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PR Ethics: From Client Selection to AI Challenges – KayAnn Schoeneman

Ethical Voices

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics 75
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R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”

MaccaPR

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. Can you put your spin on it?".

Ethics 133
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How AI Will Define the Future of Everything

Stern + Associates

But she emphasizes we must ensure the ethical development of these increasingly prevalent technologies. “AI Unregulated AI is just as dangerous as unregulated pharmaceuticals.” AI has already enhanced medical care, education, transportation, and so much more. It’s like putting a drug out without doing clinical trials.

Privacy 85
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Making the case for solid public relations research

PR Conversations

For example, if undertaking a national survey in Canada (population 35 million), one needs precisely 384 respondents in order to achieve a 95 per cent confidence level and confidence interval of +/- 5 per cent (see, Determining sample size: How to ensure you get the correct sample size ). Following are some personal examples.

Publicity 108
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Maxim Behar for BG ON AIR on the topic "COVID infodemia"

Maxim Behar

Mufchiiski, but there must be people who deal with communication, who know how to persuade, who understand psychology. It is really a manageable process, mainly through the means of public communication, ethics, honesty, transparency in particular. The question is how to convince people that they must beware.

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Engaging (and grilling) the social side of James Grunig

PR Conversations

Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. I think that most public relations practitioners do what they know how to do. If that is what you mean, I strongly agree.