Shift Communications
SEPTEMBER 18, 2017
I personally don’t have a PR agency for my blog, but if I did, I would provide them this data. What would a data-driven PR agency like SHIFT do with it? For example, here’s the remainder of 2017’s calendar for AdAge magazine: My PR team would advise me to craft stories, topics, articles, bylines, etc.
Newsfile
JANUARY 30, 2024
#AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks?
Prohibition
FEBRUARY 14, 2023
It is important to research the journalist and their outlet before pitching, and tailor the pitch to their interests and needs. Additionally, follow-up on your pitch, offer additional materials, and be responsive to their requests.
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