ImPRessions - Crenshaw Communications

JUNE 21, 2018

Yet it can yield real insights for inclusion in a thought leadership program for key executives. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Data-driven journalism is the future. Infographic from a 2017 article in MarTech Advisor.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

PR 20/20

MAY 23, 2017

They cover a variety of topics, but have a strong focus on SEO and content marketing.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? Search Engine Journal publishes articles for every level of search expert. No problem, we all start somewhere!

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

JANUARY 14, 2017

On the other hand, there’s ample research to demonstrate B2B customers want thought leadership. Don’t miss these posts: How PR can Put the Search Back in SEO [UML]. A sizable portion of the art and science of business communications rests in this mix. Paid Social: Cliff Notes to 3 Social Media Studies.

B2B 60

B2B Pitching Survey Study 60

Cision

AUGUST 26, 2015

Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS. John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Most people find independent journalism and earned media to be the most credible source of information. Read more: 3 Alternate Viewpoints You Should Read on the Death of the CMO [UML].

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

JUNE 11, 2016

Tools ranging from Live Journal, TypePad and Blogger — to WordPress, Tumblr and Medium. Whether it’s email, newsletters, SEO, PPC, social media marketing — it’s imperative to ensure these are integrated and complementary. Thought Leadership Isn’t A Content Strategy. The Blogging Gutenberg .

Blogging 60

Blogging Marketing SEO Content Marketing 60

Contently - Strategy

APRIL 24, 2019

Specifically to scale, you’ll definitely need to assess a few parts: new goals and KPIs (more on this in a few pages), SEO keywords, and an updated gap analysis. In the first playbook, we revealed how athenahealth recently reset the voice and tone of its content, even after years of successful thought leadership.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111