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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. More internal comms. Old and new tasks.

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3 Cases Studies of Augmented Reality in B2B Marketing [UML]

Sword and the Script

Help Me, Obi-Wan Kenobi on Disney Video. As screenshot nearby shows, (photo credit: Kaon blog ), it creates “a magical pop-up AR appearance at trade shows that people can activate and walk around.” A page within the printed report document triggered the experience for investors.”.

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10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

The social platform for video-sharing was touted as the next big thing, until it wasn’t. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. There’s a very smart exercise to be done when floating an idea internally. Remember Vine? Do work backward.

Airlines 120
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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Today, you do not have to be a large company with multiple offices to be national or even international. Use direct mail, print ads Facebook or LinkedIn to reach your desired market. Deepen those connections with a phone call or video chat. You can also network in person by attending conferences or trade shows.

Local 41
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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Show them a photo of your content offer—and bonus points if you explain it in a video with the author. You're done! It's ready for primetime! 3) Is there persuasive text?