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Optimize: a Discussion with Lee Odden [Video]

Waxing UnLyrical

It’s just a terrific book – not just about “SEO,” but much more about getting into an “ optimized state of mind.” Ever since I met Lee at the 2008 PRSA International Conference, I’ve been blown away by not just how smart he is, but how kind and generous he is with his time and expertise.

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How People Made 2010 What It Was

Waxing UnLyrical

Thanks to Skype, I kept my phone bill down, and was able to talk regularly not just with my family but with friends all around the world as well. Since the 2010 PRSA International Conference was held in DC, I was able to host many of the folks I’ve come to know, admire, respect and learn from via social media in my home.

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Across the Generational Divide: Two Marketers’ Perspectives

Deirdre Breakenridge

We work at a digital marketing agency focused on data-driven performance media—programmatic advertising, PPC, SEO and more—and our clients rely on us for out-of-the-box thinking. Whether keeping in touch through Skype or social media or taking a moment to teach someone something new, it can bring people together.

Marketing 119
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Do ‘Unorthodox’ Social Networks Have Marketing Value?

Cision

Moosa Hemani is an SEO consultatnt at SEtalks.com. The list includes Chinese networks and Skype, while missing some popular platforms such as Pinterest and YouTube. SlideShare has great SEO performance and your presentation has better search visibility than if you hosted it on your own site.

Marketing 120