalism 48

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. Marketing ranked sixth, which I’d have guessed would have ranked higher. A Simple Measure of Marketing Many Businesses Miss.

Survey 60

Survey Blogging Corporate Analytics 60

Waxing UnLyrical

NOVEMBER 15, 2010

Erica Holt has more than eight years’ experience developing digital marketing strategies for non-profit and public sector clients. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? Have any questions?

Google 109

Google SEO Engineering Measurement 109

Bianchi Biz Blog

FEBRUARY 22, 2021

I started my professional career in 2007 as the assistant editor for a publication serving the recreational vehicle market. Besides a brief stint at a community bank in 2009 (thanks to the recession), I’ve always worked as a business-to-business editor reporting on some aspect of transportation.

Groups 55

Groups Meeting Transportation Media 55

Waxing UnLyrical

AUGUST 27, 2010

It simply means the primary objectives of most social business efforts are centered on concepts like community-building, engagement, listening, and participating in conversations. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Read All About It! Wanna Subscribe?

Measurement 67

Measurement Twitter Tourism Social Media 67

Waxing UnLyrical

DECEMBER 11, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Tourism 58

Tourism Measurement Blogging Writing 58

Waxing UnLyrical

FEBRUARY 7, 2011

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Tourism 64

Tourism Measurement Twitter Blogging 64

Waxing UnLyrical

NOVEMBER 6, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Tourism 62

Tourism Measurement Twitter Facebook 62

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer. Read All About It!

Newspapers 45

Newspapers Tourism Measurement Community 45

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer. Read All About It!

Newspapers 45

Newspapers Tourism Measurement Community 45

Waxing UnLyrical

NOVEMBER 27, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Measurement 66

Measurement Tourism Blogging Writing 66

Waxing UnLyrical

OCTOBER 28, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Conference 66

Conference Measurement Tourism Twitter 66

Deirdre Breakenridge

OCTOBER 20, 2015

Since graduate school, a question that has been in my mind is whether or not undergraduate PR education is teaching students the necessary skill- and knowledge-set to succeed in today’s job market. in Communication from Syracuse University, and her Ph.D. in Communication/Public Relations from University of Maryland.

Education 150

Education Training Course Social Media 150

Waxing UnLyrical

OCTOBER 10, 2010

Why: Amplify is one of the most interesting, community-oriented social platforms around. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Why: Mollie is actually thinking instead of simply linking. Joe’s post explains why. Read All About It! Wanna Subscribe?

Measurement 59

Measurement Tourism Twitter Blogging 59

Waxing UnLyrical

SEPTEMBER 21, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. And I don’t think I’m making wild guesses when I say that Excentric, the Portuguese digital marketing agency that created the “digital nativity&# video, will be deluged by prospective clients.

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

OCTOBER 9, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Tourism 53

Tourism Measurement Twitter Facebook 53

Waxing UnLyrical

SEPTEMBER 7, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

OCTOBER 23, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It! Wanna Subscribe?

Twitter 65

Twitter Measurement Tourism Social Media 65