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Best Practices in Global Comms: A Conversation With PRCAI CEO Deeptie Sethi

PRSay

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. Hale helps companies and leaders articulate and amplify their stories.

Local 133
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S&T Live Recap: JCPenney’s Michelle Sing on Leadership and Finding Your Wings

PRSay

More than ever,” she said, “authentic storytelling is coming through as a theme that communicators need to strengthen” to reach wider audiences. I think of what I do under a broad umbrella of communicating what the company stands for and reputation-building. 14 episode of S&T Live. Comms and philanthropy both feed into that.

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Socially Unacceptable – Navigating Marketing and Branding in the Craft Beer World with Rachel Auty

Prohibition

But despite the brewing industry’s historically male-dominated nature, more women are breaking barriers and assuming leadership roles. Social media is not just a tool for promoting new beer releases; it’s a platform for storytelling, engaging with customers, and showcasing the behind-the-scenes operations of a brewery.

Brand 71
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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

Storytelling brings brands to life. But the storytelling should go beyond the founders and employees. In the B2B sector, Salesforce excels at storytelling and has a team dedicated to it. His storytelling prowess combined with his corporate activism makes it obvious why Salesforce is such a beloved B2B brand.

Brand 149
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

Most businesses rely not only on their brand equity, but market reputation and repeat clients. In a world where the norm is constant and accurate information at the touch of a finger – companies and their reputation is dependent upon participating across digital communication channels.

SEO 120
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The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. For the brands that think they don’t need the press, I will say this: owned and paid media can only take your reputation so far. I was most recently the restaurants and retail reporter at the Minneapolis St.

Media 112