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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. What can you pitch? It is the end of August.

Pitching 130
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Journalists

PR for Anyone

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Always be prepared for your media interview. Know who is interviewing you.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. We focus on working with non-profits, small businesses, women CEOs and business owners. One of the ways I have seen PR evolve is pitching used to be only to the assignment desk and now I mainly pitch directly to the reporter. Mika: Nail the elevator pitch.

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Tips for Media Interviews

PR for Anyone

When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. People want to connect with people they see on TV or hear on the radio or a podcast. You can also guide the conversation back to what you can answer. So what do you do?

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Mindset and Media

PR for Anyone

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130
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How to Use Public Relations as a Lead Generating Tool

PR for Anyone

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. So pitch, pitch, pitch, and let me know all of your success stories. There’s all kinds of options.

Tools 130
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Advertising vs Publicity

PR for Anyone

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. . #3 – publicity is what we call “earned media.” ” Someone else is using you as an industry expert so you’ve earned that citation. This is the power of media.