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Ethics Right at Your Fingertips

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Take moment and scroll to the middle of the page on the left and check out the ethics tab that says Explore. Welcome to prsa.org.

Ethics 77
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New book: AI tools for public relations

Wadds Inc.

I’ve launched a new book today about artificial intelligence (AI) tools for public relations. The practical handbook has its roots in the #PRstack community that Frederik Vincx and I developed. The community published two guides to tools in public relations and has been inactive since 2015.

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The Amplification Hypothesis: How To Counter Extreme Positions Effectively

Doctor Spin

Comprehensive Handbook of Psychology. Source: changingminds.org According to conversion theory, while majorities often claim normative social influence, minorities strive for ethical high ground. Comprehensive Handbook of Psychology. Freedheim (Ed.) History of psychology. Weiner (Ed.) New York: Wiley. Freedheim (Ed.) Weiner (Ed.)

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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I’m a former journalist turned public relations practitioner.

Ethics 91
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Such poorly organised or inexperienced public relations efforts can create inappropriate or inaccurate green claims that mislead the consumer. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Such poorly organised or inexperienced public relations efforts can create inappropriate or inaccurate green claims that mislead the consumer. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Such poorly organised or inexperienced public relations efforts can create inappropriate or inaccurate green claims that mislead the consumer. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and.

Ethics 40