Sat.Sep 07, 2013 - Fri.Sep 13, 2013

5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Guest Post by Alicia Lawrence. Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties.

Eight Questions to Answer Before Accepting an Internship

PR Job Coach

Once again internships are prominent in the news. Just last week we learned from an article in the Atlantic that barely one third of the U.S. Senate pay their interns. The White House also was recently chided about not paying interns.

The Higher Education Bubble

Where the Fishermen Ain't

College is expensive. It''s been the job-hunting license since the ''70s or so. With tons of federal money flowing into higher education in the form of loans and grants, it is relatively unresponsive to competition and market forces. The universities get the cash, the student gets the debt.

Monday Roundup: Stay Secure

Waxing UnLyrical

With the anniversary of 9-11 coming up, we’ve already started to see related stories. But one of the most important things we can do to stay secure is protecting ourselves, and our information, online. I hope these posts give you a head start. Image: solarisgirl via Flickr, CC 2.0.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

On 9/11, 3/11 and Non-Traditional Communication In The Wake of Disaster

Waxing UnLyrical

When disaster strikes, how does the soul communicate? A couple of weeks ago, I attended one of the most interesting and poignant events in recent memory. That too, it was a client event.