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11 Top Reasons to Write a Press Release for ESG

Newsfile

It’s no wonder then that many businesses choose to write a press release about ESG news. Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. ESG Investment is expected to more than double over the next three years.

Writing 52
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PR Tech Recommends Reporters You Should Pitch [PR Tech Sum]

Sword and the Script

This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. OnePitch rolled out a “General Recommender” feature , which reviews your pitches and suggests reporters that might be interested in future outreach. This feature tracks outreach and journalists’ responses.”.

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Press Releases, SEO, and Google’s Ever-Changing Search Algorithm

PR Fuel

If you are worried about how Google’s latest search algorithm will affect your press release, and exactly how to change your writing technique(s) in the face of Google’s SEO changes, stop right now. Well, with the recent Panda update, many people believe that Google has targeted press releases as their next “victim.”

SEO 40
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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

Invest in automation and technology. For example, you may be reading this guide on a tiny screen and you may have arrived here via a social network that didn’t exist only a few years ago. And meanwhile some kids in a Silicon Valley or Nairobi basement might be creating yet another social network to keep up with. The result?

How To 60