Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. But just 2% said “always.”.

Interviews 99

Interviews Publicity Technology Social Media 99

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. My daily newspaper of choice is…The Wall Street Journal. The tools and technology will come after. Rapid Fire Round.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PR Insiders

APRIL 13, 2021

Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. Make sure you understand the fee structure.

Radio 78

Radio How To Public Affairs Print 78

Cision

FEBRUARY 17, 2016

In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. I only thought to make the leap to PR when a friend showed me how the strategies and skills of public speaking translated into media interviews.

Policies 120

Policies Internal International Public Affairs 120

Ethical Voices

APRIL 17, 2023

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Listen to the full interview, with bonus content, here.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Stuart Bruce

JUNE 24, 2015

We also used news conferences, journalist interviews and news releases (earned), a corporate magazine (owned) and securing speaker platforms at events where executives could network and tell stories (shared). That PR is just getting on and doing the business of modernising how it works.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Our guest has had a remarkable career beginning as a newspaper correspondent. Maxim: 2 cents worth of Work Affairs, which was a big newspaper. Get busy doing public outreach.

Hotels 64

Hotels Newspapers Journalism Ethics 64