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7 Ways Marketers Can Get Creative With Compliance

Contently - Strategy

While covering Jobs’s death, for instance, the writing started in 2007. Mastering the content approval process isn’t as fulfilling as writing an important longform article, but it’s important nonetheless. And with some creative thinking, it doesn’t have to be a headache that gets in the way of your job.

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The Magical PR Strategy Question

Doctor Spin

Drive creative solutions. The Magical PR Question pushes you to think creatively and innovatively about capturing and retaining public interest. “Competitiveness is derived from permanent infrastructural characteristics of organizational design, rather than just relying on temporary strategic assets.” Strategic Change, 16, 127–136.

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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list.

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6 Twin Cities women with amazing PR, comms and marketing career journeys

Communications Conversations

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Thomas in 2007-2008. Where is she now?

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Bad Pitches? Do Less & More in 2007

Bad Pitch Blog

So here are six media relations resolutions in a box—a healthy mix of doing less and doing more for better media relations in 2007. Write Less: Write what you want to say, then (to roughly quote Pulp Fiction) take your blow torch, pliers and get medieval on it. Play More: Creativity puts the sizzle in media relation’s steak.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

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How to Quickly Become Recognized as a Thought Leader on LinkedIn in 2022

wiredPRworks

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Although, I didn’t know that.