Deirdre Breakenridge

OCTOBER 5, 2016

At the same time, we’ll discuss how, as communication professionals, we approach news today, which has changed from neatly packaged/key sound bites that fit newspaper coverage, radio and TV to the 24/7 nature of social media, always on with no breaks. How important is it to verify the “source” of commentary (good or bad)?

Twitter 293

Twitter Community Ethics Radio 293

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Reputation Management? What is Brand Sentiment? Technical Aspects of PR 15.

Viral 52

Viral Crisis Communications SEO Reputation 52

Maxim Behar

MARCH 12, 2024

Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story. Conversely, they can try to whitewash the reputation of a dishonest company, which is another form of manipulation.

Ethics 64

Ethics Social Media Local Corporate 64

Prakkypedia

NOVEMBER 29, 2017

I’ve been pondering reputation. Reputation, of course, is central to the public relations profession. But in my own household, reputation is also very personal. But when discussing the Senator’s character, an Adelaide radio show host – mocking the Senator’s personal character – said he would make a good car salesperson.

Reputation 60

Reputation Survey Insurance Insurance 60

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. For the brands that think they don’t need the press, I will say this: owned and paid media can only take your reputation so far. I know, I know, I’m not breaking news here.

Media 112

Media Journalism Report Video 112

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance. It’s got to be ethical, not just because it’s the right thing to do. You’re a danger to your employer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148