Agility PR Solutions

MAY 10, 2020

Just as consumers are struggling in these unprecedented times, brands are also feeling their way through the COVID crisis with no strategic template or lessons-learned examples to guide them. But they know it’s important to stay connected with their audiences now more than ever, but many don’t know where to begin. New research from PR […]. The post Is brand messaging during COVID resonating with consumers—or more often backfiring?

Consumer 147

Consumer Brand Branding Crisis 147

Stuart Bruce

MAY 10, 2020

The Secret Language of Logos is a short video that helps you to understand brand logos. What is the difference between brand and reputation is … © Stuart Bruce - What are good brand logos? was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age.

Brand 97

Brand Branding Reputation Video 97

Agility PR Solutions

MAY 10, 2020

Working women are spending more time than men overseeing homeschooling and child care during the coronavirus pandemic, and they have expressed strong concerns about this negatively impacting their careers, according to new research from pay equity software and analytics firm Syndio. These concerns are especially pronounced with African American and Hispanic women.

Crisis 105

Crisis Software Analytics Study 105

Agility PR Solutions

MAY 10, 2020

Regardless of your industry, maximizing brand awareness across the spectrum of audiences important to your business is essential. In addition to marketing and social media elements, your communications strategy should include targeting a broad array of media outlets from business to industry to verticals to technical. For a B2B organization, gaining exposure in the mainstream […].

Media 94

Media B2B Social Media Industry 94

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MAY 10, 2020

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Gazette, The: John Steppe (@JSteppe1) has been appointed Business Reporter. Lubbock Avalanche-Journal: Sarah Self-Walbrick (@lubbockonline) has left. Reuters: Raya Jalabi (@rayajalabi) is now covering Saudi Arabia for the […].

Journalism 78

Journalism Twitter Report Industry 78