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PR 101: How to Pitch The New York Times

Cision

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. There is no other newspaper like The New York Times. Don’t call.

Pitching 120
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3 Valuable Tips To Establish Credibility Via Speaking Engagements

Polaris

I only need to write 3 tips, instead of 8, to make my point.). If you operate a service-based business—perhaps you’re a financial planner, marketing consultant, lawyer, accountant or mortgage broker— speaking engagements are one of the best ways to establish your expertise, build credibility and attract new clients.

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Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners – A Conversation with Michelle Egan and Mark Dvorak

Ethical Voices

I used it to go back and dig through the knowledge base, pull it together, summarize it, develop some insights for me. We had fun with it because we helped to write a piece for our president on the end of the year and I said, “Well, let’s see if we can make this better and put it into ChatGPT in particular.

Ethics 82
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Relationship advice for PR practitioners

PR Conversations

But the priority in PR practice is largely on writing skills rather than interpersonal ones; whilst although academic definitions and literature highlight two-way communications, they largely omit what is required to build and maintain mutually beneficial relationships.