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The Amplification Hypothesis: How To Counter Extreme Positions Effectively

Doctor Spin

Comprehensive Handbook of Psychology. Journal of Personality and Social Psychology, … Continue reading How does the amplification hypothesis work? Source: changingminds.org According to conversion theory, while majorities often claim normative social influence, minorities strive for ethical high ground. Freedheim (Ed.)

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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I’m a former journalist turned public relations practitioner.

Ethics 91
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Excellence Theory is a much debated model of public relations practice. Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations. This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012.

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Conducting historical interviews in a transparent age

PR Conversations

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. The historical period in my investigation is 1995-2015, which was a time of notable growth in public relations.

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Conducting historical interviews in a transparent age

PR Conversations

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. The historical period in my investigation is 1995-2015, which was a time of notable growth in public relations.

article thumbnail

Conducting historical interviews in a transparent age

PR Conversations

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. The historical period in my investigation is 1995-2015, which was a time of notable growth in public relations.