Remove Ethics Remove Newspapers Remove Print Remove Reputation
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Nonprofit Local News Gains Steam

PRSay

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Most affected were local news outlets that are independently operated or owned by small media chains.

Nonprofit 174
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Increasing Your Media Coverage Through Storytelling

PRSay

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. Keep it ethical.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

It helps organizations stay informed about their reputation, competitors, and industry trends. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Reputation Management? What is Brand Sentiment? Technical Aspects of PR 15.

Viral 52
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Behind the Headlines With Rich Oppel

Cision

It will include reputation management, crisis management, brand enhancement and media relations. We define media very broadly, from traditional print media to the gossipmonger with a following on social media. The final task is to tell the client’s story in a way that enhances reputational standing or brings in new business.

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10 insights for public relations from the 2017 European Communications Monitor

Stephen Waddington

Bots are mainly seen as a threat for public debates and organisational reputation alike. agree that social bots present ethical challenges, although four out of ten respondents also see potential opportunity. #3 4 Channel shift from print to social exaggerated. Only one third (35.9%) follow the debate about social bots and 15.9%

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Effect of thought leadership on reputation and sales. Source: Code of PR Ethics? ). The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%. Source: Fend Off Reactionary Cuts ). Are PR pros truthful? The deluge of PR pitches.

Survey 176
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Exposing PR’s weaknesses

PR Conversations

We see this almost everywhere that PR is discussed online (and often in print too). First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers. They are right and everyone else is wrong.