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Digital PR ? Link-Building

Doctor Spin

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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Online Newsrooms: the Secret Sauce for Media Relations

The Proactive Report

Radio and TV stations are also hard hit. That means there are fewer reporters to pitch your stories to. And according to the Department of Labor there are 240,700 PR Specialists employed in the US. Craft a short pitch that will get the attention of the reporter/producer and link to the full data in your newsroom.

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How to Write a Media Pitch (That Will Get Coverage)

Buzzstream

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

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How to Turn Unlinked Brand Mentions into Backlinks

Buzzstream

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. For instance, social media marketing is still digital marketing, a space we play in. If I saw more link building or digital PR terms, this would be even better. Otherwise, the link becomes less valuable.

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What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

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How to Ideate a Successful Survey Campaign

Buzzstream

Here’s the thing: creating surveys is very expensive, and your success in pitching surveys for links is often heavily influenced by other news events of the day. Like a large firm doing their due diligence on a potential investment, your work starts before gathering survey data or pitching anything for coverage.

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