ImPRessions - Crenshaw Communications

JULY 13, 2022

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. The key is to offer a conversation that’s intriguing enough to be worth the time within a busy schedule.

Media 294

Media Trade Shows Travel Interviews 294

Burrelles Fresh Ideas

MAY 23, 2023

The largest jump they saw was regarding hotel stays. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. PR and comms can play a crucial role in driving demand for travel by effectively promoting destinations, experiences, and travel-related services.

Travel 40

Travel Tourism Airlines Hotels 40

Doctor Spin

MAY 21, 2021

Edward Bernays, the father of public relations. After some publicity and targeted lobbying, eggs, ham, and bacon became the quintessential American breakfasts, and hotels worldwide started serving eggs, ham, and bacon for breakfast. See also How to write a PR pitch. Photo: Bettmann / Getty Images.

How To 52

How To Hotels Survey Employee 52

Ethical Voices

NOVEMBER 7, 2022

I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. So why jeopardize your reputation for that? I’m seeing more and more of the larger business and consumer media are doing it.

Ethics 83

Ethics Travel Writing YouTube 83

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Think Google Hotels, Flights, weather, etc.). 32: Rachael Wolensky of ALM.

Social Media 96

Social Media Marketing Media Creativity 96

Sword and the Script

DECEMBER 15, 2020

Consequently, PR and marketing teams will have more flexibility to justify pursuing a coverage opportunity with these contacts, as there’s less full-time staffers to accommodate pitches. Every employee needs media training. Luciana Lima | Vila Galé Hotels. Public relations won’t become any easier in 2021.

Marketing 174

Marketing Employee Content Marketing Training 174